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- Tasks: Lead Numan's social media strategy and create engaging content across platforms.
- Company: Numan is a health tech company empowering people to take control of their health since 2018.
- Benefits: Enjoy flexible working, health insurance, generous holiday, and personal development budgets.
- Why this job: Join a mission-driven team and make a real impact in the health sector through social media.
- Qualifications: Expertise in social media, content creation, and brand building is essential.
- Other info: Diversity is valued at Numan, fostering an inclusive workplace for all.
The predicted salary is between 36000 - 60000 £ per year.
About NumanFounded in 2018, we\’ve already grown to be a 200+ team distributed across the globe, united by a singular mission: empowering people to take control of their health.
Numan is transforming health: we\’ve built a cutting‐edge platform that integrates diagnostics, medication, supplements, digital programmes, and doctor consultations. Giving people the tools they need to maximise life.
To deliver on our transformative mission, we are guided by our 5 company values:
Patients first.
Learn Fast.
Own the quality.
Succeed together.
Care deeply.
Backed by top-tier investors, Numan is already having a positive impact on hundreds of thousands of patients here in the UK, and we want you to help us deliver this mission!
The RoleAs Numan\’s Social Media Lead, you\’ll be responsible for a step‐change in our approach. Taking us from good to standout across our social platforms. Your mission is to make Numan one of the top health brands on social media in the UK, accelerating our channel growth and engagement by creating content that entertains, educates, and builds trust with our audience. You\’ll have the autonomy to build and lead a social strategy that brings our brand to life; through community, standout campaigns, smart partnerships, and the right influencers. This is a big opportunity to put your stamp on a growing health tech brand that truly values social and is investing in it.
You\’ll Be:Owning Numan\’s Social Strategy
Develop, refine, and lead the overall social strategy.
Drive growth in Numan\’s social following and engagement across our key channels: Instagram, Facebook, LinkedIn, YouTube, and TikTok.
Identify and test new opportunities and emerging platforms/subcultures (e.g., Reddit).
Use social listening to generate fresh insights to inform both creative and product strategy.
Align activities across content, brand, paid social, and PR to maximise campaign impact.
Collaborate closely with our Chief Creative Officer and Brand Director to deliver high‐quality, creative outputs.
Manage and motivate agency partners to do their best work.
Creating Powerful Content & Community
Develop engaging, shareable content that strengthens Numan\’s social voice.
Make Numan interesting: give people a reason to follow, engage, and come back.
Build a vibrant community and engage directly with our audience.
Be our social brand guardian: ensuring content is authentic, native, and true to our tone of voice.
Grow and optimise our YouTube presence with SEO in mind; aim for Health Shelf placement.
Support broader content needs, from paid social to campaigns and shoots.
Tracking, Reporting & Optimising
Stay on top of social trends, cultural moments, and platform changes.
Report on performance weekly with actionable insights.
Balance paid and organic content for growth, managing budgets accordingly.
Run ongoing social listening across competitors, categories, and adjacent spaces.
We\’re looking for someone who is:
An expert in building brand presence on social platforms.
A brilliant content creator: across writing, design, editing, and ideation.
Experienced with tools like Sprout, Sprinklr, Hootsuite, or similar.
A clear, confident communicator who brings energy to collaboration.
Confident in speaking up for great creative and bold ideas.
Curious about why people behave the way they do, be insight‐driven in your thinking.
Passionate about health trends, digital culture, and brand building.
Experienced in managing social media channels and developing online marketing strategies.
Our benefits include
Share options.
25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan).
Health insurance with Vitality.
Enhanced maternity and parental leave.
Nursery benefit provided by YellowNest.
Employee assistance programme (access to therapy, financial planning and discounts).
Generous pension (includes both employee and employer contributions).
Flexible working options, including a dog‐friendly office in Farringdon.
Personal training and development budget via Learnerbly.
Wellhubmembership, giving you access to over 2,000 locations in the UK.
Free office snacks including breakfast items, soft drinks, tea and coffee.
Cycle to work scheme.
Season ticket loan.
% Discount on Numan products for your friends and family.
Paid volunteering days.
An additional 2 weeks off once you reach your 5th anniversary with Numan.
Diversity at NumanAt Numan, people are at the heart of who we are. We recognise and value the unique perspectives and experiences that individuals from all backgrounds bring.
We promote innovation and creativity, enabling us to tackle things from various viewpoints and are committed to equal opportunities and continuously strive to create a workplace where everyone feels respected, heard, and valued.
Embracing diversity isn\’t just our goal; it\’s our strength, driving us towards a more inclusive future.
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Social Media Lead employer: Numan Operations Limited
Contact Detail:
Numan Operations Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Lead
✨Tip Number 1
Familiarise yourself with Numan's brand values and mission. When you understand what drives the company, you can tailor your approach to align with their goals, showcasing how your social media strategies can enhance their mission of empowering people to take control of their health.
✨Tip Number 2
Stay updated on the latest trends in health and wellness, as well as social media innovations. Being knowledgeable about current topics will allow you to create relevant content that resonates with Numan's audience and demonstrates your expertise in the field.
✨Tip Number 3
Engage with Numan's existing social media channels before applying. Comment on their posts, share your insights, and show genuine interest in their content. This not only helps you understand their tone and style but also makes you more memorable to the hiring team.
✨Tip Number 4
Prepare to discuss specific examples of successful social media campaigns you've led in the past. Highlight your ability to drive engagement and growth, as well as how you’ve used data to inform your strategies, which aligns perfectly with the responsibilities of the Social Media Lead role.
We think you need these skills to ace Social Media Lead
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of the Social Media Lead position at Numan. Tailor your application to highlight your experience in building brand presence on social platforms and creating engaging content.
Showcase Your Creativity: In your CV and cover letter, provide examples of your previous work that demonstrate your ability to create powerful content. Include links to social media campaigns you've led or contributed to, showcasing your creativity and impact.
Align with Company Values: Numan has clear company values. Make sure to reflect these values in your application. For instance, discuss how you prioritise patient needs, learn quickly, and collaborate effectively with teams to achieve success.
Highlight Relevant Tools and Skills: Mention your experience with social media management tools like Sprout, Sprinklr, or Hootsuite. Also, emphasise your skills in content creation, analytics, and community engagement, as these are crucial for the role.
How to prepare for a job interview at Numan Operations Limited
✨Know Numan's Mission and Values
Before the interview, make sure you understand Numan's mission to empower people in their health journey and their core values. Be prepared to discuss how your personal values align with theirs, especially 'Patients first' and 'Succeed together'.
✨Showcase Your Social Media Expertise
Be ready to share specific examples of successful social media campaigns you've led or contributed to. Highlight your experience with platforms like Instagram, Facebook, and TikTok, and discuss how you can elevate Numan's presence on these channels.
✨Demonstrate Your Content Creation Skills
Prepare to present a portfolio of your work that showcases your content creation abilities. This could include writing samples, design work, or video content that reflects your creativity and understanding of engaging audiences.
✨Discuss Trends and Insights
Stay updated on current social media trends and be ready to discuss how they could apply to Numan's strategy. Show your curiosity about audience behaviour and how you can leverage insights to inform content and community engagement.