Area Sales Manager in Belfast

Do you have a technical mindset, commercial hunger, and experience selling solutions – not just products? We are the leading materials supply business operating in Northern Ireland, part of a global group of businesses, working across aggregates, sand, concrete, roof tiles, asphalt and building materials. We are looking for a high-performing, commercially focused expert to join our team and drive growth through strategic customer relationships, solution-based offerings, and new business development.

What will you do:

• The opportunity to represent the market leader in Northern Ireland, deliver stand-out quality construction projects across a range of sectors, clearly showing our values in quality, safe working, innovation & people collaboration, which creates the difference.
• Engage with contractors, merchant customers, housebuilders, infrastructure clients, and specifiers across Northern Ireland to understand their challenges and help develop tailored material-supply solutions.
• Develop technical credibility to present our product portfolio and value-added solutions (for example, CEVO low-carbon concrete, specialist surfacing, add-on products/services) and differentiate us in the market with an emphasis on sustainable and innovative solutions.
• Build and maintain strong commercial relationships – managing existing accounts, growing share of wallet, and acquiring new customers across your given sector.
• Develop territory business plans with specific emphasis on key sectors, sales forecasts, and pipelines; identify market opportunities, understand competitor activity, and shape the offer accordingly.
• Work collaboratively with internal teams (technical, operations/logistics, credit, and sales admin) to ensure smooth delivery, excellent service, accurate pricing/quoting, and margin targets are met.
• Collaboration with colleagues in the wider CRH group to create innovative customer solutions.
• Negotiate commercial terms, pricing, contract conditions, and contribute to tender responses or supply agreements as required.
• Meet or exceed sales targets, margins, new business KPIs and support broader business objectives (such as sustainability goals, new product launches, etc.).

What we are looking for:

• You have ambition - to move your career to a new level with a Global Brand and local footprint.
• You have sales experience – ideally in the construction materials, concrete/aggregates, or heavy building-products sector (or equivalent industrial/technical sales).
• Solution-based selling mindset - Bringing a collaborative approach to customer needs and providing commercial solutions for the challenges of today and tomorrow.
• Strong interpersonal and influencing skills – Proven track record of building strong relationships at all levels of business.
• Commercial acumen – ability to understand margin, pricing, cost-drivers, and work with internal stakeholders accordingly.
• Self-motivated and organised – you will manage a territory, pipeline, and multiple stakeholders.
• IT literate – MS Excel, Teams, Outlook, etc., ability to manage quotes/forecasts.
• Time management – Ability to manage time and plan a diary effectively to maximise output.
• Full UK driving license - willingness to travel across Northern Ireland territory, and beyond as required.
• Desirable: Technical knowledge or aptitude – ability to understand and communicate product characteristics and solutions to both customers and intermediaries.
• Strong desire for self-development.

What do we offer:

• Competitive base salary & bonus.
• Company car or car allowance & mileage/travel expenses.
• 34 days holiday.
• Pension scheme, private medical cover or access, employee assistance programme.
• Personal Development – technical, commercial & leadership development.
• The chance to work for a trusted materials business that has a strong footprint in the construction sector, delivers large-scale infrastructure/housebuilding and values operational excellence, safety, and sustainability.

How to Apply:

Send your CV and a short cover note (no more than one page) outlining your relevant sales/technical experience and why you believe you will succeed in this role. Applications must be submitted by email to hr@northstone-ni.com by close of business on the 27th of March 2026.

The Company is committed to equality and diversity. We strive to be an employer of choice by creating a welcoming, inclusive culture and work environment for all individuals. Every individual has the right to be treated with respect and dignity in the workplace, including protection from discrimination. Greater diversity within our Company helps us perform better and develop innovative solutions. We are an Equal Opportunity Employer.