SDR (Sales Development Representative) in London

A bit about us
At nudge we believe people need to be in control of their finances. nudge puts you in control of your money. Combining behavioural psychology, data, and personalised education, our financial wellness benefit empowers people to develop their financial skills and knowledge. A global SaaS solution without conflicting financial products, our inclusive approach is trusted by some of the world’s most recognisable brands, such as Meta, Accenture and PepsiCo to support the financial wellbeing of their employees.

About the team
Our team is united by the shared purpose to create brighter financial futures for everyone, everywhere.

Role purpose
We are driven by innovation and focused on delivering exceptional results to our clients and users. It is the perfect role to supercharge your career into sales. We invest in our people and organically grow our nudge team so look for our SDR’s to be our Account Executives of the future! As an SDR, you'll drive new business growth across the US and UK by identifying, engaging, and building relationships with prospective clients. Using a strategic, multi-channel approach, you'll generate high quality opportunities, uncover business challenges, and create pipeline for our Account Executives. If you're results-driven, commercially minded, and thrive in a collaborative environment, we'd love to hear from you.

What you will be doing?
Things move fast at nudge, and we are always learning. This means we need to stay agile meaning the responsibilities of a role are never set in stone.

• Own your pipeline across the US and UK through targeted, multi-channel prospecting.
• Open doors with senior HR, benefits and business leaders, turning cold outreach into high-value commercial conversations.
• Partner closely with Account Executives to progress opportunities, influence deal strategy and contribute to winning new business.
• Work closely with Marketing to build and execute creative account-based outreach campaigns.
• Actively test messaging, sequences and channels, and bring what's working back to the wider team.
• Identify untapped opportunities, challenge conventional approaches and continuously test new ways to generate demand.
• Become a trusted voice in workplace financial wellbeing, staying ahead of industry trends and market developments.
• Play a key role in shaping nudge's growth trajectory while accelerating your own career in a high-performing commercial team.

Skills and experience
We’re a close-knit family, so a willing, friendly and collaborative personality is really important to us. We’re exceptionally nimble and things move fast, so we really value ‘athletic’ minds and a “let’s give it a go” attitude.

• 1+ years' experience in an outbound sales environment. HR, benefits, or B2B SaaS background strongly preferred.
• Ambitious, competitive and motivated by exceeding targets. You thrive on challenges, celebrate wins, and are always looking for ways to raise the bar.
• A naturally curious and commercially minded communicator who enjoys learning, uncovering business challenges, and developing expertise in your market.
• Creative in your approach to prospecting, constantly testing new ideas and finding innovative ways to engage prospects.
• Resilient and determined, viewing objections and setbacks as opportunities to learn, adapt and improve.
• Collaborative and team-oriented, eager to share ideas, learn from others, and contribute to a high-performing culture.
• Organised and detail-focused, with pride in maintaining a high-quality pipeline and excellent CRM hygiene.
• Interested in technology and excited by the opportunity to work in a fast-growing SaaS environment.
• Flexible and adaptable, comfortable managing your diary and working patterns to collaborate with colleagues and prospects across the US and UK.
• Energised by working in a high-growth business where your impact is visible, your success is recognised, and your career progression is supported.

What’s in it for you?
We have an open, friendly, and supportive work environment that we hope you’ll be proud of. And we’re growing fast which means great opportunities for you to gain broad and diverse experience alongside some of the brightest minds in the industry. We offer a very competitive reward and benefits package, which includes:

• Share options
• A company Pension Scheme
• Private Medical Insurance
• Health Cash Plan
• Life Assurance
• Critical illness cover
• A flexible working environment
• 25 days annual leave, plus your birthday off
• A personal learning and development allowance
• Financial Education – nudge

Our culture and values