Head of Marketing Performance & Operations
Head of Marketing Performance & Operations

Head of Marketing Performance & Operations

London Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing operations, automate processes, and analyse campaign performance.
  • Company: Join Nottingham Building Society, a community-focused organisation with over 170 years of history.
  • Benefits: Enjoy a competitive salary, annual bonus, 29 days leave, and paid volunteer days.
  • Why this job: Be part of a diverse team dedicated to making a positive impact in the community.
  • Qualifications: Experience with marketing automation tools and strong data analysis skills required.
  • Other info: Work a balanced 35-hour week and embrace a culture of continuous personal development.

The predicted salary is between 43200 - 72000 £ per year.

We are seeking an experienced and results-driven Marketing Operations Manager to join our dynamic marketing team. In this role, you will be responsible for overseeing the efficient and effective operation of our marketing systems, processes, and technologies. You will play a key role in driving marketing automation, data analytics, and performance reporting, ensuring that all marketing campaigns run smoothly and deliver measurable results.

Here’s a taste of what you will be doing as a Marketing Operations Manager at Nottingham Building Society:

  • Planning and automation: Support the team to effectively plan activity linked to marketing strategy and objectives and to automate our customer engagement efforts. Analyse and improve marketing workflows and processes to ensure seamless collaboration across cross-functional teams and maximize marketing efficiency. Oversee the execution of marketing campaigns, including email marketing, social media, digital advertising, and content distribution, ensuring all campaigns are tracked, measured, and reported effectively.
  • Data Analysis & Reporting: Develop and maintain dashboards and reports to track campaign performance, ROI, and key performance indicators (KPIs). Provide actionable insights to optimize future marketing strategies.
  • Technology Management: Evaluate, implement, and maintain marketing technology solutions to support lead generation, customer relationship management (CRM), and analytics needs.
  • Collaboration: Work closely with the marketing, sales, and IT teams to ensure alignment between marketing initiatives and business objectives.
  • Lead Management: Monitor and optimize lead generation, segmentation, and scoring processes, ensuring high-quality leads are passed to sales teams efficiently.
  • Budget Management: Assist in the development and tracking of marketing budgets, ensuring that spending is aligned with priorities and delivers maximum return on investment.

Strong knowledge of marketing automation tools (e.g., Experience with CRM platforms (e.g., Salesforce, Microsoft Dynamics) is highly preferred. Advanced proficiency in data analysis and reporting, with the ability to translate insights into actionable recommendations. Strong project management skills and attention to detail.

A fair and competitive salary evaluated against market data, annual discretionary bonus scheme, Medicash healthcare scheme, 29 days annual leave plus bank holidays and enhanced family leave. Commitment and dedication to your ongoing personal and professional development. We help you to own and grow your potential so you can be at your best in your current role and to support your future career aspirations.

For all full-time roles we work a 35-hour working week to promote a work/life balance, we want you to be at your best inside and outside of work. We’re passionate about giving back to the communities in which we serve as well as supporting local charities as part of the Samuel Fox Foundation. One of the many ways you can get involved is to use the 2 days per year paid leave to volunteer for causes or charities that are important to you.

Embracing Diversity Together: We proudly embrace and celebrate diversity as a fundamental cornerstone of our values. We believe that a diverse and inclusive workplace is not just essential for our success but is also a reflection of the vibrant communities we serve. Our commitment to diversity extends beyond our internal culture to the way we approach advertising and engage with our customers. We acknowledge that diversity is not just a goal to be achieved but a continuous journey toward creating an environment that embraces differences and promotes equal opportunities for all. We are committed to fostering an inclusive culture that encourages collaboration, creativity, and a sense of belonging for every member of our community.

Instead, we’re owned by our members and use our money to do good, investing in our community, responsible causes, and – well, you. So, we’re always striving to do the right thing for our team, communities and members. Although our history spans over 170 years, our purpose of helping our members save, plan for and protect their financial futures is enduring. At The Nottingham Building Society, we are dedicated to overcoming obstacles and turning challenges into opportunities. At the heart of our mission is our unwavering commitment to breaking down barriers and building better futures by helping our customers achieve the significant milestone of owning their own home.

Head of Marketing Performance & Operations employer: Nottingham Building Society

At Nottingham Building Society, we pride ourselves on being an exceptional employer, offering a supportive and inclusive work culture that prioritises employee growth and well-being. With a competitive salary, generous annual leave, and a commitment to personal development, we empower our team members to thrive both professionally and personally. Located in the heart of Nottingham, we not only focus on delivering outstanding marketing performance but also actively engage with our community, providing opportunities for employees to volunteer and make a positive impact.
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Contact Detail:

Nottingham Building Society Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Marketing Performance & Operations

✨Tip Number 1

Familiarise yourself with the latest marketing automation tools and CRM platforms, especially Salesforce and Microsoft Dynamics. Being well-versed in these technologies will not only enhance your application but also demonstrate your readiness to hit the ground running.

✨Tip Number 2

Showcase your data analysis skills by preparing examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific metrics and KPIs you've tracked and how they influenced campaign strategies.

✨Tip Number 3

Network with professionals in the marketing operations field, particularly those who have experience in the financial services sector. Engaging with industry peers can provide valuable insights and potentially lead to referrals.

✨Tip Number 4

Prepare to discuss your project management experience in detail. Highlight specific campaigns you've managed, focusing on your role in planning, execution, and collaboration with cross-functional teams to ensure alignment with business objectives.

We think you need these skills to ace Head of Marketing Performance & Operations

Marketing Automation
Data Analysis
Performance Reporting
CRM Platforms (e.g., Salesforce, Microsoft Dynamics)
Project Management
Budget Management
Email Marketing
Social Media Management
Digital Advertising
Content Distribution
Collaboration Skills
Lead Generation and Scoring
Process Improvement
Dashboard Development
Attention to Detail

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in marketing operations, automation tools, and data analysis. Use specific examples that demonstrate your ability to manage campaigns and improve processes.

Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and how your skills align with the role. Mention your experience with CRM platforms and your approach to data-driven decision-making.

Showcase Your Achievements: Include quantifiable achievements in your application, such as successful campaigns you've led or improvements in efficiency you've implemented. This will help illustrate your impact in previous roles.

Research the Company Culture: Familiarise yourself with Nottingham Building Society's values and commitment to diversity. Reflect this understanding in your application to show that you are a good cultural fit for the team.

How to prepare for a job interview at Nottingham Building Society

✨Showcase Your Marketing Automation Knowledge

Make sure to highlight your experience with marketing automation tools during the interview. Be prepared to discuss specific platforms you've used, such as Salesforce or Microsoft Dynamics, and how you've leveraged them to improve campaign efficiency.

✨Demonstrate Data Analysis Skills

Since data analysis is crucial for this role, come equipped with examples of how you've used data to drive marketing decisions. Discuss any dashboards or reports you've created and how they influenced strategy and performance.

✨Emphasise Collaboration Experience

This position requires working closely with various teams. Share examples of successful cross-functional projects you've led or participated in, highlighting how you ensured alignment between marketing initiatives and business objectives.

✨Prepare for Budget Management Questions

Be ready to discuss your experience with budget management. Talk about how you've tracked spending against priorities and maximised ROI in previous roles, as this will demonstrate your ability to manage resources effectively.

Head of Marketing Performance & Operations
Nottingham Building Society
N
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