We want to make the shopping experience for our customers as simple, smart and inspiring as possible, whilst hitting commercial goals. As part of the Merchandising team, it's our job to inspire customers and ensure all events follow a smooth customer journey through brilliant shop-keeping. As an Ecommerce Executive, you will play a key role in planning, briefing, executing and optimising onsite Events & Campaigns on Ocado.com. You will collaborate with various stakeholders and creative teams to deliver campaigns on time, use merchandising levers to optimise events to drive trade and continuously review and act upon performance data.
What you'll do
- Develop an in-depth knowledge of customers and their shopping behaviours of events, using a suite of data and insight sources and tools.
- Update and manage the top level media execution onsite including the homepage, checkout walk, slot booking and various other pages.
- Ensure that all Events & Campaigns are up to date and relevant for the customer closely following the Ecommerce sitemap and Customer Marketing Calendar.
- Use various systems to launch, optimise and update campaigns including media assets and tagging.
- Reviewing, manipulating & analysing data to report on Ecommerce KPI performance for using available insight tools. Inferring customer behaviour from the data and presenting these insights to key stakeholders on a regular basis along with actionable recommendations to improve performance.
- Use the merchandising levers available to optimise whilst also supporting in scoping & briefing Insight Teams on additional data required to effectively track customer performance to optimise further.
- Build strong working relationships amongst peers across Customer & Commercial including Buying, Trade Marketing, Creative, Supplier Services, Pricing & Promotions, Product & Propositions, Merchandising and SFM to ensure we are working towards the right priorities and aligned outcomes.
- Keeping up to date on event analysis within the market, drawing on inspiration from competitors or other ecommerce sites to suggest optimisation plans that drives event growth within Ocado.
- You’ll have excellent attention to detail skills, with an eye for detail to be able to provide accurate and high quality work.
- Competent and confident working on internal systems, spreadsheets and powerpoint presentations.
- Excellent communication skills, both written and verbal.
- PC literate, including Excel, as well as a quick learner, as the role will require the use of a number of different internal systems
- A problem solver who is organised and able to balance multiple priorities at once
- Customer focused as the more you can understand our customers' needs, the easier and more fulfilling this job will be
- Results orientated - Proactive and focused on delivery of successful outcomes for the team and ORL. Bases decisions based on solid rationale supported by data and insights, takes ownership of issues and decisions.
Our mission is to deliver joy in every shop, through unbeatable choice, unrivalled service, and reassuringly good value. We’re also on a mission to empower our business with smart technology; we’ve recently launched our AI Academy, providing a tailored AI learning journey for every colleague.
About Ocado Retail
We're Ocado Retail, a market-leading joint venture between Ocado Group and M&S, and the world's largest dedicated online supermarket, ocado.com. Not only is Ocado the only place to shop a full range of M&S food online, it's also the home to the widest online supermarket range in the UK and champion of small, independent brands. We're also the brains behind Zoom by Ocado, our same-day grocery delivery service.
By joining Ocado Retail, you’ll have the chance to experience life at the world's largest online retailer, work with an amazing bunch of people who challenge what's possible each day, and grow your skills and career in online retail. You’ll also be part of our AI Academy, a dedicated learning journey designed to empower every colleague with the smart technology skills of the future.
Benefits
- Health & Wellbeing: Private medical insurance with option to add your family, Digital GP appointments, market-leading family policies, mental health support, discounted gym memberships, dental insurance, and more.
- Spend & Save: Annual bonus scheme split between personal and business objectives, recognition with reward platform, up to 7% matched pension contributions, 15% Ocado discount, 20% M&S discount, free breakfast every day in the office, electric vehicle leasing scheme, and free shuttle bus from Hatfield station to the office.
In the spirit of innovation, we welcome you to use AI tools in your application, just as we use them in our own business at Ocado Retail. However, as you leverage this technology, please don't lose sight of the most important element: your unique self. Your experiences, passions, and personality are what truly set you apart. Ensure that your application still authentically conveys who you are and why you're a great fit for us.
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Ecommerce Executive - Events and Campaigns in Hatfield employer: Ocado
At Ocado Logistics, we pride ourselves on being an exceptional employer, offering our LGV drivers a safe and supportive work environment alongside competitive benefits tailored to individual lifestyles. Our commitment to employee growth is evident, with 87% of salaried roles filled internally, ensuring that your career can flourish right here at our cutting-edge Dordon site. Join us in revolutionising grocery shopping while enjoying perks like employer-funded private medical insurance and high street discounts, all within a diverse and inclusive culture that values every team member's unique contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce Executive - Events and Campaigns in Hatfield
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Ocado are looking for when hiring for a Ecommerce Executive - Events and Campaigns.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Ocado for the Ecommerce Executive - Events and Campaigns, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Ocado as a Ecommerce Executive - Events and Campaigns, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Ocado’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Ecommerce Executive - Events and Campaigns.
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Ocado, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Ocado's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Ocado. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Ocado
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Ocado uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Ocado. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!