Marketing Executive

Marketing Executive

Birmingham Full-Time 28800 - 42000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead SEO strategies, manage digital campaigns, and create engaging content.
  • Company: Join a vibrant, fast-growing company in Birmingham with a supportive culture.
  • Benefits: Enjoy competitive salary, 20 days holiday, bonuses, and a great work culture.
  • Why this job: Make a real impact in a dynamic environment where your ideas matter.
  • Qualifications: 2+ years in Digital Marketing, degree in related field, strong digital tool knowledge.
  • Other info: Opportunity to network with industry leaders and grow your career.

The predicted salary is between 28800 - 42000 £ per year.

Oakley Recruitment is working in partnership with an expanding organisation based in Birmingham. This is an excellent opportunity to join the team as a Marketing Executive on a full-time permanent basis.

Culture and Environment

Our client is a vibrant, fast-growing company working with a diverse range of clients. The culture is collaborative and supportive, with an open-plan office and hands-on leadership. With exciting growth plans and a strong focus on innovation, this is a great opportunity to be part of a forward-thinking team where your ideas and contributions truly matter.

Personality

You’ll be a highly creative marketer with a passion for delivering results and driving growth through innovative strategies. Reporting directly to the Director, this standalone B2B role calls for a strong understanding of how organic and paid channels work together to generate leads, nurture pipelines, and support longer sales cycles. The ideal candidate will be confident in planning, executing, and continuously optimising digital strategies across both areas to deliver measurable business impact. This is an excellent opportunity for a driven marketing professional to take ownership of their role, make a real difference, and grow their career in a dynamic environment.

Reward

  • 9am – 5pm - Monday to Friday
  • Competitive salary depending on experience
  • 20 days holiday + bank holidays
  • Annual performance-based bonuses
  • Annual pay reviews
  • Company pension
  • Great work culture
  • Opportunity to network and work with a range of industry leaders

Job Role:

  • Leading the development and execution of SEO strategies that align with B2B buyer journeys and account-based marketing (ABM) strategies.
  • Proactively researching opportunities for SEO improvements and increase lead generation.
  • Managing and updating the website with latest products and services ensuring a fast and smooth experience for website users.
  • Monitoring keyword rankings, organic traffic trends, and conversions using Google Search Console, to translate insights into actionable next steps.
  • Creating and executing email marketing campaigns.
  • Maintaining, creating, updating and responding to all company social media accounts.
  • Helping create and execute pre and post exhibition marketing campaigns including stand design, logistics of building & breakdown, and attending exhibitions to support the sales team.
  • Managing and creating traditional marketing campaigns including the design and print of leaflets, brochures, business cards and any other promotional collateral.
  • Responding to support requests to assist customers with their design requirements pre and post installation.
  • Planning and creating video and graphical content.
  • Dealing with basic customer support queries via phone and email.

Skills and experience:

  • Proven relevant experience, preferably at least 2 years in Digital Marketing, ideally within B2B.
  • Degree in Marketing, Advertising, Business or a related field.
  • Strong working knowledge of Google Ads, LinkedIn Campaign Manager, GA4, Google Tag Manager, Google Search Console, and SEO.
  • Proficiency in using digital marketing tools such as WordPress, Google Analytics, Search Console, AdWords, Mailchimp and social media scheduling platforms.
  • Excellent verbal and communication skills, copywriting and attention to detail.
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Contact Detail:

Oakley Recruitment Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Executive

✨Tip Number 1

Familiarise yourself with the latest trends in B2B digital marketing, especially around SEO and email campaigns. This knowledge will not only help you during interviews but also demonstrate your passion for the role.

✨Tip Number 2

Network with professionals in the industry, particularly those who work in B2B marketing. Attend relevant events or webinars to connect with potential colleagues and learn more about the company culture.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully executed digital marketing strategies in the past. Highlight your experience with tools like Google Ads and Mailchimp, as these are crucial for the role.

✨Tip Number 4

Showcase your creativity by preparing a mini marketing campaign idea that aligns with the company's goals. This will demonstrate your proactive approach and ability to think outside the box.

We think you need these skills to ace Marketing Executive

SEO Strategy Development
Lead Generation
Website Management
Google Search Console
Keyword Research
Email Marketing Campaigns
Social Media Management
Exhibition Marketing
Traditional Marketing Campaigns
Graphic Design Skills
Customer Support
Digital Marketing Tools Proficiency
Google Ads
LinkedIn Campaign Manager
GA4
Google Tag Manager
Attention to Detail
Copywriting Skills
Verbal Communication Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in B2B contexts. Emphasise your skills in SEO, Google Ads, and social media management, as these are crucial for the role.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of how to drive growth through innovative strategies. Mention specific examples of past successes in similar roles.

Showcase Your Creativity: Include examples of your creative work, such as campaigns you've executed or content you've created. This could be links to online portfolios or attachments of previous marketing materials.

Highlight Relevant Skills: Clearly list your proficiency with digital marketing tools mentioned in the job description, such as Google Analytics, Mailchimp, and WordPress. This will demonstrate your readiness for the role.

How to prepare for a job interview at Oakley Recruitment Ltd

✨Showcase Your Creativity

As a Marketing Executive, creativity is key. Prepare examples of innovative marketing strategies you've implemented in the past. Be ready to discuss how these ideas drove results and contributed to growth.

✨Understand B2B Dynamics

Familiarise yourself with B2B marketing principles, especially how organic and paid channels work together. Be prepared to discuss your experience with lead generation and nurturing pipelines, as this role heavily focuses on these aspects.

✨Demonstrate Technical Proficiency

Make sure you can confidently talk about your experience with tools like Google Ads, Google Analytics, and SEO practices. Highlight specific campaigns where you used these tools to achieve measurable outcomes.

✨Prepare for Collaborative Questions

Given the company's collaborative culture, expect questions about teamwork and communication. Think of examples where you've successfully worked with others to achieve marketing goals, and be ready to share how you handle feedback and support from colleagues.

Marketing Executive
Oakley Recruitment Ltd
O
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