Senior Digital PR Strategist — Data-Driven Campaigns Hybrid in London

Senior Digital PR Strategist — Data-Driven Campaigns Hybrid in London

London Full-Time 50000 - 65000 £ / year (est.) No working from home possible
NP Digital

At a Glance

  • Tasks: Lead innovative Digital PR campaigns for global brands and turn data into compelling stories.
  • Company: Join a dynamic team at NP Digital, known for its inclusive culture and creativity.
  • Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional growth.
  • Other info: Collaborate with talented teams globally and stay ahead of industry trends.
  • Why this job: Make a real impact with your creativity and strategic thinking in the exciting world of Digital PR.
  • Qualifications: 3+ years in Digital PR with a track record of successful campaigns and strong client communication skills.

The predicted salary is between 50000 - 65000 £ per year.

LOCATION Hybrid – London, United Kingdom

ABOUT THE OPPORTUNITY

This role is available due to an internal transition, offering a great opportunity for a new team member to join and make an impact. We’re looking for a Senior Digital PR Strategist to join our London team and lead innovative, high-impact campaigns for global brands across diverse industries. This is an exciting opportunity for someone who thrives on creativity, understands how to turn data into stories that resonate, and loves shaping strategy that delivers measurable results. As the go-to expert for Digital PR, you’ll take ownership of client accounts and lead on campaigns from concept to coverage, ensuring they achieve standout media attention and drive SEO value. You’ll work closely with the Digital PR Manager and collaborate with talented teams across our global network, sharing ideas, learning from different markets, and bringing fresh perspectives to every project. To be considered, candidates must currently reside and be eligible to work in the United Kingdom. This position is Hybrid with a required 2 days (minimum) per week visit to our office located in Central London.

ABOUT THE RESPONSIBILITIES

  • Act as a strategic partner for key client accounts, advising on campaign planning, execution and scope
  • Run client meetings (QBRs, strategic reviews), presenting performance insights and future plans
  • Build strong client relationships through clear communication and proactive problem-solving
  • Own campaign delivery, coordinating resources and managing roadmaps to ensure timely and high-quality execution
  • Support pitches and new business initiatives by contributing strategic ideas, campaign concepts, and performance insights
  • Develop data-driven Digital PR strategies aligned with client objectives, when needed
  • Monitor industry trends, identify and generate newsworthy and creative campaign ideas that align with client objectives and deliver coverage and SEO impact
  • Strong understanding of AI and GEO tactics, the importance of AI visibility, and how to integrate digital PR campaigns into content and SEO strategies

Campaign Execution & Delivery

  • Manage end-to-end campaign delivery - from ideation to outreach and reporting
  • Analyse and transform data into compelling stories that earn coverage and links
  • Build media lists, conduct outreach, and secure high-quality coverage and backlinks
  • Track campaign performance, ensuring client expectations and goals are consistently met

ABOUT YOU

  • Have 3+ years’ experience in Digital PR with a proven record of delivering successful campaigns
  • Are confident presenting to clients and leading strategic discussions
  • Take ownership of projects and outcomes
  • Can manage multiple campaigns and deadlines effectively
  • Remain resilient and solutions-focused under pressure
  • Stay curious and up to date with industry trends
  • You’re dynamic, proactive, and passionate about Digital PR

BONUS POINTS

  • Fluency in a second language
  • Experience in the iGaming sector

ABOUT OUR PRACTICES

NP Digital takes a human-centric approach to hiring. AI tools may assist with administrative or creative tasks, but all evaluations and decisions are made by our awesome people.

Equal Opportunity Employer Statement

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.

Senior Digital PR Strategist — Data-Driven Campaigns Hybrid in London employer: NP Digital

At NP Digital, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. As a Senior Digital PR Strategist in our London office, you'll have the opportunity to lead innovative campaigns for global brands while collaborating with talented teams across our network. With a strong focus on employee growth, we offer continuous learning opportunities and a supportive environment that values creativity and data-driven strategies, making us an excellent employer for those seeking meaningful and rewarding careers.

NP Digital

Contact Details:

NP Digital Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Digital PR Strategist — Data-Driven Campaigns Hybrid in London

Tip Number 1

Network like a pro! Reach out to your connections in the industry, attend events, and engage on social media. The more people know you’re looking for a Senior Digital PR Strategist role, the better your chances of landing that dream job.

Tip Number 2

Showcase your creativity! When you get the chance to chat with potential employers, come armed with innovative campaign ideas that demonstrate your ability to turn data into compelling stories. This will set you apart from the crowd.

Tip Number 3

Be proactive in your follow-ups! After interviews or networking events, drop a quick thank-you email or message. It shows your enthusiasm and keeps you fresh in their minds as they make decisions.

Tip Number 4

Apply through our website! We love seeing candidates who take the initiative to apply directly. Plus, it gives you a better chance to showcase your understanding of our company culture and values.

We think you need these skills to ace Senior Digital PR Strategist — Data-Driven Campaigns Hybrid in London

Digital PR
Data-Driven Strategy
Campaign Planning
Client Relationship Management
Performance Analysis
Creative Campaign Development
Media Outreach

Some tips for your application 🫡

Show Your Creative Side:When writing your application, let your creativity shine! We want to see how you can turn data into compelling stories. Share examples of past campaigns where you've made an impact and how your innovative ideas led to measurable results.

Tailor Your Application:Make sure to customise your application for the Senior Digital PR Strategist role. Highlight your experience in Digital PR and how it aligns with our needs. Mention specific skills like campaign planning and execution that are crucial for this position.

Be Clear and Concise:We appreciate clarity! Keep your application straightforward and to the point. Use bullet points where necessary to make it easy for us to see your qualifications and achievements at a glance.

Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!

How to prepare for a job interview at NP Digital

Know Your Data

As a Senior Digital PR Strategist, you'll need to turn data into compelling stories. Before the interview, brush up on relevant metrics and case studies from your past campaigns. Be ready to discuss how you've used data to shape strategies and achieve measurable results.

Showcase Your Creativity

This role thrives on creativity, so come prepared with innovative campaign ideas that align with the company's objectives. Think about how you can generate newsworthy content and drive SEO impact. Presenting fresh perspectives will definitely make you stand out!

Master Client Communication

You'll be acting as a strategic partner for key client accounts, so practice articulating your thoughts clearly. Prepare to discuss how you've built strong client relationships in the past and how you handle challenging conversations. Confidence in presenting is key!

Stay Updated on Industry Trends

Being dynamic and proactive means staying curious about the latest trends in Digital PR. Research current industry developments, especially around AI and GEO tactics. Bring insights to the table during your interview to show you're not just knowledgeable but also passionate about the field.