At a Glance
- Tasks: Lead product marketing strategies and create compelling stories that resonate with customers.
- Company: Join nShift, a global leader in cloud delivery management solutions.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and customer success.
- Why this job: Shape the future of delivery management and make a real impact in e-commerce.
- Qualifications: 5+ years in product marketing with strong storytelling and analytical skills.
The predicted salary is between 60000 - 75000 £ per year.
About Us
nShift is the leading global provider of cloud delivery management solutions (SaaS), enabling the frictionless shipment and return of almost one billion shipments across 190 countries each year. We are headquartered in London and Oslo and have over 500 employees across offices in Sweden, Finland, Norway, Denmark, the United Kingdom, Poland, the Netherlands, Belgium, and Romania. Our software is used by many of the world’s leading e-commerce, retail, manufacturing, and 3PL shippers due to having over 1000 carriers integrated into our platform, nearly 3 times more than our competitors!
As ecommerce, AI and changing buyer expectations continue to reshape the market, we're looking for a Product Marketing Manager to help customers understand the value of our products and ensure nShift continues to stand out in a competitive market.
About The Role
Product Marketing sits at the intersection of Product, Marketing, Sales and Customer Success. Product Management defines what we build and why. Product Marketing ensures the market understands, values and adopts it. As our Product Marketing Manager, you'll become the voice of the market inside nShift, bringing together customer insight, competitive intelligence and market trends to shape our go-to-market strategy and commercial messaging.
You will work closely with Product Management to translate product capabilities into compelling customer value, develop differentiated messaging, create engaging product and customer content, and help ensure every product has a clear and consistent story throughout its lifecycle. This is a strategic individual contributor role with broad exposure across the business and the opportunity to influence how one of the world's leading delivery management platforms is positioned in the market.
What You'll Do
- Be the voice of the market: Develop a deep understanding of buyers, customers, competitors and industry trends. Use customer insight, market research, win/loss analysis and competitive intelligence to inform Product, Marketing and Sales, ensuring our go-to-market strategy reflects changing customer needs.
- Define product value: Partner with Product Management to translate product capabilities into clear customer outcomes and differentiated value propositions. Develop messaging that helps buyers understand not just what our products do, but why they matter.
- Go-to-market: Develop and execute go-to-market strategies for products, working with Product, Marketing, Sales, Customer Success and Sales Enablement to ensure products are successfully introduced, understood and adopted.
- Tell compelling product stories: Create and maintain product messaging and customer-facing content including blogs, webinars, customer stories, presentations, and thought leadership. Work with customers, partners and internal experts to bring real customer outcomes to life and present them on stage at events and in studio recordings.
- Build customer advocacy: Partner with Customer Success and Marketing to identify customer success stories, speakers and case studies.
- Monitor the market: Track competitors, emerging technologies, AI developments and changing buyer behaviour. Identify opportunities that strengthen nShift's positioning and keep our messaging relevant as the market evolves.
- Leverage AI: Use AI to accelerate research, competitive analysis, content development and market insight. Help communicate how AI is transforming delivery management and ecommerce while continuously improving how Product Marketing operates.
- Measure and optimise: Track product adoption, content engagement, competitive performance, pipeline influence and market feedback. Use insight and data to continually strengthen messaging, go-to-market effectiveness and product adoption.
What You'll Bring
- 5+ years' experience in Product Marketing, Solutions Marketing or Product Management within relevant technologies, or retail, supply chain, carrier businesses.
- Proven experience developing product positioning, value propositions and go-to-market strategies.
- Excellent storytelling and writing skills with the ability to simplify complex technology into compelling customer value.
- Experience creating product content including blogs, customer stories, webinars, presentations, product pages and sales messaging.
- Strong customer focus with experience conducting customer interviews, gathering market insight and translating feedback into commercial messaging.
- Experience analysing competitors, market trends and buyer behaviour to strengthen positioning and identify opportunities.
- Experience with AI both in the role and how it is transforming delivery management.
- Comfortable working independently while collaborating across Product, Marketing, Sales and Customer Success.
- Experience with CRM and marketing platforms such as Salesforce, HubSpot and AI productivity tools.
- Relevant degree and practical experience.
Who You Are
You're naturally curious and enjoy understanding markets, customers and what makes products successful, then evangelising the nShift story on stage at events and in recordings. You combine strategic thinking with a practical, hands-on approach and are equally comfortable interviewing customers, writing a webinar abstract, analysing competitors or developing a value proposition. You enjoy collaborating across teams, influencing without authority and bringing people together around a common commercial story. You're an excellent communicator who can make complex ideas simple, always keeping the customer and their business outcomes at the centre of every message. Most importantly, you're passionate about helping great products succeed by ensuring customers understand the value they create.
Why join nShift?
Delivery is becoming one of the biggest competitive differentiators in ecommerce. AI is changing how buyers discover products. Customer expectations continue to rise. Delivery is becoming more dynamic, more connected and increasingly driven by data. As Product Marketing Manager, you'll help define how nShift responds to those changes, shaping the commercial story behind our products and influencing how they're understood across the market.
If you're excited by technology, customer insight, storytelling and building go-to-market strategies that make a measurable commercial impact, we'd love to hear from you. At nShift, we believe in embracing diversity in all forms and fostering an inclusive environment for everyone, which we believe is essential for our continued success. We're an equal opportunity employer, meaning all applicants will receive consideration for employment without regard to ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity, or disability status.
Product Marketing Manager employer: nShift
At nShift, we pride ourselves on being a leading global provider of cloud delivery management solutions, offering a dynamic work environment that fosters innovation and collaboration. Our London headquarters is not just a workplace; it's a hub for creativity and growth, where employees are encouraged to develop their skills and advance their careers in a supportive and inclusive culture. With access to cutting-edge technology and a diverse team, joining nShift means becoming part of a forward-thinking company that is shaping the future of shipping.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for nShift and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like nShift are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with nShift on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at nShift. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit nShift. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of nShift:Show us that you’ve done your homework! In your application, briefly mention what you admire about nShift’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at nShift
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at nShift will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At nShift, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
