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- Tasks: Create and optimise digital ad campaigns across Google, Meta, and TikTok.
- Company: Join a dynamic team in the wellness and fitness industry.
- Benefits: Full-time role with opportunities for learning and innovation.
- Other info: Collaborative environment with a focus on pushing boundaries.
- Why this job: Make a real impact on growth with your creative and analytical skills.
- Qualifications: Experience with Google Ads and a passion for data-driven marketing.
The predicted salary is between 30000 - 42000 £ per year.
Are you passionate about creating high-performing digital ad campaigns that deliver real results? We\’re looking for a talented Digital Advertising Specialist to plan, build, and optimise multi-channel campaigns that drive growth and profitability.
What you\’ll do
As our Digital Advertising Specialist, you\’ll take ownership of planning, executing, and optimising paid campaigns across multiple platforms. You\’ll blend analytical skills with creativity to maximise ROAS, deliver data-driven insights, and stay ahead of the curve with platform updates.
Your responsibilities will include:
- Planning, creating, managing, and optimising Google Ads campaigns across Search, Display, Shopping, Performance Max, and YouTube.
- Supporting Meta Ads campaigns (Facebook & Instagram) when required.
- Supporting TikTok campaigns when required.
- Implementing accurate conversion tracking using GA4, GTM, enhanced conversions, and CRM integrations.
- Delivering consistent weekly campaign maintenance: adding negatives, testing ads, reviewing conversion performance, and other optimisation tasks.
- Meeting ROAS targets and ensuring ad spend profitability.
- Running data-driven A/B tests and experiments to drive performance.
- Collaborating with the creative & development team to enhance conversion rates and improve CPAs.
- Preparing and sharing clear weekly and monthly reports on campaign performance.
- Collaborating with team members to suggest new ideas, flag issues early, and keep strategy documents up to date.
- Ensuring tracking functions accurately and escalating issues proactively.
- Staying on top of platform updates and applying best practices to campaigns.
What we\’re looking for
- Strong hands-on experience managing and optimising Google Ads campaigns (Search, Display, Shopping, Performance Max, YouTube).
- Familiarity with Meta Ads Manager and TikTok Ads is a plus.
- Proficiency in GA4, Google Tag Manager, and conversion tracking implementation.
- Excellent analytical skills with the ability to translate data into actionable insights.
- Strong understanding of ROAS, CPA, and performance-driven advertising.
- Experience running A/B tests and campaign experiments.
- A proactive mindset, with strong attention to detail and problem-solving skills.
- Ability to work collaboratively with creative, development, and strategy teams.
Job Type: Full-time
Experience:
- Google Ads: 2 years (required)
Work Location: In person
Digital Advertising Specialist employer: Nutree Life Ltd
Contact Detail:
Nutree Life Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Advertising Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the digital advertising space, attend industry events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns, A/B tests, and any impressive ROAS results. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by brushing up on the latest trends in digital advertising. Be ready to discuss how you've used GA4, GTM, and conversion tracking in your past work. This shows you're not just a candidate; you're a knowledgeable asset!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and making an impact in the digital advertising world.
We think you need these skills to ace Digital Advertising Specialist
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for digital advertising shine through! We want to see that you’re not just looking for a job, but that you’re genuinely excited about turning clicks into conversions and optimising campaigns.
Be Specific About Your Experience: Make sure to highlight your hands-on experience with Google Ads and any other platforms you've worked with. We love details, so share specific examples of campaigns you've managed and the results you achieved. Numbers speak volumes!
Tailor Your Application: Don’t just send a generic application. Take the time to tailor your CV and cover letter to match the job description. Mention how your skills align with what we’re looking for, especially in areas like GA4 and conversion tracking.
Keep It Clear and Concise: We appreciate clarity! Make sure your application is easy to read and straight to the point. Use bullet points where necessary and avoid jargon unless it’s relevant. Remember, we want to understand your journey without getting lost in the details.
How to prepare for a job interview at Nutree Life Ltd
✨Know Your Platforms
Make sure you’re well-versed in Google Ads, Meta Ads Manager, and TikTok Ads. Familiarise yourself with the latest features and best practices for each platform. This will show that you’re not just a candidate but someone who’s genuinely passionate about digital advertising.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data to drive decisions in past campaigns. Bring examples of how you’ve optimised ROAS or reduced CPAs through A/B testing or conversion tracking. This will demonstrate your analytical mindset and ability to translate data into actionable insights.
✨Be Ready to Collaborate
Since the role involves working with creative and development teams, think of examples where you’ve successfully collaborated in the past. Highlight your ability to communicate effectively and work towards common goals, as this is key to elevating ad performance.
✨Stay Ahead of Trends
Research current trends in digital advertising and be prepared to discuss how you would apply them to your campaigns. Showing that you’re proactive and up-to-date with industry changes will set you apart as a forward-thinking candidate.