At a Glance
- Tasks: Drive customer engagement through creative email and social media campaigns.
- Company: Join a forward-thinking tech company with a vibrant culture.
- Benefits: Enjoy 25 days holiday, health plans, and hybrid working options.
- Why this job: Make an impact in B2B marketing while growing your skills.
- Qualifications: Experience in B2B marketing and familiarity with HubSpot is a plus.
- Other info: Collaborate with a dynamic team and explore exciting career opportunities.
The predicted salary is between 30000 - 42000 £ per year.
We’re on the lookout for a proactive and creative Marketing Executive to step into a key role during a 12-month maternity cover. This is your chance to keep the momentum going on all the brilliant work our current Marketing Executive has built, driving customer engagement through social media, email campaigns and generating high-quality B2B leads through smart, targeted digital campaigns.
What makes this temporary opportunity exciting? You’ll get to hit the ground running, showcasing your flair for B2B marketing in a fast-paced, forward-thinking environment. And as we continue to grow, there’s real potential for this fixed-term role to open doors to future opportunities within our marketing team!
About the Role
As our Marketing Executive focused on email automation and social media, you’ll be at the centre of our digital strategy. You’ll craft compelling email campaigns, manage and grow our social media presence, and support sales enablement through platforms like HubSpot. You’ll also take ownership of audience data management, ensuring GDPR compliance and delivering insightful campaign performance reports. Lead generation is a major focus. You’ll be responsible for identifying and nurturing potential customers through strategic B2B campaigns, smart data segmentation, and CRM optimisation. Your work will directly fuel the sales pipeline and help drive business growth.
Key Responsibilities
- Create and deliver engaging email campaigns to current and prospective customers
- Plan and execute SEO strategies, reporting on performance
- Manage and grow our social media channels, showcasing our products, services, and culture
- Source and cleanse contact data for targeted B2B campaigns
- Maintain and optimise our CRM (HubSpot), ensuring segmentation and compliance
- Monitor lead generation metrics and support sales pipeline reporting
- Collaborate with the wider marketing team to enhance campaign effectiveness
- Uphold brand consistency across all digital platforms
About You
As the successful candidate, you’ll bring proven experience in a B2B marketing role, ideally within a technology-focused business or agency environment. You’ll be confident using marketing automation platforms like HubSpot and knowing how to leverage them to deliver impactful campaigns and manage customer data effectively. Your understanding of what makes lead generation tick will be imperative i.e. strategic thinking, smart segmentation, and CRM best practices. You’re top notch organisational skills, performance-driven approach, are essential, as well as your ability to thrive when working to deadlines and targets. You’ll be a top notch communicator (both written and verbal) and you’ll have a sharp eye for detail paired with a creative mindset. And alongside all of this, you’ll be happy to jump into a 12-month temporary contract with full energy, commitment, integrity, and a positive attitude to everything you do. Relevant certifications in digital marketing or social media management are a bonus, but not essential.
A bit about the team
Our marketing crew works hand-in-hand with IT to power automation and AI tools, blending creativity with tech. You’ll join forces with a Marketing Executive focused on SEO and insights, plus our Graphic Designer and Web & Product Content Executive. If you love innovation, collaboration across a whole business, and making an impact, this is your moment!
What working at Novatech means for you
There are heaps of other perks when working for us! For starters, we’re an accredited ‘Great Place to Work’, as voted by our amazing staff via the ‘Great Place to Work’ engagement survey. We embrace a non-corporate vibe and believe that when you can be your authentic self, you enjoy your work more and take greater pride in what you do. We respect the skills and experiences everyone brings to the business - and we’ll support you with delivering the ideas and strategies you bring to the table to support our growth journey. We’re all about your wellbeing and regularly organise team events, employee awards, and charity dos. We also care about the environment and have won awards for our efforts, which include being a net positive business (meaning we put more energy back into the grid than we use – which we are super proud of!).
Work life balance is important to us. As part of our hybrid working arrangements, you’ll initially be working in the office every day for at least the first month to complete your induction training, after this, you’ll be working in the office for a minimum of 3 days a week. We are really lucky as we have good transport links to the office for when you come in, alongside free staff parking and a lockable bike shed for if you drive or ride.
Our benefits in a nutshell
- 25 days holiday plus bank holidays (with the chance to buy additional days)
- Health plan scheme
- Upskilling apprenticeship training
- Cycle to work
- Employee Assistance Programme
- Staff discounts
- Social and wellbeing events
- Hybrid working (after training period)
- A great breakout room
- Kitchen and shower facilities
About us
Gaming and retail are just a small part of what we do. Novatech also work heavily in the B2B sector with some of the largest and most respected names in a range of industries. Whether it’s supporting businesses with their remote workforce, transforming maritime companies with life‑saving training simulators or implementing practical Deep Learning Systems into the businesses of tomorrow, there’s no end to the amount of fascinating and cutting‑edge projects that we are involved in (some of which we can’t tell you about, yet). Pretty cool, right? Get involved and help develop the future of our business…and yourself at the same time!
Marketing Executive (Email and Social Media) in Portsmouth employer: Novatech Ltd
Contact Detail:
Novatech Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive (Email and Social Media) in Portsmouth
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn and let them know you're on the hunt for a Marketing Executive role. You never know who might have the inside scoop on opportunities or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best email campaigns and social media posts. This will give potential employers a taste of what you can bring to the table, especially in B2B marketing.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals, especially around lead generation and customer engagement.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Novatech.
We think you need these skills to ace Marketing Executive (Email and Social Media) in Portsmouth
Some tips for your application 🫡
Show Your Creative Side: When crafting your application, let your creativity shine through! Use engaging language and examples that highlight your flair for B2B marketing. Remember, we’re looking for someone who can drive customer engagement, so make sure your personality comes across.
Tailor Your Experience: Make sure to tailor your CV and cover letter to reflect the key responsibilities mentioned in the job description. Highlight your experience with email campaigns, social media management, and CRM tools like HubSpot. We want to see how your skills align with what we need!
Be Data-Driven: Since lead generation is a major focus for us, don’t forget to mention any relevant metrics or results from your past campaigns. Show us how you’ve used data to drive decisions and improve performance. Numbers speak volumes in marketing!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re proactive, which is exactly what we’re looking for!
How to prepare for a job interview at Novatech Ltd
✨Know Your Stuff
Before the interview, dive deep into the company’s marketing strategies, especially their email and social media campaigns. Familiarise yourself with their tone, style, and recent projects. This will not only show your enthusiasm but also help you tailor your answers to align with their goals.
✨Showcase Your Creativity
Prepare examples of past campaigns you've worked on, particularly those that drove B2B engagement. Be ready to discuss your creative process and how you measure success. This is your chance to demonstrate how you can bring fresh ideas to their marketing efforts!
✨Master the Tech
Since the role involves using HubSpot and other marketing automation tools, brush up on your technical skills. Be prepared to discuss how you've used these platforms in the past to optimise campaigns and manage data effectively. Highlight any certifications or training you've completed in this area.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions! Inquire about their current marketing challenges or future projects. This shows your genuine interest in the role and helps you understand how you can contribute to their success.