At a Glance
- Tasks: Lead the creation of engaging campaigns that connect with diverse audiences in healthcare.
- Company: Join a global leader in healthcare dedicated to improving patient lives.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and collaboration.
- Why this job: Make a real difference by crafting impactful content that resonates with consumers and professionals.
- Qualifications: Degree in marketing or related field; experience in digital content and campaign management.
The predicted salary is between 50000 - 60000 £ per year.
Your new role
As Content Manager, you'll lead the development and delivery of integrated, high-quality campaigns that drive engagement across healthcare professional, consumer and public audiences. Working at the intersection of strategy and execution, you will be responsible for creating connected, multichannel experiences that deliver measurable business impact while supporting the Private Obesity business unit's ambitious growth agenda.
Day-to-day, you'll be:
- Developing and optimising high-quality digital content and customer-facing experiences across web and relevant digital platforms, ensuring every touchpoint adds value.
- Driving the content delivery roadmap by curating, creating and delivering impactful content in collaboration with cross-functional Novo Nordisk teams.
- Designing and executing campaigns that create engaging customer experiences across multiple channels, from conception through to delivery.
- Ensuring all content complies with UK pharmaceutical industry regulations and guidelines, including the ABPI Code of Practice and internal approval processes.
- Translating customer, channel and performance insights into actionable content recommendations that improve engagement and support commercial outcomes.
- Managing Veeva PromoMats job bags, coordinating approval workflows to ensure materials progress compliantly and on time.
- Partnering with marketing, medical, sales, compliance and customer experience teams to streamline workflows and deliver quality at pace.
Your new department
As part of International Operations, you will join our largest operational unit. Covering 194 countries and 95% of the world's population, more than 18,000 of us work passionately to serve 35 million patients each day. Within International Operations, the Customer Engagement Team sits at the heart of how we connect with the people we serve, supporting the Private Obesity business unit with strategic thinking and hands‑on execution to deliver campaigns that resonate with consumers, healthcare professionals and public audiences alike.
Your skills & qualifications
- Bachelor's degree or equivalent in business administration, marketing, communications, digital, or a related field.
- Proven experience in marketing, multichannel, digital customer engagement or content management at local level within the pharmaceutical industry or as a service provider to the industry (healthcare, consumer health, digital health, pharma, OTC, or other regulated sectors).
- Demonstrated ability to develop meaningful, consumer-focused content experiences with a particular focus on delivering personalised and impactful content for private consumers.
- Strong knowledge of digital content development, web content management, channel best practice and content optimisation across multiple platforms.
- Experience in end-to-end campaign design and execution, including agency and vendor management.
- Excellent listening, presentation, writing, editing and communication skills, with the ability to adapt messaging for consumer audiences.
- High level of comfort working in a fast‑paced environment, managing multiple projects simultaneously to agreed timelines and quality standards.
- Good understanding of compliance requirements within a regulated pharmaceutical environment.
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
Content Manager employer: Novo Nordisk A/S
At Novo Nordisk, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. As a Content Manager in our International Operations team, you'll have the opportunity to make a meaningful impact on healthcare engagement while benefiting from comprehensive professional development programmes and a commitment to diversity and inclusion. Located in a vibrant environment, we support your growth with competitive benefits and a focus on work-life balance, ensuring you thrive both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Content Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content work. Whether it's campaigns you've led or digital content you've developed, having tangible examples can really set you apart during interviews.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how your experience aligns with their goals, especially in driving engagement and delivering impactful content.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Content Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Content Manager role. Highlight your experience in digital content development and multichannel campaigns, and don’t forget to mention any relevant compliance knowledge you have!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about creating engaging customer experiences and how your skills align with our goals in the Private Obesity business unit.
Showcase Your Campaign Successes:When detailing your past experiences, focus on specific campaigns you've worked on. Share measurable outcomes and how your contributions made a difference—numbers speak volumes!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and get you into our system quickly!
How to prepare for a job interview at Novo Nordisk A/S
✨Know Your Content Inside Out
As a Content Manager, you'll need to demonstrate your understanding of digital content development and multichannel engagement. Brush up on the latest trends in healthcare marketing and be ready to discuss how you can create impactful content that resonates with both consumers and healthcare professionals.
✨Showcase Your Campaign Experience
Prepare to share specific examples of campaigns you've designed and executed. Highlight your role in managing cross-functional teams and how you ensured compliance with industry regulations. This will show your potential employer that you can handle the complexities of the pharmaceutical environment.
✨Be Ready for Compliance Questions
Given the regulated nature of the pharmaceutical industry, expect questions about compliance and the ABPI Code of Practice. Familiarise yourself with these guidelines and be prepared to discuss how you've navigated compliance in your previous roles.
✨Demonstrate Your Collaborative Spirit
Collaboration is key in this role, so be ready to talk about how you've partnered with various teams like marketing, medical, and sales. Share examples of how you streamlined workflows and delivered quality content at pace, showcasing your ability to work effectively in a fast-paced environment.
