At a Glance
- Tasks: Drive new business growth in cybersecurity through direct sales and partner engagement.
- Company: Join Obrela, a leading cybersecurity firm with a focus on innovation.
- Benefits: Enjoy competitive salary, bonuses, flexible work, and professional development.
- Other info: Dynamic environment with opportunities for career advancement.
- Why this job: Be part of a fast-growing company making a real impact in cybersecurity.
- Qualifications: 5-8 years in tech sales, with a hunter mindset and partner experience.
The predicted salary is between 60000 - 80000 ÂŁ per year.
Obrela is a leading cybersecurity company helping organizations defend against advanced threats through innovative technology, expert intelligence, and managed security services. We enable businesses to operate with confidence in an increasingly complex threat landscape.
OBRELA is seeking a driven and results-oriented Sales Manager to accelerate new business growth across the UK and European market. This is a quota-carrying, individual contributor role focused on acquiring net new customers through a balanced approach of direct sales and strategic partner engagement. The role requires a proactive “hunter” mindset, combined with the ability to leverage partners to expand reach, unlock opportunities, and drive deal success. This position suits a high-energy sales professional looking to step up in a fast-growing cybersecurity company.
Key Responsibilities- Deliver against annual new business (ARR) targets across UK and Europe through a balanced mix of direct and partner-led sales.
- Build and manage a new net pipeline from scratch (no inherited territory or accounts).
- Generate opportunities through proactive direct outreach as well as through partner and alliance channels.
- Develop and execute account plans that leverage both direct engagement and partner involvement where it adds value.
- Identify and activate new partner opportunities in coordination with the partner/alliance team.
- Manage end-to-end complex sales cycles.
- Maintain ownership of the sales cycle while effectively orchestrating internal teams and partners.
- Position OBRELA’s services using a value- and outcome-based selling approach.
- Apply MEDDIC / MEDDPICC (or equivalent) to ensure strong qualification, pipeline discipline, and forecast accuracy.
- Maintain accurate CRM reporting and clear visibility of both direct and partner-influenced pipeline.
- 5–8 years of experience in cybersecurity or technology sales.
- Proven experience in a net new logo, quota-carrying “hunter” role.
- Proven experience working with partners, alliances, or indirect sales models, including co-selling and partner pipeline development.
- Exposure to managed security services (MDR, MSSP, DFIR, Threat Intelligence) strongly preferred.
- Experience working with or alongside partners / alliances.
- Experience managing multi-stakeholder sales cycles, including senior business and technical decision-makers.
- Working knowledge of MEDDIC / MEDDPICC (or similar sales methodology).
- Strong communication, negotiation, and commercial skills.
- Comfortable building pipeline from zero in new or underdeveloped markets while focusing on business value and risk outcomes rather than product features.
- Able to collaborate and co-sell effectively with strategic partners.
- Comfortable with delivering results in a fast-paced, target-driven environment while managing long, complex sales cycles.
- Competitive salary and performance-based bonuses.
- Professional development opportunities and certifications.
- Flexible work schedule and semi-remote work options.
- Collaborative and innovative work environment.
Sales Manager UK & Ireland employer: Obrela Security Industries
Contact Detail:
Obrela Security Industries Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager UK & Ireland
✨Tip Number 1
Network like a pro! Get out there and connect with people in the cybersecurity space. Attend industry events, join relevant online forums, and don’t be shy about reaching out to potential partners or clients on LinkedIn. The more connections you make, the better your chances of landing that Sales Manager role.
✨Tip Number 2
Showcase your hunting skills! When you get the chance to chat with recruiters or during interviews, highlight your experience in building pipelines from scratch. Share specific examples of how you've successfully acquired new customers and managed complex sales cycles. This will demonstrate that you’re the proactive sales professional they’re looking for.
✨Tip Number 3
Leverage your knowledge of partners! Since this role involves working closely with partners, make sure to discuss any past experiences you have in co-selling or developing partner pipelines. Talk about how you’ve activated new partner opportunities and how that led to successful sales outcomes.
✨Tip Number 4
Don’t forget to apply through our website! We want to see your application come through directly. It shows your enthusiasm for the role and gives us a chance to see your profile in our system. Plus, it’s a great way to ensure you’re considered for the position as soon as possible!
We think you need these skills to ace Sales Manager UK & Ireland
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Sales Manager role. Highlight your achievements in cybersecurity sales and any experience with partners, as this will show us you’re the right fit for our team.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about cybersecurity and how your proactive 'hunter' mindset has driven your success in previous roles. Make it personal and engaging!
Showcase Your Sales Methodology Knowledge: Since we value methodologies like MEDDIC or MEDDPICC, be sure to mention your familiarity with these in your application. Share examples of how you've applied these techniques to close deals and manage complex sales cycles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team. We can’t wait to hear from you!
How to prepare for a job interview at Obrela Security Industries
✨Know Your Cybersecurity Stuff
Make sure you brush up on the latest trends and technologies in cybersecurity. Obrela is looking for someone who can confidently discuss managed security services and advanced threats, so being well-versed in these topics will show your passion and expertise.
✨Show Off Your Hunter Mindset
Prepare examples that highlight your proactive approach to sales. Think of times when you've successfully built a pipeline from scratch or engaged partners to drive new business. This will demonstrate that you have the right attitude for this quota-carrying role.
✨Master the MEDDIC Methodology
Familiarise yourself with the MEDDIC or MEDDPICC sales methodologies. Be ready to explain how you've applied these frameworks in past roles to ensure strong qualification and pipeline discipline. This will resonate well with the interviewers at Obrela.
✨Be Ready to Collaborate
Obrela values teamwork, especially when it comes to co-selling with partners. Prepare to discuss how you've effectively collaborated with others in previous roles, particularly in managing complex sales cycles. This will show that you're not just a lone wolf but a team player too.