At a Glance
- Tasks: Lead innovative marketing strategies and campaigns to engage new audiences.
- Company: Join Nottingham Building Society, a member-owned mutual dedicated to community and financial well-being.
- Benefits: Enjoy competitive salary, 29 days leave, healthcare scheme, and volunteer days for causes you care about.
- Why this job: Be part of a friendly culture focused on sustainability and personal growth while making a real impact.
- Qualifications: Strategic thinkers with strong communication, analytical skills, and creativity are encouraged to apply.
- Other info: Embrace diversity and inclusion in a workplace that values every individual's contribution.
The predicted salary is between 28800 - 42000 £ per year.
As a dynamic marketing leader, you will champion our new brand, crafting standout product value propositions and communications. We are looking for strategic innovators who push boundaries and create buzz worthy campaigns. You will be the vital link to commercial teams, excelling in stakeholder management and understanding business priorities. Collaborating closely with commercial teams, you will develop and execute communication strategies, leveraging resources from the wider marketing community. This role isn’t just about numbers; it’s about helping Nottingham reach new audiences and demographics. Reporting to the Head of Product Marketing, you will be a key leader with broad expertise, ready to deputise and work within the Brand, Marketing & Communications team alongside the Customer team.
Here’s a taste of what you will be doing as a Product Marketing Manager at Nottingham Building Society:
- Drive Product Marketing Strategy: Develop and execute strategies to boost acquisition, engagement, and retention across all channels.
- Activate Rebrand Initiatives: Support the activation of the Nottingham Building Society rebrand through product-led propositions.
- Execute Marketing Plans: Plan, execute, and deliver marketing plans for lending and savings, including defining value propositions and target segments.
- Manage Campaigns: Oversee end-to-end product marketing campaigns across multiple channels, ensuring consistent messaging and integrated communication.
- Consult and Advise: Provide expert consultancy to optimise communication activities and achieve cost efficiencies.
- Monitor and Optimize: Evaluate campaign performance, report on ROI, and adjust strategies to enhance results.
- Collaborate and Coordinate: Act as an account manager, collaborating with business leadership and the wider marketing team to ensure coordinated and prioritized plans.
- Stakeholder Engagement: Build and maintain relationships with key stakeholders, manage third-party agencies, and elevate the voice of the customer.
About you:
- Strategic Thinking: Ability to develop and implement effective marketing strategies.
- Communication Excellence: Strong verbal and written communication skills for clear and impactful messaging.
- Analytical Skills: Proficiency in analysing data to inform decisions and optimize marketing performance.
- Project Management: Expertise in managing projects from inception to completion, ensuring timely and quality delivery.
- Customer Insight: Deep understanding of customer needs and market trends to drive customer-centric strategies.
- Collaboration: Ability to work effectively with diverse teams and stakeholders to achieve common goals.
- Creativity: Innovative approach to problem-solving and campaign development.
- Adaptability: Flexibility to adjust strategies based on performance metrics and changing market conditions.
Reward & Benefits:
- A fair and competitive salary evaluated against market data, annual discretionary bonus scheme, Medicash healthcare scheme, 29 days annual leave plus bank holidays and enhanced family leave.
- Commitment and dedication to your ongoing personal and professional development.
- For all full-time roles we work a 35-hour working week to promote a work/life balance.
- A friendly and inclusive culture where teams genuinely strive to do the right thing by their colleagues and our customers.
- A strong sustainability agenda – we’re continually finding new ways to be kinder to the environment by reducing our carbon footprint.
- Your health and wellbeing is our priority, we encourage this through a suite of support resources, including a team of trained mental health first aiders.
Embracing Diversity Together:
We proudly embrace and celebrate diversity as a fundamental cornerstone of our values. Our commitment to diversity extends beyond our internal culture to the way we approach advertising and engage with our customers. We strive to ensure that all individuals, regardless of background, have an equal chance to thrive and advance in their careers.
About Us:
We are a mutual, which means we don’t have shareholders. Instead, we’re owned by our members and use our money to do good, investing in our community, responsible causes, and – well, you. At The Nottingham Building Society, we are dedicated to overcoming obstacles and turning challenges into opportunities.
Product Marketing Manager - Nottingham employer: Nottingham Building Society
Contact Detail:
Nottingham Building Society Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager - Nottingham
✨Tip Number 1
Familiarise yourself with the Nottingham Building Society's recent marketing campaigns and rebranding efforts. Understanding their current strategies will help you align your ideas with their vision and demonstrate your commitment to their goals during discussions.
✨Tip Number 2
Network with professionals in the marketing field, especially those who have experience in product marketing or have worked with financial services. Engaging with industry peers can provide valuable insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed campaigns in the past. Highlight your ability to analyse data and optimise strategies, as this role requires a strong analytical mindset to drive effective marketing initiatives.
✨Tip Number 4
Showcase your creativity by thinking outside the box for potential marketing strategies that could resonate with Nottingham's target demographics. Presenting innovative ideas during your interview can set you apart from other candidates and demonstrate your strategic thinking skills.
We think you need these skills to ace Product Marketing Manager - Nottingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product marketing, strategic thinking, and stakeholder management. Use keywords from the job description to demonstrate that you understand the role and its requirements.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and how your skills align with the company's mission. Mention specific campaigns or strategies you've successfully executed in the past that relate to the responsibilities of the Product Marketing Manager role.
Showcase Analytical Skills: Provide examples of how you've used data to inform marketing decisions in previous roles. Highlight any tools or methodologies you are familiar with that can help optimise campaign performance, as this is crucial for the position.
Demonstrate Collaboration Experience: Discuss instances where you've worked effectively with diverse teams or stakeholders. Emphasise your ability to coordinate efforts and achieve common goals, as collaboration is key in this role.
How to prepare for a job interview at Nottingham Building Society
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of how you've developed and implemented effective marketing strategies in the past. Highlight your ability to think critically and creatively about market challenges and opportunities.
✨Demonstrate Communication Excellence
Since strong communication skills are crucial for this role, practice articulating your thoughts clearly and concisely. Be ready to provide examples of how you've crafted impactful messaging for various audiences.
✨Highlight Your Analytical Skills
Be prepared to discuss how you've used data to inform your marketing decisions. Share instances where your analytical skills led to optimised campaign performance or improved ROI.
✨Emphasise Collaboration and Stakeholder Engagement
This role requires working closely with diverse teams and stakeholders. Prepare examples that showcase your experience in building relationships and collaborating effectively to achieve common goals.