At a Glance
- Tasks: Lead customer acquisition performance and optimise marketing budgets for impactful results.
- Company: Join NOVA, a pioneering company driving the clean-energy transition.
- Benefits: Competitive salary, equity options, and a chance to shape the future of energy.
- Other info: Fast-paced environment with opportunities for growth in a high-impact industry.
- Why this job: Make a real difference in the clean-energy sector while advancing your marketing career.
- Qualifications: Experience managing acquisition budgets and proven success in improving performance metrics.
The predicted salary is between 28000 - 42000 £ per year.
On-site | Full-time London, England, United Kingdom £35k base, £40–60k OTE + Equity (we want the top 0.1% and reward accordingly)
Energy is humanity’s most valuable resource. NOVA is building the software backbone that will power the installation, optimisation, and scaling of the clean‑energy transition. We’re looking for a Performance Marketing Lead to take full ownership of NOVA’s customer acquisition performance. This is a high-accountability role. You will manage budget directly, optimise performance rigorously, and materially improve acquisition efficiency.
What You’ll Do
- Own acquisition performance end-to-end
- Allocate and optimise marketing budget
- Improve CAC and conversion rates
- Run structured performance experiments
- Identify and fix funnel inefficiencies
- Build clear performance reporting
Must‑Haves
- Direct experience managing acquisition budgets incl. Meta and Google
- Proven improvements in CPA and CTR
- Strong quantitative ability
- High pace of execution
- Commercial judgement
Nice to Haves
- Experience in high-growth tech environments
- Experience in renewables, energy or home improvements
- STEM or technical background
Performance Marketing Lead employer: NOVA
NOVA is an exceptional employer that champions innovation and sustainability in the clean energy sector. With a dynamic work culture in the heart of London, employees enjoy competitive compensation, equity options, and a strong focus on personal and professional growth. The company fosters a collaborative environment where high performers are recognised and rewarded, making it an ideal place for those looking to make a meaningful impact in the energy transition.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Lead
✨Tip Number 1
Network like a pro! Reach out to people in the clean energy sector or those who work at NOVA. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your success in managing acquisition budgets and improving performance metrics. Numbers speak louder than words!
✨Tip Number 3
Be ready for a deep dive! If you get an interview, expect to discuss your strategies for optimising CAC and conversion rates. Brush up on your quantitative skills and be prepared to share specific examples.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the NOVA team.
We think you need these skills to ace Performance Marketing Lead
Some tips for your application 🫡
Show Your Passion for Performance Marketing:When you write your application, let your enthusiasm for performance marketing shine through. We want to see how you've tackled challenges in the past and what makes you tick in this field. Make it personal and relatable!
Quantify Your Achievements:Numbers speak volumes! Be sure to include specific metrics that demonstrate your success in managing acquisition budgets and improving performance. We love seeing clear evidence of your impact, so don’t hold back on the stats!
Tailor Your Application:Make sure your application is tailored to us at NOVA. Highlight your experience with Meta and Google, and how it relates to our goals. Show us that you understand our mission in the clean-energy transition and how you can contribute.
Keep It Clear and Concise:We appreciate clarity! Keep your application straightforward and to the point. Use bullet points where necessary to make it easy for us to digest your key achievements and skills. Remember, we’re looking for top talent, so make it easy for us to see why you’re the one!
How to prepare for a job interview at NOVA
✨Know Your Numbers
As a Performance Marketing Lead, you'll need to demonstrate your quantitative skills. Brush up on your metrics, especially around CPA and CTR. Be ready to discuss specific examples of how you've improved these figures in past roles.
✨Showcase Your Budget Management Skills
Since you'll be managing acquisition budgets directly, prepare to talk about your experience with budget allocation and optimisation. Have a few success stories ready that highlight how you’ve maximised ROI in previous campaigns.
✨Be Ready for Performance Experiments
NOVA values structured performance experiments, so think of examples where you've run tests to improve conversion rates. Discuss the methodologies you used and the outcomes achieved to show your hands-on experience.
✨Understand the Clean Energy Landscape
While not mandatory, having knowledge about the renewables sector can set you apart. Familiarise yourself with current trends and challenges in clean energy, and be prepared to discuss how your marketing strategies can address these.
