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- Tasks: Lead B2B marketing strategies, manage events, and create engaging campaigns.
- Company: Join a dynamic college focused on innovation and collaboration.
- Benefits: Competitive salary, generous leave, pension scheme, and staff development opportunities.
- Why this job: Make a real impact in education marketing while building valuable relationships.
- Qualifications: Experience in B2B marketing, campaign management, and strong communication skills.
- Other info: Flexible working options and commitment to diversity and inclusion.
The predicted salary is between 33832 - 36964 £ per year.
The Position: We\’re looking for a Senior Marketing Officer (B2B)
We\’re looking for a Senior Marketing Officer (B2B) to lead the marketing and communications strategy for the College\’s B2B/commercial offer, employer partnerships and bid-related projects. This hybrid-working role will develop and deliver engaging campaigns, manage high-profile events, and work closely with stakeholders to drive forward our strategic priorities and strengthen external relationships.
What skills are we looking for:
- Strong and proven strategic marketing and communication skills
- Experience in B2B and/or education marketing
- Proven ability in campaign planning, delivery, and reporting
- Experience in digital marketing, content creation, and event management
- Proven budget management (£50k–£100k)
- Strong stakeholder management and relationship-building skills
- Highly organised with the ability to manage multiple projects
- Creative and proactive mindset with strong attention to detail
Responsibilities for the role:
- Develop and manage marketing plans and budgets for B2B and bid projects
- Act as the main contact for senior stakeholders and external partners
- Create high-quality marketing assets, including publications, presentations, animations, and digital content
- Manage relationships with external agencies for production, PR, and media opportunities
- Lead the delivery of high-profile internal and external events
- Produce engaging case studies, employer stories, and partner communications
- Oversee and enhance partner websites, ensuring excellent customer experience
- Collaborate with internal teams to support wider College marketing activity
The Location: To be determined with the successful candidate but the role will be based at one of our main campuses and will also be required to work at different campuses as per business needs.
Why Should You Apply?
- The pay range we\’re offering is Grade H £33,832 – £36,964
- Annual leave of 25 days, plus bank holidays and up to 5 additional closure days
- Access to Local Government Pension Scheme with generous Employer Pension contribution
- We offer great staff development opportunities
- Family friendly policies and procedures
**As part of the application process, you\’ll be asked to complete a series of shortlisting questions. To strengthen your application, we recommend linking your answers directly to the person specification outlined in the job description.**
Equality, diversity, and inclusion are integral to everything that we do. We are committed to these values, and they are central to our mission. We\’re committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you\’d like to request a reasonable adjustment, please contact the recruiting manager.
We aim to support our employees in achieving a healthy work-life balance. We recognise that many of our employees have responsibilities and are committed to providing support for our employees. We are working hard to support flexible and new ways of working where possible and offer a wide range of benefits.
We are committed to safeguarding and promoting the welfare of children and young people and expect all staff and volunteers to share this commitment. The successful candidate will be subject to an enhanced DBS check and satisfactory references\’.
\’Please apply as soon as you can as we reserve the right to close this advertisement early if we receive a suitable number of applications.\’
Job Types: Full-time, Permanent
Pay: £33,832.00-£36,964.00 per year
Work Location: In person
Application deadline: 21/10/2025
Senior Marketing Officer employer: North Warwickshire and South Leicestershire College
Contact Detail:
North Warwickshire and South Leicestershire College Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Officer
✨Tip Number 1
Network like a pro! Reach out to your connections in the education and B2B sectors. Attend industry events, webinars, or even local meetups to make those valuable contacts that could lead to job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, digital content, and event management successes. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Tailor your approach! When reaching out to potential employers, mention specific projects or initiatives that align with their goals. This shows you've done your homework and are genuinely interested in their work.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it gives you a chance to highlight how your experience matches the role of Senior Marketing Officer.
We think you need these skills to ace Senior Marketing Officer
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your application to highlight how your skills and experiences align with the job description. We want to see how you can bring your unique flair to the Senior Marketing Officer role!
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of your successes in B2B marketing, campaign management, or event planning. We love seeing numbers and results that demonstrate your impact!
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon where possible. We appreciate a well-structured application that’s easy to read and understand.
Engage with Our Values: Remember to reflect our commitment to equality, diversity, and inclusion in your application. Show us how you embody these values in your work and interactions. We’re all about creating a supportive environment!
How to prepare for a job interview at North Warwickshire and South Leicestershire College
✨Know Your B2B Marketing Inside Out
Make sure you brush up on your B2B marketing knowledge, especially in the education sector. Be ready to discuss specific campaigns you've led and how they aligned with strategic goals. This will show that you understand the nuances of the role and can hit the ground running.
✨Showcase Your Stakeholder Management Skills
Prepare examples of how you've successfully managed relationships with senior stakeholders and external partners. Highlight your communication strategies and how you’ve navigated challenges. This will demonstrate your ability to build and maintain crucial relationships.
✨Bring Your Creative Ideas to the Table
Think of innovative marketing ideas or campaigns that could benefit the College's B2B/commercial offer. Presenting fresh concepts during the interview will showcase your proactive mindset and creativity, which are key for this role.
✨Be Ready to Discuss Budget Management
Since the role involves managing budgets between £50k–£100k, be prepared to talk about your experience with budget planning and reporting. Share specific examples of how you’ve maximised ROI on previous projects to highlight your financial acumen.