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- Tasks: Lead client accounts and deliver creative Digital PR campaigns that drive organic performance.
- Company: Join NOVOS, an award-winning eCommerce agency working with top global brands.
- Benefits: Enjoy unlimited holiday, profit sharing, hybrid work, and mental health support.
- Why this job: Be part of a growing, employee-owned agency with a vibrant culture and opportunities for growth.
- Qualifications: 2-3 years in Digital PR, strong communication skills, and a proactive mindset required.
- Other info: Work collaboratively in a supportive team environment while continuously upskilling.
The predicted salary is between 24000 - 42000 ÂŁ per year.
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Join to apply for the Senior Digital PR Strategist role at NOVOS | eCommerce Agency of the Year
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Location: Hybrid
Salary: ÂŁ30,000+ DOE + Benefits
Are you ready to take the next step in your career with an agency that works with some of the biggest eCommerce brands in the world?
We’re looking for a Senior Digital PR Strategist to join our award winning team at NOVOS. You will lead on client accounts, own the delivery of our campaigns and you’ll combine that creativity with data to deliver results that drive organic performance.
What You’ll Be Doing
Client & Strategy Ownership
- Lead on a portfolio of client accounts, with support from a Digital PR Strategist and your Digital PR Manager.
- Develop and deliver Digital PR strategies that directly align with wider SEO goals, with the aim of driving genuine organic performance.
- Understanding client goals and translating them into a clear roadmap of activity that will ultimately deliver measurable impact.
Campaign Delivery
- Own ideation and delivery of both reactive and proactive Digital PR campaigns.
- Use data to guide every stage of a campaign, from using opportunity analysis data to fuel ideation and content creation through to execution and reporting.
- Ensure you’re intune with reactive opportunities to enable the delivery of compelling and engaging stories that meet the needs of journalists.
Performance Analysis
- Monitor backlink profiles and general performance using tools like Ahrefs and SEO Monitor, identifying what’s working and what’s missing.
- Evaluate the impact of links to key pages like PDPs and PLPs—and shape future activity based on those insights.
- Work with your account team and the wider teams to explain the “why” behind performance changes in Digital PR.
Collaboration & Growth
- Work closely with all members of the team to share knowledge, problem solve and support development.
- Consistently contribute to internal brainstorms, training, and process development.
- Continuously upskill in Digital PR, SEO & AI best practices
What We’re Looking For
- 2–3 years’ experience in a Digital PR role.
- Experience building links through creative campaigns and reactive content.
- A clear understanding of how Digital PR supports SEO performance for eCommerce sites.
- Confident using PR and SEO tools (e.g. Ahrefs, MuckRack & SEO Monitor).
- Able to analyse backlink data and use data to inform strategies.
- Strong communication skills and experience leading client calls.
- Organised, reliable and adept with all aspects of account management.
- Creative, curious and eager to keep learning.
- Proactive mindset, not waiting to be asked to do something, you take the lead in all aspects of your role.
Why Work at NOVOS?
You’ll join a growing, employee-owned agency ranked one of the UK’s best workplaces. Benefits include:
- Unlimited holiday
- Annual profit share
- Hybrid and flexible working
- Access to mental health support
- Health cash plan
- Monthly cultural activities & more
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing and Sales
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Industries
Advertising Services
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Senior Digital PR Strategist employer: NOVOS | eCommerce Agency of the Year
Contact Detail:
NOVOS | eCommerce Agency of the Year Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital PR Strategist
✨Tip Number 1
Familiarise yourself with the latest trends in Digital PR and SEO. Follow industry leaders on social media and engage with their content to stay updated. This will not only enhance your knowledge but also show your passion for the field during interviews.
✨Tip Number 2
Network with professionals in the eCommerce and Digital PR sectors. Attend relevant webinars, workshops, or local meetups to connect with others in the industry. Building relationships can lead to valuable referrals and insights about the role at NOVOS.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on that demonstrate your ability to drive organic performance. Be ready to explain your thought process, the data you used, and the results achieved, as this will showcase your strategic thinking and creativity.
✨Tip Number 4
Research NOVOS thoroughly before your interview. Understand their client base, recent campaigns, and company culture. Tailoring your conversation to align with their values and goals will help you stand out as a candidate who is genuinely interested in joining their team.
We think you need these skills to ace Senior Digital PR Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in Digital PR, especially any work with eCommerce brands. Use specific examples of campaigns you've led and the results achieved to demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your passion for Digital PR and how it aligns with SEO performance. Mention your familiarity with tools like Ahrefs and SEO Monitor, and provide examples of how you've used data to inform your strategies.
Showcase Your Creativity: Since the role involves ideation and delivery of campaigns, include a section in your application that showcases your creative thinking. Share examples of innovative campaigns you've developed and how they drove organic performance.
Highlight Collaboration Skills: Emphasise your ability to work collaboratively within a team. Mention experiences where you contributed to internal brainstorms or training sessions, showcasing your proactive mindset and eagerness to support team growth.
How to prepare for a job interview at NOVOS | eCommerce Agency of the Year
✨Showcase Your Digital PR Experience
Be prepared to discuss your previous roles in Digital PR, especially any campaigns you've led. Highlight specific examples where your strategies directly contributed to SEO performance and organic growth.
✨Demonstrate Data-Driven Decision Making
Since the role involves using data to guide campaigns, come ready to explain how you've used tools like Ahrefs or SEO Monitor in past projects. Share insights on how data influenced your campaign ideation and execution.
✨Prepare for Client-Focused Scenarios
Expect questions about managing client relationships and leading calls. Think of examples where you successfully navigated client expectations or turned around a challenging situation, showcasing your strong communication skills.
✨Emphasise Your Creative Problem-Solving Skills
The agency values creativity, so be ready to discuss how you've approached challenges with innovative solutions. Prepare to share ideas for potential campaigns that align with their eCommerce focus, demonstrating your proactive mindset.
