At a Glance
- Tasks: Create and implement branding strategies for Oakridge schools to enhance market presence.
- Company: Oakridge International School, a leader in holistic education with a global outlook.
- Benefits: Join a supportive team, enjoy professional growth, and contribute to shaping future leaders.
- Other info: Diverse and inclusive workplace committed to safeguarding and promoting student welfare.
- Why this job: Make a real impact on students' futures while working in a dynamic educational environment.
- Qualifications: Strong communication skills and experience in branding or marketing.
The predicted salary is between 30000 - 40000 £ per year.
Our vision at Oakridge International School, Bengaluru is to inspire every individual to unlock their true potential through our outstanding education to make the world a better place. We teach the IB Diploma Programme, a highly prestigious curriculum that sees 70% of our students go on to attend one of the world's top 100 universities. Our teachers have an average of over 6 years' experience, and work to create a caring, supportive learning environment where children can fulfil their potential.
Job Description
- Responsible to develop separate branding strategy for brands Oakridge in line with the intent and strategy behind these two distinct school offerings of People Combine.
- Develops different strategies for each school product offerings of Oakridge in line with what is valued by the target market of each product and the catchment area of each offering.
- Responsible to monitor markets.
- Responsible to analyze market research reports and be aware of trends in the market, changes in customer preferences, competitor moves etc.
- Responsible to strategize for brands to always be fresh and contemporary.
- Responsible for precise positioning of each brand in all communication to the external world and in internal communications.
- Responsible to reinforce perception through branding that the schools deliver premium, global and holistic schooling experience, and equips students with an edge to emerge winners in the competition for quality college education.
- Responsible to develop creatives for usage in marketing campaign (Print, Hoarding, Inserts, Web site, social media, and Internet Search engines).
- Accountable for the advertisements of the school to earn eyeballs and the brand to be widely recognized and perceived as intended.
- Responsible to generate among school parents and students a sense of pride in being associated with the school and earn their loyalty to the school through creation of a strong positive awareness of the brand in the market.
- Responsible to enhance perceived value of the school offering and create a sense of pride and prestige to be associated with the school, thus overcoming any resistance to the fees charged by the school (new parents) and to increase in fees effected from time to time (existing parents).
Required Skills/Abilities
At Nord Anglia Education we are committed to providing a world class, safe, happy environment in which children and young people can thrive and learn. We are committed to safeguarding and promoting the welfare of all our pupils where we embrace all race, abilities, religions, genders, and cultures.
All post holders in regulated activity (having regular unsupervised contact with children) are subject to appropriate national and international vetting procedures including satisfactory criminal record checks from both your country of residence/birth and any country of residence within the last 10 years.
We welcome applications from suitable qualified persons from all diverse backgrounds. Please note, only shortlisted candidates will be contacted.
Communications Manager in Bedford employer: Oakridge International School, Bengaluru
At Oakridge International School, Bengaluru, we pride ourselves on being an exceptional employer that fosters a nurturing and inclusive work culture. Our commitment to professional development ensures that our employees have ample opportunities for growth while contributing to a prestigious educational environment that inspires both staff and students alike. With a focus on innovation and community engagement, working here means being part of a team dedicated to making a meaningful impact in the lives of young learners.
Contact Details:
Oakridge International School, Bengaluru Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Communications Manager in Bedford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Oakridge International School, Bengaluru and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Oakridge International School, Bengaluru are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Oakridge International School, Bengaluru on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Oakridge International School, Bengaluru. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Communications Manager in Bedford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Oakridge International School, Bengaluru. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Oakridge International School, Bengaluru:Show us that you’ve done your homework! In your application, briefly mention what you admire about Oakridge International School, Bengaluru’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Oakridge International School, Bengaluru
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Oakridge International School, Bengaluru will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Oakridge International School, Bengaluru, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
