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- Tasks: Drive impactful SEO strategies and collaborate with creative teams to boost client visibility.
- Company: Join NP Digital, an award-winning performance marketing agency with a vibrant culture.
- Benefits: Enjoy competitive pay, hybrid work options, and opportunities for professional growth.
- Why this job: Make a real difference in digital marketing while working with top brands.
- Qualifications: 3+ years in SEO with proven success in managing client strategies.
- Other info: Be part of a fun, innovative team that values your contributions and growth.
The predicted salary is between 28800 - 48000 ÂŁ per year.
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Title
Strategist, SEO
Department
Earned Media
Division
NP Digital UK
Location
Hybrid – London, UK
About Our Company
NP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and AdAge listed us on their Best Places to Work list in 2024 and 2025.
NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.
NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.
About the Opportunity
SEO Strategists work with Account teams, Content teams, and SEO Specialists to drive not only increased visibility and qualified traffic, but impactful business outcomes for NP Digital SME and Large Enterprise clients.
To be considered, candidates must currently reside in and be eligible to work in the United Kingdom.
About the Responsibilities
Reporting to the SEO Manager, the SEO Strategist will be responsible for determining and executing best in class SEO strategies to drive key business outcomes for NP Digital clients.
Responsibilities include but are not limited to:
- Ownership and strategic direction over complex SEO/GEO campaigns with no oversight needed
- Ongoing optimization efforts to meet campaign objectives, including SEO/GEO audits to identify technical issues, keyword research and mapping, metadata development, on-page and website development revisions based on performance targets and client objectives
- Daily use of reporting, analytics, and trend tools
- Demonstrate resourcefulness and the initiative to lead advanced SEO/GEO and cross-channel digital marketing projects
- Assist account managers with client communications around organic search knowledge and recommendations to develop and deliver a clear strategic vision to each client
- Collaborate with Content team and other subject matter experts as necessary to provide best in class multi-channel digital marketing services
- Contribute to the development of departmental processes and best in class deliverables and templates
- Mentoring less senior team members, and practicing knowledge sharing and collaboration with other departments
- Contribute to SEO Department meetings with industry news, training & coaching opportunities, and sharing topical information
About You
- Experience with analytical tools such as Google Analytics, Adobe Analytics, Ahrefs, Google Data Studio, STAT, SEMrush, BrightEdge, Google Search Console, Agency Analytics, Ubersuggest, etc. to analyze organic search and analytics data to make specific data-driven recommendations
- 3+ Years’ experience in the organic search industry, with a minimum of 2 years personally managing SEO strategy for clients
- Demonstrated success in developing and executing successful & case study worth SEO campaigns
- A proven track record of leading successful outside of the box SEO strategy for clients initiatives
- Full confidence and expert delivery in interfacing with clients and collaborating with other departments
- Successful & strong storytelling with data via deliverables and monthly reports
- Deals with risk and uncertainty with ease
- Understands and prioritizes what’s important
- Quickly sense what will help/hinder progress, eliminates roadblocks, and maintains focus on the big picture
- Creates or contributes to an environment where each team member feels important and can receive credit for their role in success and achievement
- Can successfully handle conflicts via direct communication, rarely needing to resort to escalation
- Experience conducting successful SEO campaigns with large, enterprise, or Fortune 500 brands
- Demonstrate resourcefulness and the initiative to lead advanced SEO projects
- Demonstrated success in developing and executing successful full end-to-end SEO campaigns
- Strong organizational skills, attention to detail, and project management
- Demonstrated strong performance in prior roles, with increasing levels of responsibilities
- Comfortable presenting to clients and communicating directly with client teams, including stakeholders with varied levels of SEO or digital marketing knowledge
- Strong client and team leadership qualities, comfortable contributing to company’s thought leadership on SEO industry topics
- Ability to educate and share industry knowledge with less experienced team members
- Ability to remain agile and collaborative in a constantly evolving work environment
- Agency experience preferred
Bonus Points
- GAIQ preferred but not required
About Your Growth
As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.
About Our Culture
We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:
Think Big
“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.
Own It
“Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.
Have Fun
“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.
NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.
Seniority level
- Associate
Employment type
- Full-time
Job function
- Advertising and Marketing
- Industries
- Advertising Services and Marketing Services
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SEO Strategist employer: NP Digital
Contact Detail:
NP Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Strategist
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your best SEO campaigns. This will not only impress potential employers but also give them a taste of what you can bring to the table.
✨Tip Number 3
Don’t be shy about following up! After an interview, send a thank-you email expressing your appreciation and reiterating your interest in the role. It shows you're keen and keeps you fresh in their minds.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you a leg up. Plus, it’s super easy to navigate!
We think you need these skills to ace SEO Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the SEO Strategist role. Highlight your experience with analytical tools and successful SEO campaigns. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for SEO and how you can contribute to our innovative team. Don’t forget to mention any unique strategies you've implemented in past roles.
Showcase Your Achievements: Quantify your successes! Use numbers and specific examples to demonstrate how your SEO strategies have driven traffic and improved visibility for previous clients. We love seeing results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at NP Digital
✨Know Your SEO Tools
Familiarise yourself with the analytical tools mentioned in the job description, like Google Analytics and SEMrush. Be ready to discuss how you've used these tools to drive successful SEO campaigns in the past.
✨Showcase Your Success Stories
Prepare specific examples of successful SEO strategies you've implemented. Highlight the results and how they contributed to business outcomes, as this will demonstrate your ability to deliver value to NP Digital's clients.
✨Understand the Company Culture
Research NP Digital’s values like 'Think Big' and 'Own It'. Be prepared to discuss how you embody these values in your work and how you can contribute to their innovative and fun culture.
✨Prepare for Client Interactions
Since the role involves client communication, practice articulating complex SEO concepts in a simple way. Think about how you would explain your strategies to someone with varying levels of SEO knowledge.