At a Glance
- Tasks: Lead regional marketing strategies and campaigns to drive demand in the EMEA region.
- Company: Join Nozomi Networks, a leader in OT and IoT cybersecurity.
- Benefits: Remote work, competitive salary, and opportunities for professional growth.
- Other info: Dynamic, fast-paced environment with a focus on innovation and collaboration.
- Why this job: Make an impact in cybersecurity while collaborating with top-tier teams.
- Qualifications: 7+ years in B2B tech marketing, preferably in cybersecurity.
The predicted salary is between 51750 - 63250 £ per year.
Now is an amazing time to join Nozomi Networks as we build the future of OT and Io T cybersecurity.
We defend some of the world’s largest organizations and critical infrastructure in more than 68 countries and we’re just getting started.
Our AI-powered cybersecurity platform secures operational technology (OT) and Internet of Things (Io T) infrastructures for enterprises and government entities across energy, manufacturing, transportation, resources, and critical infrastructure.
Nozomi Networks is seeking a Regional Marketing Manager for our EMEA region.
This role is responsible for developing and implementing regional go-to-market (GTM) strategies with an emphasis on field and channel marketing, partner collaboration, campaign activation, events, and demand generation.
In this role, you’ll work closely with the broader Marketing organization (e. g.
Corporate, Product, Global Campaigns, Partner Marketing, and Customer Marketing), regional Sales and Partner teams to build regional marketing plans, promote brand awareness locally, and help execute ABM / demand generation programs to fuel high growth revenue in the region.
Channel marketing experience and campaign orchestration are a must.
As a Regional Marketing Manager you will be responsible for developing the Go-to-Market plan for your assigned territories to drive demand, with a strong focus on channel marketing strategies that scale and leverage the partner ecosystem effectively.
In this role you will
Be accountable for deploying integrated marketing campaigns and lead generation programs that support key regional initiatives.
You’ll work closely with regional sales, partner, and the broader marketing team to meet pipeline targets.
Channel marketing knowledge is critical to ensure effective execution with our partner ecosystem.
You will be responsible for tracking results and reporting on campaign success and deliverables.
This role requires strong motivation, collaboration, resourcefulness, and the ability to deliver results through cross-functional alignment and communication.
The ideal candidate will be a self-starter with startup experience, capable of thriving in a fast-paced, channel-driven environment.
- Own the overall Go-to-Market plan for your assigned territories with input and expertise from key internal stakeholders
- Partner with marketing, sales, and partner team to deliver and accelerate pipeline to meet and exceed revenue goals
- Implement demand generation campaigns in your aligned regions in conjunction with sales and partners to reach buyers and drive demand
- Serve as liaison to Sales team, be their advocate and conduit to the larger organization
- Maintain relationships with regional partners, conference organizers, and influential associations
- Leverage social media to raise awareness and further promote our presence at various events
- Monitor industry trends and competitor activities in the region(s)
- An affinity for measurable outcomes and experience in a highly data-driven marketing organization is a must
- Manage regional budget, accurately estimate costs, and manage execution
- Track & report results and act as an escalation point/consultant for the Business Development Rep (BDR) team
- Work in partnership with the Corporate Communications and Digital Marketing teams to optimize campaign results for field programs.
What you are great at
- Aligning with the Partner organization to build a regional partner marketing strategy that provides mutual business value and enables leverage and scale in your overall regional marketing plan
- Activating live and virtual event strategies, including event and booth design, theme development, pre-and-post-event plans
- Project management and organizational skills with ability to execute marketing programs from planning, conceptualization, execution, and measurement
- Creation of integrated marketing campaigns based on market segments to gain new customers and build repeat business
- Good knowledge of digital marketing tactics and best practices, to ensure you are collaborating effectively with the Digital Marketing team.
- Experience with organizing local and regional events
- Outstanding communicator and creative thinker
- Experience with marketing automation and CRM tools
- Critical thinker and problem-solving skills
- Strong time-management skills
- Ability to work with a decentralized, cross-cultural team
- Flexibility and adaptability to rapid growth, change, and problem resolution
To be successful in this opportunity, you will have
- At least 7 years of proven B2B technology marketing experience, ideally in OT/Io T/IT cybersecurity or related fields
- Working, hands-on knowledge of Salesforce (required)
- Working knowledge of typical hi-tech Mar Tech Stack such as intent platforms (e. g., 6Sense), webinar platforms (e. g., ON-24) (preferred)
- Be entrepreneurial with a hands-on approach; have a strong track record of defining the marketing strategy and executing plans to generate demand and pipeline directly and with/through Partners.
- Ability and hands-on experience in planning successful live or virtual events and large trade shows, conferences
- Strong communication skills and being comfortable in communicating and presenting plans at the executive level
- A proven track record of collaborating and supporting technology field sales organizations, including Senior
Remote Senior Regional Marketing Manager in Stevenage employer: Nozomi Networks
Nozomi Networks is an excellent employer, offering a dynamic work environment in Greater London where transparency and trust are at the core of our culture. We prioritise work-life balance with unparalleled flexible time-off, alongside opportunities for professional growth and development in the rapidly evolving field of OT and IoT security. Join us to be part of a team that values your contributions and supports your career aspirations.
StudySmarter Expert Advice🤫
We think this is how you could land Remote Senior Regional Marketing Manager in Stevenage
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Nozomi Networks and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Nozomi Networks are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Nozomi Networks on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Nozomi Networks. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Remote Senior Regional Marketing Manager in Stevenage
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Nozomi Networks. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Nozomi Networks:Show us that you’ve done your homework! In your application, briefly mention what you admire about Nozomi Networks’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Nozomi Networks
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Nozomi Networks will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Nozomi Networks, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
