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- Tasks: Lead client accounts and deliver creative Digital PR campaigns that drive organic performance.
- Company: Join NOVOS, an award-winning agency working with top eCommerce brands globally.
- Benefits: Enjoy unlimited holiday, profit sharing, hybrid work, and mental health support.
- Why this job: Be part of a growing, employee-owned agency with a vibrant culture and impactful work.
- Qualifications: 2-3 years in Digital PR, strong communication skills, and a proactive mindset required.
- Other info: Ranked as one of the UK's best workplaces, NOVOS values continuous learning and collaboration.
The predicted salary is between 24000 - 42000 £ per year.
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Are you ready to take the next step in your career with an agency that works with some of the biggest eCommerce brands in the world?
We’re looking for a Senior Digital PR Strategist to join our award winning team at NOVOS. You will lead on client accounts, own the delivery of our campaigns and you’ll combine that creativity with data to deliver results that drive organic performance.
Job Title: Senior Digital PR Strategist
Location: Hybrid
Salary: £30,000+ DOE + Benefits
Are you ready to take the next step in your career with an agency that works with some of the biggest eCommerce brands in the world?
We’re looking for a Senior Digital PR Strategist to join our award winning team at NOVOS. You will lead on client accounts, own the delivery of our campaigns and you’ll combine that creativity with data to deliver results that drive organic performance.
What you’ll be doing:
Client & Strategy Ownership
- Lead on a portfolio of client accounts, with support from a Digital PR Strategist and your Digital PR Manager.
- Develop and deliver Digital PR strategies that directly align with wider SEO goals, with the aim of driving genuine organic performance.
- Understanding client goals and translating them into a clear roadmap of activity that will ultimately deliver measurable impact.
Campaign Delivery
- Own ideation and delivery of both reactive and proactive Digital PR campaigns.
- Use data to guide every stage of a campaign, from using opportunity analysis data to fuel ideation and content creation through to execution and reporting.
- Ensure you’re intune with reactive opportunities to enable the delivery of compelling and engaging stories that meet the needs of journalists.
Performance Analysis
- Monitor backlink profiles and general performance using tools like Ahrefs and SEO Monitor, identifying what’s working and what’s missing.
- Evaluate the impact of links to key pages like PDPs and PLPs—and shape future activity based on those insights.
- Work with your account team and the wider teams to explain the “why” behind performance changes in Digital PR.
Collaboration & Growth
- Work closely with all members of the team to share knowledge, problem solve and support development.
- Consistently contribute to internal brainstorms, training, and process development.
- Continuously upskill in Digital PR, SEO & AI best practices
What we’re looking for:
- 2–3 years’ experience in a Digital PR role.
- Experience building links through creative campaigns and reactive content.
- A clear understanding of how Digital PR supports SEO performance for eCommerce sites.
- Confident using PR and SEO tools (e.g. Ahrefs, MuckRack & SEO Monitor).
- Able to analyse backlink data and use data to inform strategies.
- Strong communication skills and experience leading client calls.
- Organised, reliable and adept with all aspects of account management.
- Creative, curious and eager to keep learning.
- Proactive mindset, not waiting to be asked to do something, you take the lead in all aspects of your role.
Why work at NOVOS?
You’ll join a growing, employee-owned agency ranked one of the UK’s best workplaces. Benefits include:
- Unlimited holiday
- Annual profit share
- Hybrid and flexible working
- Access to mental health support
- Health cash plan
- Monthly cultural activities & more
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Senior Digital PR Strategist employer: NOVOS | eCommerce Agency of the Year
Contact Detail:
NOVOS | eCommerce Agency of the Year Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital PR Strategist
✨Tip Number 1
Familiarise yourself with the latest trends in Digital PR and SEO. Follow industry leaders on social media and engage with their content to stay updated. This will not only enhance your knowledge but also show your passion for the field during interviews.
✨Tip Number 2
Network with professionals in the Digital PR space. Attend relevant webinars, workshops, or local meetups to connect with others in the industry. Building relationships can lead to valuable insights and potential referrals for job opportunities.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on that demonstrate your ability to combine creativity with data. Be ready to explain how your strategies have driven organic performance, as this aligns closely with what NOVOS is looking for.
✨Tip Number 4
Showcase your understanding of tools like Ahrefs and MuckRack by discussing how you've used them in past roles. Being able to articulate your experience with these tools will set you apart from other candidates and highlight your technical skills.
We think you need these skills to ace Senior Digital PR Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in Digital PR and SEO. Focus on specific campaigns you've led, the results achieved, and any tools you've used, such as Ahrefs or SEO Monitor.
Craft a Compelling Cover Letter: In your cover letter, express your passion for Digital PR and eCommerce. Mention how your skills align with the job description and provide examples of how you've successfully driven organic performance in previous roles.
Showcase Your Creativity: Since the role requires creativity in campaign delivery, include examples of innovative campaigns you've developed. Discuss how you used data to inform your strategies and the impact they had on client accounts.
Highlight Collaboration Skills: Emphasise your ability to work within a team. Mention experiences where you've collaborated with colleagues to brainstorm ideas or solve problems, as this is crucial for the role at NOVOS.
How to prepare for a job interview at NOVOS | eCommerce Agency of the Year
✨Showcase Your Campaign Success
Be prepared to discuss specific campaigns you've led in the past. Highlight how your strategies drove organic performance and how you used data to inform your decisions. This will demonstrate your ability to deliver results that align with client goals.
✨Familiarise Yourself with Tools
Make sure you're comfortable using PR and SEO tools like Ahrefs, MuckRack, and SEO Monitor. During the interview, mention how you've used these tools to analyse backlink profiles and evaluate campaign performance, as this is crucial for the role.
✨Emphasise Collaboration Skills
Since the role involves working closely with team members, be ready to share examples of how you've collaborated in previous positions. Discuss how you contributed to internal brainstorms and supported your colleagues' development, showcasing your team spirit.
✨Demonstrate a Proactive Mindset
Highlight instances where you've taken the initiative in your previous roles. Whether it was leading a project or identifying new opportunities, showing that you can take charge without waiting for direction will resonate well with the interviewers.
