At a Glance
- Tasks: Lead global marketing initiatives to drive revenue growth and pipeline generation.
- Company: Join Novotech, a leader in clinical research and scientific advisory services.
- Benefits: Flexible working options, wellness programs, and paid parental leave for all parents.
- Other info: Inclusive workplace committed to gender equality and supporting diverse team members.
- Why this job: Make a real impact in the biotech field while leading a dynamic global team.
- Qualifications: 10+ years in B2B marketing with a focus on demand generation and team leadership.
The predicted salary is between 80000 - 100000 £ per year.
About the Role
Novotech, a globally recognized leader in clinical research and scientific advisory services, is seeking a Global Associate Director of Commercial Marketing to drive revenue growth through strategic and executional marketing initiatives across global markets.
Reporting to the Global Head of Marketing, this is a hands‑on leadership role responsible for leading a distributed team of regional marketing managers and ensuring marketing delivers measurable commercial outcomes across pipeline generation, conversion, and revenue.
This is a high‑impact, player‑coach role requiring a leader who is deeply metric‑driven, highly adaptable, and comfortable operating in a fast‑paced, evolving global organization.
The successful candidate will be a visible and accessible leader, able to build trust across regions while maintaining high‑performance standards.
They will operate effectively in an environment where priorities, structure, and focus areas may evolve, while maintaining momentum and performance.
Responsibilities
- Revenue & Commercial Impact
- Own global marketing contribution to revenue, including pipeline generation, conversion rates, and marketing‑sourced/influenced revenue.
- Partner closely with Business Development and Commercial Leadership to align marketing strategies with sales targets and regional growth priorities.
- Actively lead and contribute to the execution of integrated marketing campaigns (digital, ABM, content, events).
- Personally engage in high‑priority initiatives, key accounts, and global campaigns where impact is critical.
- Define and lead the global commercial marketing strategy, aligned with the vision set by the Global Head of Marketing.
- Translate evolving commercial objectives into scalable, high‑impact programs across regions.
- Team Leadership, Mentorship & Capability Building
- Lead, mentor, and develop a global team of regional marketing managers, fostering both accountability and growth.
- Act as a hands‑on coach and accessible leader, supporting teams through both execution and change.
- Performance, Analytics & Optimization
- Establish and lead a rigorous, metrics‑driven approach to marketing performance, including weekly, monthly, quarterly, and annual pipeline and campaign performance tracking.
- Develop dashboards and reporting frameworks that provide clear visibility into regional and global performance.
- Cross‑Functional Collaboration
- Serve as a strategic partner to key stakeholders.
- Ensure strong alignment between marketing, business development, and regional teams.
Qualifications and Experience
- 10+ years of experience in B2B marketing, with a strong focus on commercial, demand generation, or growth marketing.
- Proven track record of driving measurable revenue and pipeline impact.
- Strongly metrics‑driven mindset, with deep experience in funnel management, performance tracking, and ROI accountability.
- High level of adaptability and resilience, comfortable navigating ambiguity, shifting priorities, and organizational change.
- Experience in a hands‑on marketing leadership role—comfortable executing as well as leading.
- Experience managing and developing global or multi‑regional teams.
- Strong mentorship capability with a track record of building high‑performing teams.
- Leadership style that is accessible, responsive, and highly engaged with distributed teams.
- Deep understanding of pipeline development, sales cycles, and revenue operations.
- Preferred Experience
- Experience in life sciences, CRO, biotech, or healthcare sectors.
- Experience operating in complex, matrixed, global organizations.
- Familiarity with long, enterprise‑level sales cycles.
- Find out more about working at Novotech at: www. novotech-cro. com/careers
Novotech is proud to offer a great workplace.
We are committed to being an employer of choice for gender equality and providing an inclusive work environment where everyone is treated fairly and with respect.
Our team members are passionate about what we do, but we understand work is only of the things that is important to them.
We support our team members with flexible working options, paid parental leave for both parents, flexible leave entitlements, wellness programs and ongoing development programs.
We are looking for people who are passionate about working clinical research and biotech, including people who identify as LGBTIQ+, have a disability or have caring responsibilities.
We are a Circle Back Initiative Employer and commit to respond to every application. We look forward to contacting you regarding your application.
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Global Associate Director, Commercial Marketing employer: Novotech
At Novotech, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. As a Senior Director in the UK, you will benefit from our commitment to employee growth through continuous training and development opportunities, while also enjoying a supportive environment that values your contributions to strategic leadership in site engagement and feasibility. Join us to be part of a dynamic team dedicated to delivering high-quality study outcomes and making a meaningful impact in the clinical research landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Global Associate Director, Commercial Marketing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Novotech and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Novotech are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Novotech on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Novotech. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Global Associate Director, Commercial Marketing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Novotech. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Novotech:Show us that you’ve done your homework! In your application, briefly mention what you admire about Novotech’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Novotech
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Novotech will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Novotech, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.