At a Glance
- Tasks: Lead consumer media and influencer engagement to shape health narratives.
- Company: Join a leading healthcare company making a real impact on public health.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Dynamic role with a chance to make a difference in healthcare.
- Why this job: Be at the forefront of health communication and influence cultural conversations.
- Qualifications: Experience in communications, media relations, and influencer engagement.
The predicted salary is between 50000 - 60000 £ per year.
Shape the stories that change how the UK thinks about health. In a moment when conversations about chronic disease have never been more public, you'll lead the consumer media and influencer engagement that puts Novo Nordisk at the heart of culture – credibly, creatively and compliantly.
This is a rare opportunity to bring an earned-first, consumer-first mindset to one of the most talked-about areas in healthcare today. As Communications Manager – Consumer Media & Influencer Engagement, you'll lead how we tell our story to the UK public – translating complex science into culturally relevant narratives and building the relationships, assets and influencer programmes that make those stories land.
Day-to-day, your responsibilities will include:
- Developing and delivering a proactive consumer and lifestyle media strategy aligned to UK communications priorities, and building strong relationships with journalists, editors and key media stakeholders.
- Identifying, shaping and landing compelling stories that turn complex science and disease areas into accessible, culturally relevant narratives, and maintaining a forward-looking pipeline of features and media moments.
- Designing and leading influencer and creator engagement strategies – including selection, vetting, management and evaluation – ensuring full compliance with the ABPI Code of Practice and internal governance.
Communications Manager - Consumer in London employer: Novo Nordisk A/S
At Novo Nordisk, we pride ourselves on being an exceptional employer that fosters a culture of innovation and collaboration in the heart of Gatwick. Our commitment to employee growth is evident through tailored development programmes and a supportive work environment that encourages creativity and compliance in tackling complex health narratives. Join us to make a meaningful impact in healthcare while enjoying the unique advantages of working in a vibrant location that values both professional and personal well-being.
StudySmarter Expert Advice🤫
We think this is how you could land Communications Manager - Consumer in London
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Novo Nordisk A/S. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Novo Nordisk A/S, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Novo Nordisk A/S inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Communications Manager - Consumer in London
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Novo Nordisk A/S. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Novo Nordisk A/S.
How to prepare for a job interview at Novo Nordisk A/S
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
