Sales Development Representative

Sales Development Representative

Full-Time 45000 - 45000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Engage with firms to identify and qualify leads in private markets.
  • Company: Join Novata, a mission-driven company focused on sustainable capitalism.
  • Benefits: Competitive salary, commission, equity options, and comprehensive health benefits.
  • Other info: Hybrid work model with great growth opportunities and a collaborative culture.
  • Why this job: Be the first point of contact and make a real impact in sustainability.
  • Qualifications: 1-2 years in sales development; interest in sustainability is key.

The predicted salary is between 45000 - 45000 £ per year.

About Novata

Novata is a public benefit corporation founded by a unique consortium of leading foundations and private‑sector organizations, including the Ford Foundation, the Omidyar Network, S&P Global, and Hamilton Lane. Our mission is to empower the private markets to build a more inclusive and sustainable form of capitalism. We provide best‑in‑class technology and tools to help clients collect, analyze, benchmark, and report ESG data. With a diverse, experienced, and mission‑driven team, we are building a company that values both performance and purpose. We have acquired Atlas Metrics to expand our global reach and product innovation. 400+ clients and over 13,000 companies worldwide count on Novata to make collecting, reporting, and acting on sustainability data easy.

Job Summary

As our London‑based SDR, you’ll be the first commercial touchpoint for firms across the UK and EMEA. You will identify, engage, and qualify GPs, CFOs, and ESG leads who need what we build. You’ll work closely with our EMEA Account Executives, feeding a pipeline that converts. This role is not scripted; it requires learning the market, developing a point of view, and building real relationships with sophisticated investors. This role has a clear path to Account Executive. We invest in people who want to grow.

What You’ll Be Doing

  • Source and qualify new business opportunities across private equity, private credit, and infrastructure firms.
  • Build and execute a multi‑channel outbound strategy, thinking about why each touchpoint lands.
  • Book discovery calls and demos for EMEA AEs.
  • Work leads generated by marketing campaigns and convert them into pipeline.
  • Maintain clean, accurate records in HubSpot.
  • Develop fluency in our product suite, our market, and the ESG reporting landscape.
  • Share what’s working – objections, messaging, market signals – back into the team.

About You

  • 1–2+ years in an SDR, BDR, or similar outbound role – SaaS or financial services preferred.
  • Able to build and execute a multi‑channel outbound strategy.
  • Comfortable across email, LinkedIn, video, and phone, and knows when to use each channel.
  • Curious about sustainability, private markets, or both – genuine interest matters.
  • HubSpot experience is a plus.
  • Fluency in a European language and/or Arabic is a meaningful advantage but not required.

Important Notes

This role is based in London, with hybrid working arrangements (two days in office). Applicants must be located in and eligible to work in the UK. We cannot support visa applications or relocation at this time.

Benefits

  • Competitive base salary.
  • Earned commission based on KPI attainment and performance metrics.
  • Equity ownership opportunities.
  • Comprehensive health benefits packages (medical, dental, non‑contributory pension scheme).
  • Robust leave policies (PTO, parental leave, VTO).
  • Flexible work environment with two days working from the London Office.
  • Mission‑driven, collaborative, and inclusive culture.

Pay Range: 45,000 £ per year (London, United Kingdom).

Sales Development Representative employer: Novata

At Novata, we pride ourselves on being an exceptional employer that champions both performance and purpose. Our London-based Sales Development Representatives benefit from a competitive salary, equity ownership opportunities, and a robust health benefits package, all within a mission-driven, collaborative culture that prioritises employee growth and flexibility. With a clear path to advancement and the chance to engage with sophisticated investors in the evolving ESG landscape, Novata offers a unique opportunity for those looking to make a meaningful impact in the private markets.

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Contact Details:

Novata Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Development Representative

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Sales Development Representative at Novata, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including Novata. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Development Representative. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Sales Development Representative

Sales Development
Business Qualification
Multi-Channel Outbound Strategy
Lead Generation
Discovery Calls
CRM Management (HubSpot)
Communication Skills

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for Novata:When writing your cover letter, make sure to tailor your message specifically for Novata. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at Novata

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Novata that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Novata that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with Novata’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.