Creative Director: Brand, Video & Motion for AI

Creative Director: Brand, Video & Motion for AI

Full-Time 80000 - 100000 £ / year (est.) Home office (partial)
Nscale

At a Glance

  • Tasks: Lead Nscale's creative vision and brand identity across all platforms.
  • Company: Join a fast-growing tech startup revolutionising AI with sustainable solutions.
  • Benefits: Competitive salary, equity, flexible work environment, and tailored progression plans.
  • Other info: Embrace a culture of innovation and flexibility, where your ideas matter.
  • Why this job: Make your mark in the AI space while collaborating with brilliant minds.
  • Qualifications: 8+ years in creative leadership with a strong portfolio in brand and video.

The predicted salary is between 80000 - 100000 £ per year.

Nscale is taking on the hyperscalers by building a vertically integrated GenAI cloud platform. We own the data centres, software, and applications that power today's AI applications using sustainable technology solutions. We thrive on a culture of relentless innovation, ownership, and accountability, where every team member takes pride in their work and drives it with excellence and urgency. As an Nscaler, you'll build trust through openness and transparency, where everyone is inspired to do their best work. Collaboration is key, and we work together swiftly and respectfully, embracing adaptability and resilience in all we do.

We're seeking a Creative Director to lead the visual and creative identity of Nscale across every touchpoint. As we scale globally and define a new category, you'll own the brand's look, feel, and voice — from campaign concepts and video production to experiential design and motion — ensuring Nscale shows up in the world with the clarity, confidence, and craft befitting a category-defining company. This role is the creative heartbeat of Nscale's marketing function. You'll lead and grow a multidisciplinary creative team, set the standard for creative excellence, and work closely with marketing, product, and leadership to bring Nscale's story to life across brand, product marketing, and experiential moments.

What you’ll be doing:

  • Define and evolve Nscale's brand identity, visual language, and creative direction, ensuring consistency, quality, and ambition across all creative output — digital, physical, and motion.
  • Lead and grow a multidisciplinary creative team, directly managing the Lead Brand Designer, Brand Designer, and Video Editor, and planning the hire of a Video Producer, Experiential Designer, and Motion Designer as the team scales.
  • Foster a culture of craft, collaboration, and creative courage, mentoring talent and building long‑term capability within the function.
  • Oversee brand‑defining creative across campaigns, content, events, and product marketing, leading concepting and execution of flagship brand moments such as launches, events, and executive storytelling.
  • Partner with Content & Brand to ensure visual and editorial identity are tightly aligned, and maintain and evolve the Nscale brand guidelines and design system.
  • Own video and motion creative, from product explainers and customer stories to brand films and social content, setting the creative vision for animation across digital channels.
  • Define the creative vision for Nscale's presence at global events and activations, partnering with Global Events to deliver immersive, on‑brand experiences.
  • Operate as a strategic creative partner to Product Marketing, GTM, and Developer Marketing teams, translating product narrative and technical concepts into compelling creative.
  • Establish a clear creative operating model — briefing processes, review cycles, and quality standards — and manage creative resourcing, agency relationships, and production budgets.
  • Track and communicate the impact of creative output on brand awareness and campaign performance.

What you need:

  • 8+ years of experience in brand, creative, or design leadership roles, with proven experience leading and growing multidisciplinary creative teams.
  • A portfolio demonstrating exceptional creative direction across brand, digital, and video, showcasing both strategic thinking and execution excellence.
  • Strong ability to translate complex technical or strategic concepts into clear, compelling visual storytelling.
  • Deep expertise across brand, campaign, video, and motion creative, with the ability to create cohesive experiences across all touchpoints.
  • Experience establishing creative operating models, processes, and standards that enable teams to work efficiently at scale.
  • A sharp editorial eye and high standards for craft, consistency, and creative quality.
  • Excellent collaboration and stakeholder management skills, with experience influencing across marketing, product, and leadership.
  • Demonstrated ability to balance hands‑on creative direction with leadership responsibilities.
  • Experience working in fast‑paced, high‑growth environments where brand is being built, not just maintained.
  • A passion for AI and technology is always a plus.

Ways to stand out:

  • Background in B2B technology, cloud, AI, or infrastructure marketing.
  • Experience defining or redefining a brand at a high‑growth or category‑creating company.
  • Hands‑on experience with motion design, experiential, or large‑scale event creative.
  • Familiarity with developer or technical audiences and how to create for them.
  • Experience scaling a creative team from early‑stage to full capability.
  • A strong point of view on where brand and AI intersect — and how to use emerging tools responsibly.

What We Can Offer You:

  • Highly competitive package (base + equity) with reviews every 12 months.
  • Join the fastest‑growing tech startup and push boundaries, collaborate with brilliant minds, and make your mark on cutting‑edge AI.
  • Expect a dynamic progression plan tailored to your ambitions.
  • Grow by trying new things, leading, challenging the status quo, and owning your impact, always with our full support.
  • Human‑First Flexibility: We treat you as humans first. Our flexible workplace trusts Nscalers to deliver, giving you the autonomy to shape your day around life's moments.

Equal Opportunities Statement: We strongly encourage applications from people of colour, the LGBTQ+ community, people with disabilities, neurodivergent people, parents, carers, and people from lower socio‑economic backgrounds. If there’s anything we can do to accommodate your specific situation, please let us know.

Creative Director: Brand, Video & Motion for AI employer: Nscale

Nscale is an exceptional employer, offering a vibrant work culture that champions innovation, collaboration, and personal growth. As a Creative Director, you'll thrive in a dynamic environment where your creative vision will shape the brand's identity while enjoying competitive compensation, flexible working arrangements, and a commitment to diversity and inclusion. Join us in redefining the AI landscape and make a meaningful impact alongside a talented team dedicated to excellence.

Nscale

Contact Details:

Nscale Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Creative Director: Brand, Video & Motion for AI

Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more you engage, the better your chances of landing that Creative Director role.

Tip Number 2

Show off your portfolio! Make sure it’s up-to-date and highlights your best work in brand, video, and motion. When you get the chance to chat with hiring managers, let your creativity shine through your past projects.

Tip Number 3

Prepare for interviews by researching Nscale's brand identity and recent campaigns. Be ready to discuss how your vision aligns with their goals and how you can elevate their creative output.

Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Nscale team and its innovative culture.

We think you need these skills to ace Creative Director: Brand, Video & Motion for AI

Creative Direction
Brand Identity Development
Visual Language Design
Video Production
Motion Design
Multidisciplinary Team Leadership
Campaign Concepting

Some tips for your application 🫡

Show Off Your Creative Flair:When you're putting together your application, make sure to showcase your unique creative style. Use your portfolio to highlight projects that reflect your vision and expertise in brand, video, and motion design. We want to see how you can bring Nscale's identity to life!

Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to match our job description. Highlight your experience in leading creative teams and your passion for AI and technology. This will show us that you’re genuinely interested in being part of the Nscale journey.

Be Clear and Concise:While we love creativity, clarity is key! Make sure your written application is easy to read and straight to the point. Use bullet points where necessary and avoid jargon that might confuse us. We want to understand your story without any fluff!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows us that you’re proactive and ready to take the first step towards joining our team!

How to prepare for a job interview at Nscale

Know Your Brand Inside Out

Before the interview, dive deep into Nscale's brand identity and values. Understand their mission in the AI space and how they differentiate themselves from hyperscalers. This knowledge will help you articulate how your creative vision aligns with their goals.

Showcase Your Portfolio Strategically

Prepare a portfolio that highlights your best work in brand, video, and motion design. Tailor it to reflect projects that resonate with Nscale's focus on innovation and storytelling. Be ready to discuss the strategic thinking behind each piece and how it contributed to brand success.

Demonstrate Leadership and Collaboration Skills

As a Creative Director, you'll need to lead a multidisciplinary team. Share examples of how you've successfully managed and mentored creative talent in the past. Highlight your collaborative approach and how you’ve worked with marketing and product teams to achieve shared objectives.

Prepare for Scenario-Based Questions

Expect questions that assess your problem-solving skills and creative direction under pressure. Think of scenarios where you've had to adapt quickly or overcome challenges in a fast-paced environment. Use these examples to showcase your resilience and ability to drive creative excellence.