At a Glance
- Tasks: Drive high-performance paid social campaigns on Meta & TikTok to boost brand visibility.
- Company: Join NVLTY, a vibrant London-based fashion brand with a strong community focus.
- Benefits: Enjoy flexible working, 25 days holiday, and a generous staff discount.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Be part of a growing brand where your ideas can shape the future of fashion marketing.
- Qualifications: 2+ years in paid social marketing, especially in e-commerce or fashion.
The predicted salary is between 30000 - 40000 £ per year.
Established in 2014, NVLTY is a growing online based fashion brand with a social following of over 250,000 across social media platforms. We’re an ambitious London based brand built from the ground up with a clear vision. Our focus is simple; deliver high quality pieces that combine streetwear style with everyday wearability, while staying true to the community that helped build us.
As we continue to grow, we’re constantly on the lookout for people who share that same drive. If this sounds like you and you’ve got what it takes to help push us to the next level, this could be the place for you. We’ve built this brand from the ground up, and the journey is only just getting started. As we grow, you’ll grow with us.
Role Summary:
NVLTY is seeking an exceptionally talented and driven Paid Social Executive to support and strengthen our digital marketing offering through the planning, execution, and optimisation of high performance paid social campaigns across Meta & TikTok and other social platforms. This role will play a key part in shaping the future direction of our paid media strategy, ensuring every campaign aligns with our brand identity, customer acquisition goals, and commercial objectives across product launches, drops, promotions, and brand storytelling.
In this role, you will work closely with our marketing, e-commerce, and creative teams to take full ownership of our paid social programme from campaign build and audience targeting through to budget management, creative testing, and performance analysis. You will combine strong technical knowledge of paid social platforms with a data driven and commercial mindset to deliver campaigns that drive new customer acquisition, revenue growth, and an efficient return on ad spend across our markets.
Person Specification:
- Minimum 2 years of experience in a paid social or performance marketing role, ideally within e-commerce or fashion
- Strong hands on experience managing campaigns within Meta Ads Manager, including campaign builds, audience creation, budget management, and performance optimisation
- Experience managing TikTok Ads Manager campaigns at a campaign execution level
- Demonstrable experience managing meaningful daily or monthly ad budgets with clear accountability for ROAS and CPA performance
- Strong data literacy; comfortable analysing platform metrics daily and translating data into clear actionable decisions
- Ability to brief creative teams effectively for ad asset production across video and static formats
- Understanding of paid social attribution, iOS limitations, and the difference between platform reported and blended ROAS
- Excellent organisational skills with the ability to manage campaigns across multiple platforms and regions simultaneously
- Driven work ethic with the ability to take full ownership of paid performance
- Ability to work under pressure in a fast paced drop led trading environment
- Strong attention to detail across campaign setup, budget management, and performance reporting
Applicants will be asked to complete a short paid social strategy task as part of the interview process, including proposing a campaign structure and budget split for a given revenue target.
Benefits:
- Discretionary yearly bonus
- 25 days holiday + Bank Holidays + Your Birthday Off
- Flexible Working
- 35 Working Hours per week with 1 hour lunch break
- 50% Staff discount
- Social events
- Pension Scheme
Paid Social Executive / Senior Executive in City of London employer: NVLTY
At NVLTY, we pride ourselves on being an innovative and dynamic employer in the heart of London’s fashion scene. Our vibrant work culture fosters creativity and collaboration, offering employees the chance to grow alongside our brand as we expand our digital marketing efforts. With benefits like flexible working hours, generous holiday allowances, and a strong emphasis on personal development, NVLTY is committed to creating a rewarding environment for those who are passionate about making an impact in the fashion industry.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Executive / Senior Executive in City of London
✨Tip Number 1
Get your networking game on! Connect with people in the fashion and digital marketing space, especially those who work at NVLTY or similar brands. Attend industry events, join relevant online groups, and don’t be shy to slide into DMs – you never know who might help you land that interview!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best paid social campaigns. Include metrics that highlight your success, like ROAS and CPA performance. This will not only impress potential employers but also give them a taste of what you can bring to the table.
✨Tip Number 3
Prepare for the interview task! Brush up on your knowledge of Meta and TikTok Ads Manager. Think about how you would structure a campaign and budget for NVLTY’s goals. Practising this will help you feel confident and ready to impress during the interview process.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the NVLTY team. Don’t forget to tailor your application to reflect your passion for fashion and digital marketing!
We think you need these skills to ace Paid Social Executive / Senior Executive in City of London
Some tips for your application 🫡
Show Your Passion for Fashion:When you're writing your application, let your love for fashion shine through! Talk about what inspires you and how you connect with our brand's ethos. We want to see that you’re not just looking for a job, but that you genuinely care about the industry and our community.
Be Specific About Your Experience:Make sure to highlight your hands-on experience with paid social campaigns, especially on Meta and TikTok. We’re keen to know about the budgets you've managed and the results you've achieved. The more specific you are, the better we can see how you fit into our team!
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect the skills and experiences that align with the role. Mention how your background in e-commerce or fashion makes you a perfect fit for us at NVLTY. We love seeing candidates who take the time to personalise their applications.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows us that you’re serious about joining our team!
How to prepare for a job interview at NVLTY
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Meta Ads Manager and TikTok Ads Manager. Brush up on your campaign builds, audience targeting, and budget management skills. Being able to discuss specific strategies or past campaigns you've managed will show that you’re not just familiar with the tools, but you know how to use them effectively.
✨Bring Data to the Table
Since this role is all about performance marketing, be prepared to talk numbers. Have examples ready where you’ve analysed metrics and made data-driven decisions. Show how you’ve optimised campaigns for better ROAS and CPA performance in previous roles. This will demonstrate your strong data literacy and commercial mindset.
✨Creative Briefing is Key
You’ll need to work closely with creative teams, so think about how you can effectively brief them for ad asset production. Prepare to discuss how you’ve done this in the past, and maybe even bring a few ideas for potential campaigns that align with NVLTY’s brand identity. This shows initiative and a clear understanding of the brand.
✨Prepare for the Strategy Task
As part of the interview process, you’ll be asked to complete a paid social strategy task. Take this seriously! Research the brand, understand their target audience, and come up with a solid campaign structure and budget split that aligns with their revenue goals. This will not only showcase your skills but also your commitment to the role.
