At a Glance
- Tasks: Lead product marketing strategies and drive adoption for innovative health solutions.
- Company: Join Numan, a fast-growing health tech company transforming lives globally.
- Benefits: Enjoy flexible working, generous holiday, health insurance, and personal development budget.
- Why this job: Make a real impact on people's health while growing your career in a dynamic environment.
- Qualifications: Experience in product marketing and strong analytical skills are essential.
- Other info: Diverse and inclusive workplace with excellent growth opportunities.
The predicted salary is between 36000 - 60000 Β£ per year.
Founded in 2018, Numan has grown to a 300+ team distributed across the globe, united by a singular mission: empowering people to take control of their health. Numan is transforming health with a cutting-edge platform that integrates diagnostics, medication, supplements, digital programmes, and doctor consultations.
To deliver on our transformative mission, we are guided by our 5 company values:
- Patients first.
- Learn fast.
- Own the quality.
- Succeed together.
- Care deeply.
The role involves owning how our products are understood, adopted, and scaled. You will translate product and clinical capabilities into compelling value propositions and repeatable go-to-market execution that improves acquisition, activation, and retention.
You will work cross-functionally across Product, Marketing, Growth, Commercial, Clinical, Design, and Data to ensure we ship the right story, to the right audience, in the right way and that we can measure what works and iterate fast.
Responsibilities:
- Develop product positioning and messaging grounded in customer insight and clinical integrity.
- Contribute to launch goals, target audiences, channel plans, assets, enablement, and post-launch learning loops.
- Partner with marketing and commercial partners to evolve pricing/packaging, bundles, and offers; validate via research and experiments.
- Identify the highest-leverage opportunities across acquisition, activation, and retention; run experiments and optimise journeys.
- Design web-to-app journeys that drive conversion and activation.
- Define lifecycle journeys for existing and lapsed customers to drive engagement, retention, and reactivation.
- Build scalable onboarding and engagement systems that enable marketing teams to experiment autonomously.
- Apply a growth and experimentation mindset to continuously improve performance.
Qualifications:
- Proven experience in product marketing, growth product, or GTM-focused product management in a fast-paced tech environment.
- Strong ability to craft positioning, value propositions, and messaging, and validate them with research and experiments.
- Experience running launches end-to-end and coordinating across multiple teams.
- Commercial and marketing acumen, understands pricing/packaging, unit economics, and how to drive measurable growth.
- Familiarity with lifecycle and CRM mechanics, including activation, engagement, and reactivation programmes.
- Strong analytical skills, comfortable with funnels, cohorts, experimentation, and defining/reading performance metrics.
- Excellent communication skills to turn complex product/clinical concepts into clear narratives.
- High ownership and pace, thrives in ambiguity, moves fast, iterates, and improves systems over time.
- Strong CRO and UX instincts, with the ability to improve journeys through experimentation.
- A systems mindset, experience building repeatable frameworks and tooling that scale beyond individual launches.
Preferred:
- Experience in regulated categories (healthcare, fintech, etc.) and can balance compliance with speed.
- Experience launching multi-market propositions or multi-condition portfolios.
- Familiarity with lifecycle/CRM mechanics and retention programs.
Benefits:
- Share options.
- 25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan).
- Health insurance with Vitality.
- Enhanced maternity and parental leave.
- Nursery benefit provided by YellowNest.
- Employee assistance programme (access to therapy, financial planning and discounts).
- Generous pension (includes both employee and employer contributions).
- Flexible working options, including a dog-friendly office in Farringdon.
- Personal training and development budget via Learnerbly.
- Wellhub membership, giving you access to over 2,000 locations in the UK.
- Cycle to work scheme.
- Season ticket loan.
- Discount on Numan products for your friends and family.
- Paid volunteering days.
- An additional 2 weeks off once you reach your 5th anniversary with Numan.
Diversity at Numan:
At Numan, people are at the heart of who we are. We recognise and value the unique perspectives and experiences that individuals from all backgrounds bring. We promote innovation and creativity, enabling us to tackle things from various viewpoints and are committed to equal opportunities and continuously strive to create a workplace where everyone feels respected, heard, and valued. Embracing diversity isnβt just our goal; itβs our strength, driving us towards a more inclusive future.
Senior Product Manager, Product Marketing employer: Numan Operations Limited
Contact Detail:
Numan Operations Limited Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Senior Product Manager, Product Marketing
β¨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that arenβt even advertised yet.
β¨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their mission and values, and think about how you can contribute to their goals. This will help you stand out!
β¨Tip Number 3
Practice your pitch! Be ready to explain how your skills and experiences align with the role of Senior Product Manager. Keep it concise and engaging to grab their attention.
β¨Tip Number 4
Donβt forget to follow up after interviews! A quick thank-you email can leave a lasting impression and show your enthusiasm for the role. Plus, it keeps you on their radar.
We think you need these skills to ace Senior Product Manager, Product Marketing
Some tips for your application π«‘
Show Your Passion: When you're writing your application, let your enthusiasm for the role and our mission shine through. We want to see how you connect with our values and how you can contribute to empowering people to take control of their health.
Tailor Your Experience: Make sure to highlight your relevant experience in product marketing and growth. We love seeing how your past roles have prepared you for this position, so donβt hold back on those specific achievements that align with what weβre looking for!
Be Clear and Concise: We appreciate clarity! Use straightforward language and get to the point. Avoid jargon unless itβs necessary, and make sure your application is easy to read. This will help us understand your qualifications without any confusion.
Apply Through Our Website: Donβt forget to submit your application through our website! Itβs the best way for us to receive your details and ensures youβre considered for the role. Plus, it gives you a chance to explore more about Numan and our culture.
How to prepare for a job interview at Numan Operations Limited
β¨Know Your Product Inside Out
As a Senior Product Manager, you need to be well-versed in Numan's offerings. Familiarise yourself with the platform, its features, and how it integrates health solutions. This will help you articulate how you can enhance product positioning and messaging during the interview.
β¨Showcase Your Analytical Skills
Prepare to discuss your experience with funnels, cohorts, and performance metrics. Bring examples of how you've used data to drive decisions in previous roles. This will demonstrate your strong analytical skills and your ability to optimise journeys for acquisition and retention.
β¨Emphasise Cross-Functional Collaboration
Highlight your experience working with diverse teams like marketing, product, and clinical. Share specific examples of successful launches where you coordinated across multiple departments. This will show that you understand the importance of collaboration in achieving go-to-market success.
β¨Demonstrate a Growth Mindset
Be ready to discuss how you've applied a growth and experimentation mindset in your past roles. Talk about A/B testing, hypothesis-driven approaches, and how you've iterated on strategies based on results. This aligns perfectly with Numan's focus on continuous improvement and innovation.