At a Glance
- Tasks: Lead media relations and develop impactful communications strategies in a creative environment.
- Company: Join an expanding organisation in Tamworth with a vibrant and inclusive culture.
- Benefits: Enjoy 23 days holiday, health care cash plan, and a supportive work-life balance.
- Other info: Dynamic role with opportunities for professional development and career growth.
- Why this job: Make a significant impact in a fast-paced industry while growing your PR skills.
- Qualifications: Experience in media relations and strong copywriting skills are essential.
The predicted salary is between 30000 - 40000 £ per year.
Oakley Recruitment is working in partnership with an expanding organisation based in Tamworth. This is an excellent opportunity to join the team as a PR Executive on a full-time permanent basis.
Culture and Environment
Step into an energetic and inclusive environment where ideas flow, creativity thrives, and teamwork drives success. Our client’s Media Department is a hub of innovation, dedicated to fostering your growth and ensuring you have the training and resources to shine in your role. If you’re passionate about making an impact in a fast‑paced, creative industry, this is your opportunity to join a team that’s redefining the market.
Personality
Are you a well‑organised, reliable, and driven individual with a passion for communications and media? Our client is looking for a Senior Media Relations Executive to lead the development of their group’s communications strategy and enhance their presence across industry media platforms. This is a fantastic opportunity for a motivated individual to make a significant impact within a forward‑thinking and innovative organisation.
Reward
- Monday to Friday, 35.7hrs per week
- 23 days holiday increasing up to 25 with length of service
- Auto Enrolment Pension Scheme
- Employee assistance program
- Health Care cash plan
- Free onsite parking
- Incredible core company values
Job Role
- Leading the development and implementation of proactive and reactive media relations plans aligning with the group-wide strategic marketing objectives
- Overseeing reputation management activities, including reputational risk monitoring and crisis‑response planning
- Providing guidance on media positioning, messaging, and emerging issues when needed
- Producing and overseeing high‑quality content for trade media in the electrotechnical industry, including thought‑leadership articles, technical features, product releases, business updates, case studies, web stories, and award submissions
- Acting as editorial lead, ensuring accuracy, clarity, and alignment with brand tone of voice
- Identifying compelling stories from across the business and shaping them into publishable media assets
- Building relationships with key journalists, editors, and industry publications
- Leading the pitching process to secure impactful high‑value coverage across trade and digital media
- Maintaining and developing media lists, ensuring targeted outreach and effective segmentation
- Managing the press office function, ensuring timely, accurate responses to media inquiries
- Escalating sensitive issues appropriately and coordinating cross‑departmental responses
- Monitoring media coverage and competitor activity, providing regular insights and recommendations
- Leading monthly planning meetings to align PR activity with business priorities
- Working closely with internal teams to ensure consistent messaging across all channels
- Supporting with proofreading and supplying copy for company literature, website content, and other collateral when necessary
- Identifying opportunities to publish positive, brand‑enhancing content across industry platforms
- Ensuring all external communications adhere to brand, campaign, and tone‑of‑voice guidelines
- Staying informed about industry trends, regulatory changes, and media developments to inform PR strategy
Skills and Experience
- Significant experience of working in a media relations role
- Demonstrate a proficiency in copywriting with proven ability to produce quality content with a focus on products and feature material within trade media
- Well organised, reliable and hardworking individual, able to work independently and as part of a team
- Confident and able to form relationships with stakeholders both internally and externally
- Experience developing and maintaining relationships with Trade Media/Magazine Editors
- Confidently demonstrates a strategic input, not just execution
- Understanding of the trade media landscape
- Able to lead and take ownership of projects or campaigns from a media relations perspective
- Proven experience to confidently develop, coordinate and execute a cross‑channel communications plan
- Self‑motivated and enthusiastic to continuously improve knowledge and skills
- Experience with crisis management and recovery experience as well as knowledge or managing reputational risk issues
- Experience working within the construction/electrical industry
- Proactive in finding new stories to support the business and brand development
Senior PR Executive in Tamworth employer: Oakley Recruitment Ltd
Join a dynamic and inclusive team in Tamworth, where creativity and collaboration are at the heart of our culture. As a Senior PR Executive, you'll benefit from extensive training and resources to enhance your skills while enjoying a generous holiday allowance, a supportive work environment, and a commitment to employee well-being through our health care cash plan and pension scheme. This is your chance to make a meaningful impact in a forward-thinking organisation that values innovation and personal growth.
StudySmarter Expert Advice🤫
We think this is how you could land Senior PR Executive in Tamworth
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Oakley Recruitment Ltd. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Oakley Recruitment Ltd, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Oakley Recruitment Ltd inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Senior PR Executive in Tamworth
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Oakley Recruitment Ltd. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Oakley Recruitment Ltd.
How to prepare for a job interview at Oakley Recruitment Ltd
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
