At a Glance
- Tasks: Drive revenue and create unforgettable events at a world-class venue.
- Company: Co-op Live, the flagship UK venue for live music and extraordinary events.
- Benefits: Competitive salary, 25 days holiday, private healthcare, and team social events.
- Other info: Join a diverse team committed to innovation and inclusivity in the live entertainment industry.
- Why this job: Shape the future of live events in Manchester and work with top-tier clients.
- Qualifications: Proven sales experience in venue or events, strong communication skills, and a passion for live entertainment.
The predicted salary is between 45000 - 50000 £ per year.
About the Venue
Co-op Live is redefining the industry, attracting world-class artists and renowned events while setting new standards in show programming, sound, fan experience, premium hospitality, and food and beverage. We don’t just host events; we create unforgettable live experiences for up to 23,500 fans every night, having proudly hosted the BRIT Awards, MOBO Awards, and the forthcoming NBA in-season game among a globally celebrated programme. Collaboration is at the heart of all we do, with strong partnerships, including with our naming rights partner Co-op, helping us bring our shared vision to life. As the flagship UK venue for owners and operators Oak View Group (OVG), Co-op Live represents an exciting new era for live entertainment in Europe and beyond, standing proudly within a globally recognised portfolio of world-class venues.
Role Purpose
At Co-op Live, we’re redefining what an arena can be - a world-class destination for live music, culture, and extraordinary events. We’re looking for a Senior Sales Manager - Special Events to drive revenue, build standout client relationships, and help position us as the venue of choice for premium corporate and private events.
Responsibilities
- Winning new business – identifying and securing high-value corporate, agency, and private event opportunities
- Driving revenue – meeting and exceeding ambitious sales targets across a unique, premium venue
- Building powerful relationships – becoming a trusted partner to clients, brands, and agencies
- Creating unforgettable experiences – delivering tailored proposals that bring client visions to life
- Leading innovation – helping shape event packages, pricing strategies, and market positioning
- Owning the sales journey – from initial enquiry through to contract and post-event follow-up
- Keeping ahead of the curve – staying plugged into industry trends and opportunities
What Co-op Live will give to you!
- Development opportunities and regular one to ones
- Support to succeed in your role
- Focus on wellbeing and work-life balance
- This is an onsite role, it’s really important we work together to mobilise the biggest music and live entertainment arena in the UK
Salary: Up to £45,000 - £50,000 dependent on experience + Benefits
- 25 days holiday plus bank holidays
- Employer pension scheme
- Private Health Care scheme – Vitality
- Life Assurance
- Eyecare vouchers
- Employee Assistance Programme to support you and your family
- Company sick pay scheme
- Enhanced family friendly benefits
- Office fruit & snacks
- Team social events
Knowledge, Skills and Experience
What we’re looking for:
- Proven success in venue or events sales (ideally large-scale or premium environments)
- A strong track record of exceeding revenue targets
- Exceptional communication, negotiation, and presentation skills
- Confidence working with senior stakeholders and high-profile clients
- A proactive, target-driven mindset with attention to detail
- A passion for live events, experiences, and innovation
- Bonus points if you know the Manchester events scene or have worked with arenas/stadiums.
Our Inclusion Commitments
Our venue is for the fans, the artists, everyone! Attracting a diverse workforce which reflects our local community is what will make our venue the best music venue in the UK! We understand that to continue positively disrupting the sports and live entertainment industry, we need a diverse team to help us do it. We also believe that inclusivity drives innovation, strengthens our people, improves our service, and raises our excellence. We are committed to creating a great place to work amplifying voices from all different backgrounds. There is something for everyone at Co-op Live, come and get involved. If you do require any additional support or reasonable adjustments to support your application, please let us know and we will work with you to ensure you have everything you need. We will consider applications from all candidates who are able to demonstrate the required skills necessary to fulfil the role.
Employee Screening and Eligibility to Work
We recognise the importance of safeguarding, dependent on role you may be required to undertake a Disclosure and Barring Service Check, details of which will be shared with you at interview. If successful in your application, you will be required to provide eligibility to work evidence in line with the ‘Eligibility to Work in the UK’ requirements.
Senior Sales Manager - Special Events in Manchester employer: Oak View Group
Co-op Live is an exceptional employer, offering a vibrant work culture that prioritises collaboration and innovation in the heart of Manchester's live entertainment scene. With a strong focus on employee wellbeing, development opportunities, and a commitment to inclusivity, we empower our team to create unforgettable experiences for fans and clients alike. Join us to be part of a dynamic environment where your contributions shape the future of events and where work-life balance is valued.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Sales Manager - Special Events in Manchester
✨Tip Number 1
Network like a pro! Attend industry events, meet-ups, and conferences to connect with potential clients and partners. The more people you know, the better your chances of landing that dream role.
✨Tip Number 2
Show off your personality! When you get the chance to meet hiring managers or attend interviews, let your passion for live events shine through. Be genuine and enthusiastic about what you can bring to the table.
✨Tip Number 3
Follow up after meetings or interviews. A quick thank-you email can go a long way in keeping you top of mind. It shows you're proactive and genuinely interested in the opportunity.
✨Tip Number 4
Apply through our website! We want to see your application directly, so make sure you submit it there. It’s the best way for us to get to know you and your skills right from the start.
We think you need these skills to ace Senior Sales Manager - Special Events in Manchester
Some tips for your application 🫡
Show Your Passion for Events:When you're writing your application, let your love for live events shine through! We want to see how excited you are about creating unforgettable experiences and driving revenue in the events industry.
Tailor Your Application:Make sure to customise your application to highlight your relevant experience in venue or events sales. We’re looking for someone who can exceed targets and build strong client relationships, so showcase those skills!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your achievements and experiences are easy to read and understand. This will help us see your potential right away!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at Co-op Live.
How to prepare for a job interview at Oak View Group
✨Know Your Venue
Familiarise yourself with Co-op Live and its unique offerings. Understand the types of events they host and their target audience. This will help you tailor your responses and show that you're genuinely interested in contributing to their vision.
✨Showcase Your Sales Success
Prepare specific examples of how you've exceeded sales targets in previous roles, especially in large-scale or premium environments. Highlight your strategies for winning new business and building client relationships, as this is crucial for the Senior Sales Manager position.
✨Demonstrate Industry Knowledge
Stay updated on the latest trends in the events industry, particularly in Manchester. Be ready to discuss how you can leverage these trends to create innovative event packages and drive revenue for Co-op Live.
✨Engage with Questions
Prepare thoughtful questions about the role and the company culture. This shows your enthusiasm and helps you assess if Co-op Live is the right fit for you. Ask about their approach to client relationships and how they envision the future of events at the venue.
