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- Tasks: Lead growth strategies and scale customer acquisition for Personal Savings at OakNorth.
- Company: Join OakNorth, a pioneering financial services company empowering ambitious businesses.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional development.
- Other info: Collaborate with senior leaders and shape the future of personal savings.
- Why this job: Make a real impact in the financial sector while driving innovative growth strategies.
- Qualifications: Proven experience in growth marketing and partnership development.
The predicted salary is between 100000 - 150000 £ per year.
At OakNorth, we're on a mission to empower the UK's most ambitious businesses. Since 2015, we've lent over $21bn across the UK and US, helped create more than 58,000 new homes and 36,000 jobs, and supported hundreds of thousands of personal savers - all while operating in one of the most highly regulated environments in financial services. Our products sit at the intersection of innovation, customer outcomes, and regulatory scrutiny. Getting that balance right is non-negotiable.
We are looking for a Director, Growth & Distribution to own and scale customer acquisition and deposit distribution for OakNorth's Personal Savings business. This is a senior commercial leadership role with end-to-end accountability for:
- Growing direct customer acquisition beyond rate-tables
- Building and scaling introducer, affiliate and strategic brand partnerships
- Expanding OakNorth's third-party distribution footprint as an underlying deposit-taking partner
- Leading and developing growth marketing and partnerships teams
- Working cross-functionally to ensure growth is capital-efficient, compliant and aligned with treasury needs
You will report directly to the Chief Product Officer and will operate as a peer to Product and Engineering Directors, Operations Directors, and as a close partner to Finance and Treasury.
What you will be doing:
- Own the direct customer growth strategy for Personal Savings, with clear targets for volume, cost of acquisition, and customer quality.
- Diversify our acquisition by:
- Identifying and launching new acquisition channels (e.g. paid search, affiliates, introducers, brand partnerships).
- Building scalable referral and introducer models that deliver customers OakNorth can market to directly.
- Optimise conversion across acquisition journeys.
- Improve onboarding, funding rates, and engagement.
Director of Growth & Distribution - Personal Savings | London, UK employer: OakNorth
Contact Detail:
OakNorth Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Growth & Distribution - Personal Savings | London, UK
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! When you get the chance to chat with potential employers, make sure to highlight your achievements and how they relate to the role. Use specific examples that demonstrate your ability to drive growth and build partnerships, just like OakNorth is looking for.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like OakNorth, and express your interest in working with them. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Utilise our website! We’ve got loads of resources and tips to help you nail that interview. Check out our guides on growth strategies and customer acquisition to prepare yourself for those tough questions. Let’s land that dream job together!
We think you need these skills to ace Director of Growth & Distribution - Personal Savings | London, UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Director of Growth & Distribution. Highlight your experience in customer acquisition and partnerships, and don’t forget to showcase any relevant achievements that align with OakNorth's mission.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share your passion for empowering businesses and how your skills can help OakNorth grow its Personal Savings business. Be genuine and let your personality shine through!
Showcase Your Strategic Thinking: In your application, demonstrate your strategic mindset. Discuss how you've successfully scaled customer acquisition in the past and any innovative approaches you've taken. We love seeing candidates who think outside the box!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the OakNorth team!
How to prepare for a job interview at OakNorth
✨Know Your Numbers
As a Director of Growth & Distribution, you'll need to demonstrate your understanding of key metrics. Brush up on customer acquisition costs, conversion rates, and growth targets. Be ready to discuss how you've successfully driven these metrics in previous roles.
✨Showcase Strategic Thinking
This role requires a strategic mindset. Prepare examples of how you've identified new acquisition channels or built partnerships that have led to significant growth. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Understand Regulatory Challenges
Given the highly regulated nature of financial services, it's crucial to show your awareness of compliance issues. Familiarise yourself with relevant regulations and be prepared to discuss how you've navigated these in past experiences while still achieving growth.
✨Cross-Functional Collaboration
You'll be working closely with various teams, so highlight your experience in cross-functional collaboration. Share specific instances where you’ve partnered with product, engineering, or finance teams to achieve growth objectives, ensuring you convey the importance of teamwork.