At a Glance
- Tasks: Lead data analytics for CRM, transforming customer insights into actionable strategies.
- Company: Join an iconic British motorcycle brand with over 120 years of history.
- Benefits: Opportunities for personal development and growth in a passionate team.
- Other info: Dynamic work environment with a focus on respect, trust, and responsibility.
- Why this job: Be part of shaping the future of a legendary brand while driving data-driven decisions.
- Qualifications: Experience in data analytics and a passion for customer engagement.
The predicted salary is between 56700 - 69300 £ per year.
We’re not just another bike brand - we're an iconic, British motorcycle brand with over 120 years of history behind us.
Our new state-of-the-art facilities in Solihull, West Midlands are home to a tight-knit, but ever-expanding team that's passionate about delivering exquisite riding experiences to our customers.
Under new ownership and proud to be part of the TVS Motor family, we're entering a new era of global success.
And we want you to be a part of it!
At Norton, we value respect, trust, and responsibility.
We trust our employees to execute their roles exceptionally and professionally, and we value personal development, teaching, and learning.
When you join our team, you'll have the opportunity to grow and learn alongside some of the most talented and dedicated people in the business.
So if you're passionate about motorcycles and looking to join a team that's shaping the future of this legendary brand, we'd love to hear from you!
The Role We're looking for a Lead / Principal Data Analytics, CRM to drive the analytics, measurement, and insights agenda across our global CRM ecosystem.
This is a highly strategic role at the intersection of data, customer engagement, marketing effectiveness, and business growth .
You'll transform customer signals into actionable insights, helping the organisation make smarter decisions across the entire customer journey while ensuring the customer remains at the center of every interaction.
Working closely with Marketing, Sales, CRM, and Business leaders, you will build a data-driven culture that optimizes engagement, conversion, personalisation, and customer lifetime value.
Duties/Responsibilities CRM Analytics Strategy Define and evolve signal-based and attribute-driven customer outreach strategies.
Establish scalable measurement frameworks that deliver accurate, consistent reporting across global markets.
Drive data-backed decision-making across the CRM and customer engagement ecosystem.
Customer Journey
Digital Analytics Lead - CRM employer: Norton Motorcycles
At Norton Motorcycles, we pride ourselves on being an iconic British motorcycle brand with a rich history and a bright future. Located in Solihull, our state-of-the-art facilities foster a collaborative and innovative work culture where respect, trust, and personal development are at the forefront. As a Product Cost Engineer, you'll not only enjoy competitive benefits like generous holidays and private medical insurance but also have the opportunity to grow your career in an entrepreneurial environment that values your ideas and contributions.
