Groups & Sales Development Advisor in London

Groups & Sales Development Advisor in London

London Full-Time 25000 - 30000 £ / year (est.) No home office possible
N

At a Glance

  • Tasks: Grow group bookings and build relationships while providing top-notch customer service.
  • Company: Join a vibrant arts organisation focused on audience engagement and community connection.
  • Benefits: Enjoy discounts, complimentary tickets, and a supportive work environment.
  • Other info: Flexible hours, travel between venues, and opportunities for personal growth.
  • Why this job: Be part of the exciting world of theatre and live events while making a real impact.
  • Qualifications: Experience in sales or customer service, with a passion for the arts.

The predicted salary is between 25000 - 30000 £ per year.

We're recruiting two confident and proactive individuals to join our Sales team, as we focus on growing audiences and strengthening relationships across our venues. In this role, you'll focus on growing group bookings, building relationships, and supporting audiences to engage with a wide and varied programme of work. Alongside this, you'll handle customer enquiries and ticket sales, ensuring a high-quality, welcoming experience for every customer.

This is a varied role that combines relationship‐building, customer service and sales, with the opportunity to contribute to how we reach and grow our audiences. These roles are based across both Royal & Derngate (Northampton) and The Core at Corby. Travel between sites is a core part of the role and an essential requirement.

The Groups and Sales Development Advisor plays a key role in driving ticket sales and audience growth across Northamptonshire Arts Management Trust's venues. Working within the Sales team, the postholder will focus on developing group bookings, generating sales through proactive customer engagement and supporting the delivery of sales targets across the programme. The role is responsible for processing ticket bookings and sales enquiries via phone, email and counter where required, ensuring customers receive accurate event information and a high standard of customer service throughout the booking process.

Working within a flexible sales environment, the postholder will actively identify opportunities to maximise ticket revenue, promote memberships and charitable donations where appropriate, and contribute to the effective operation of the organisation's ticketing service across its venues. In this customer facing sales role, the Sales Advisor will provide excellent customer service by ensuring the smooth processing of ticket sales within Northampton Arts Management Trust's Box Office operation. This includes providing information about shows, encouraging charitable donations to the theatre, and creating a welcoming reception environment and courteous point of contact for all visitors.

Hours
35 hours per week. Flexible working on a rota basis, predominantly Tuesday to Saturday, including regular evenings. You will be required to travel between our venues (Northampton and Corby).

Benefits
Employee Assistance Programme
Bar and Shop Discount
Complimentary Tickets on Selected Shows
Family Friendly Policies

Experience
Experience working in a sales, ticketing or customer service environment.
Experience communicating with customers in a busy or fast‐paced environment.
Experience handling customer enquiries via phone, email or in person.
Experience working towards sales or performance targets.

Knowledge & Qualifications
Interest in theatre, performing arts or live events.
Understanding of the importance of accessibility and inclusive customer service.
Aware of the importance of accurate customer data and data protection practices.
Commitment to equality, diversity and inclusion.
An interest in theatre, arts and cultural activities.
A commitment to diversity, representation & inclusion.

Skills & Abilities
Strong communication and interpersonal skills when engaging with customers.
Confidence in promoting and selling products, services and ticket offers.
Confidence in promoting memberships, donations and other income‐generating opportunities during customer interactions.
Ability to build positive relationships with customers and group organisers.
Ability to identify opportunities to maximise sales through customer interaction.
Good organisational skills and attention to detail.
Ability to manage multiple tasks while maintaining accuracy.
Confident using computer systems and Microsoft Office applications.
Ability to remain calm and professional when dealing with challenging situations.
Flexible approach to working patterns and willingness to work evenings and weekends.

Desirable Skills – Experience
Experience using Tessitura or a similar ticketing system.
Experience working within the arts, cultural or events sector.
Experience supporting group bookings or customer relationship activity.

Desirable Skills – Knowledge & Qualifications
GDPR

Desirable Skills – Skills & Abilities
Full UK driving licence with access to a vehicle.

Closing Date
Sun 17 May 2026

Interviews
Wed 27 May 2026

How To Apply
Please submit a covering letter (no more than 2 sides of A4) detailing your relevant experience, knowledge and skills for the role, along with your CV.

Groups & Sales Development Advisor in London employer: Northamptonshire Arts Management Trust (NAMT)

Join Northamptonshire Arts Management Trust as a Groups & Sales Development Advisor and be part of a vibrant team dedicated to enhancing audience engagement across our venues. With a strong focus on employee well-being, we offer benefits such as an Employee Assistance Programme, discounts, and complimentary tickets, all within a supportive and inclusive work culture that values diversity and personal growth. This role not only allows you to develop your sales and customer service skills but also provides the unique opportunity to immerse yourself in the dynamic world of theatre and live events in the heart of Northamptonshire.
N

Contact Detail:

Northamptonshire Arts Management Trust (NAMT) Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Groups & Sales Development Advisor in London

✨Tip Number 1

Get to know the venues! Familiarise yourself with Royal & Derngate and The Core at Corby. Understanding their unique offerings will help you engage confidently with customers and promote group bookings effectively.

✨Tip Number 2

Practice your pitch! Whether it’s over the phone or face-to-face, being able to clearly communicate the benefits of attending shows and making group bookings is key. We want you to sound enthusiastic and knowledgeable!

✨Tip Number 3

Network like a pro! Connect with local groups and organisations that might be interested in booking tickets. Building relationships is crucial, so don’t hesitate to reach out and introduce yourself.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team!

We think you need these skills to ace Groups & Sales Development Advisor in London

Customer Service
Sales Skills
Relationship Building
Communication Skills
Organisational Skills
Attention to Detail
Proactive Engagement
Ticket Sales Processing
Data Protection Awareness
Experience with Ticketing Systems
Ability to Work Under Pressure
Flexibility in Working Hours
Knowledge of Arts and Cultural Activities
Interpersonal Skills

Some tips for your application 🫔

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Make sure to highlight your relevant experience and skills that align with the Groups & Sales Development Advisor role. Keep it concise, engaging, and no more than 2 sides of A4.

Show Your Passion for the Arts: We love candidates who are genuinely interested in theatre and the arts! Share your enthusiasm for live events and how it drives you to provide excellent customer service. This will help us see your fit for our team.

Tailor Your CV: Don’t just send a generic CV! Tailor it to showcase your experience in sales, customer service, and any relevant roles. Highlight specific achievements that demonstrate your ability to meet sales targets and build relationships.

Apply Through Our Website: Make sure to apply through our website for a smoother process! It helps us keep track of applications and ensures you don’t miss out on any important updates regarding your application.

How to prepare for a job interview at Northamptonshire Arts Management Trust (NAMT)

✨Know Your Audience

Before the interview, research the venues and their programmes. Familiarise yourself with the types of shows they host and the audience demographics. This will help you tailor your responses and show that you're genuinely interested in growing their audience.

✨Showcase Your Sales Skills

Prepare specific examples from your past experiences where you've successfully driven sales or built customer relationships. Be ready to discuss how you can apply those skills to maximise ticket revenue and promote memberships in this role.

✨Demonstrate Customer Service Excellence

Think of scenarios where you provided outstanding customer service, especially in a fast-paced environment. Highlight your ability to handle enquiries and resolve issues while maintaining a positive attitude, as this is crucial for ensuring a welcoming experience for customers.

✨Be Ready to Discuss Flexibility

Since the role requires travel between venues and working varied hours, be prepared to discuss your flexibility and willingness to adapt. Share any relevant experiences that demonstrate your ability to manage multiple tasks and work effectively under pressure.

Groups & Sales Development Advisor in London
Northamptonshire Arts Management Trust (NAMT)
Location: London

Land your dream job quicker with Premium

You’re marked as a top applicant with our partner companies
Individual CV and cover letter feedback including tailoring to specific job roles
Be among the first applications for new jobs with our AI application
1:1 support and career advice from our career coaches
Go Premium

Money-back if you don't land a job in 6-months

>