At a Glance
- Tasks: Drive growth for an award-winning hair wellness brand and support the Founder directly.
- Company: Nylah’s, a pioneering brand transforming textured hair care with science and education.
- Benefits: Opportunity to shape strategy, build relationships, and make a real impact.
- Other info: Work closely with a visionary founder and enjoy a dynamic, impactful role.
- Why this job: Join a fast-growing brand and help redefine the beauty and wellness industry.
- Qualifications: Experience in community growth, PR, and partnership development within beauty or wellness.
The predicted salary is between 40000 - 50000 £ per year.
About Nylah’s
Nylah’s is an award-winning, science-led hair wellness brand transforming the way textured hair is understood, supported and cared for. Founded by entrepreneur and hair loss advocate Kameese Davis, Nylah’s exists to support women experiencing hair loss, thinning and scalp concerns through a unique combination of science, wellness and education.
We are looking for an ambitious, commercially minded and highly organised individual to work directly alongside our Founder and CEO, helping to grow both her personal brand and the wider influence, reach and commercial opportunities of Nylah’s. As well as working closely with our Sales & Marketing Director to scale our affiliate programme and unlock B2B opportunities.
This is not a traditional marketing role. This is a unique opportunity to become the driving force behind the growth of an award-winning founder and one of the UK’s most exciting beauty and wellness brands. We’re working on two primary expansion channels for the brand and we’re looking for a visionary to help execute the next stage of growth.
Working closely with our Sales & Marketing Director you will help build out an affiliate programme using your skills in PR and community growth. You will also lead on expanding our B2B wholesale network to grow our brand presence and unlock new revenue channels to support with our ambitious growth plans.
All whilst working to build the brand presence through traditional PR and working closely with the Founder to increase her visibility, build strategic relationships, secure speaking opportunities, create meaningful partnerships and position both Kameese and Nylah’s as leading voices within entrepreneurship, beauty, wellness and hair loss advocacy to help build authority within the textured hair space and drive opportunities for Nylah’s.
We’re looking for someone that understands community, PR and how to build and leverage a network of professionals, community members and brand advocates to help us take Nylah’s to the next stage.
- Overseeing the affiliate programme execution from beginning to end and helping build it from the ground up.
- Build our B2B wholesale network, unlocking new partnerships with retailers and salons that align with the brand and help unlock new revenue.
- Develop partnerships that increase brand visibility, customer acquisition and revenue.
- Build relationships with organisations aligned to women’s health, beauty, wellness and entrepreneurship.
- Identify partnership opportunities with community organisations, charities and industry bodies.
Healthcare & Professional Network Development:
- Coordinate professional events and networking opportunities.
Community & Events:
- Lead the planning and execution of educational and community-focused events.
- Grow and nurture Nylah’s community both online and offline.
- Help prioritise high value opportunities and strategic initiatives.
- Ensure important relationships, opportunities and projects progress efficiently.
Founder Brand Growth & Visibility:
- Position the Founder as a leading voice in entrepreneurship, beauty, innovation, wellness and women’s health.
- Identify and coordinate podcast interviews, media features and guest contributor opportunities.
Experience required:
- Community growth & affiliates within the beauty/haircare space.
- Building partnerships and/or business development.
- Excellent relationship building and networking skills.
- Commercially minded and able to identify growth opportunities.
- Managing multiple projects and stakeholders simultaneously.
- Strong understanding of social media and personal brand building.
- Securing speaking engagements, podcast appearances or PR opportunities.
- Planning and delivering events.
- Working within beauty, wellness, healthcare or consumer brands.
- Managing partnerships that generate measurable commercial outcomes.
This is an opportunity to lead the next stage of growth for an award-winning brand and help build something from the ground up whilst also working directly with a founder who is redefining an industry. You will have the freedom to shape strategy, create meaningful impact and build relationships that genuinely change lives. If you are ambitious, resourceful and excited by the challenge of helping a fast growth brand and its founder become nationally recognised leaders, we would love to hear from you.
Founder Growth & Community Manager in Birmingham employer: Nylah's Naturals
Nylah’s is an exceptional employer that champions innovation and community within the beauty and wellness sector. With a strong focus on employee growth, you will have the unique opportunity to work directly with our inspiring Founder, Kameese Davis, while contributing to meaningful initiatives that support women experiencing hair loss. Our collaborative work culture encourages creativity and strategic thinking, making it an ideal environment for ambitious individuals looking to make a significant impact in a rapidly growing brand.
StudySmarter Expert Advice🤫
We think this is how you could land Founder Growth & Community Manager in Birmingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Nylah's Naturals and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Nylah's Naturals are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Nylah's Naturals on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Nylah's Naturals. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Founder Growth & Community Manager in Birmingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Nylah's Naturals. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Nylah's Naturals:Show us that you’ve done your homework! In your application, briefly mention what you admire about Nylah's Naturals’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Nylah's Naturals
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Nylah's Naturals will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Nylah's Naturals, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
