At a Glance
- Tasks: Lead content teams and drive the content strategy across multiple markets.
- Company: North Star Network connects sports fans globally, helping bettors make informed choices.
- Benefits: Enjoy remote work, competitive salaries, and a dynamic company culture.
- Why this job: Join a fast-paced environment with opportunities for growth and innovation in sports betting content.
- Qualifications: 3-5 years in leadership roles, strong SEO knowledge, and experience in content creation.
- Other info: Experience in iGaming or affiliate marketing is a plus.
The predicted salary is between 43200 - 72000 Β£ per year.
Head of Content – Sports Betting Affiliation
Join to apply for the Head of Content – Sports Betting Affiliation role at North Star Network
Head of Content – Sports Betting Affiliation
1 month ago Be among the first 25 applicants
Join to apply for the Head of Content – Sports Betting Affiliation role at North Star Network
North Star Network is looking for a Head of Content – Sports Betting Affiliation to lead and support our content teams across multiple markets. Reporting directly to our COO, this pivotal role will drive the overall content strategy, team expansion, and continuous optimisation of our platform.
As our Head of Content you will
- Lead content teams, overseeing multiple GEOs.
- Take ownership of the content strategy and collaborate with teams to define seasonal OKRs.
- Drive the automation of content production and implement streamlined processes to enhance efficiency and scalability across content operations.
- Drive our team expansion by actively shaping and participating in the hiring process and supporting hiring managers.
- Optimise content workflow, ensuring team satisfaction and readiness to address high-priority fixes whilst developing an industry-leading velocity in content production.
- Collaborate closely with the on-page SEO team to empower your content teams to gradually take on more and more SEO discovery and optimisation themselves.
- Built and set best practises for Content Teams across the BUs.
Your profile should include :
- At least 3-5 years of experience in a managerial or leadership position, where you were responsible for leading teams, managing content strategies, and collaborating with cross-functional departments like SEO, marketing, and design.
- 5-10 years experience in content creation and editorial skills with a focus on SEO and a good understanding of user focused copy and persuasion tactics.
- Experience with content automation and AI tools to streamlines workflows and scale content without sacrificing quality.
- Performance-focused, commercially savvy, and data-driven, with a track record of delivering impactful results (e.g., traffic, conversions, FTD, revenue).
- Excellent prioritisation skills, viewing tasks with an ROI lens and demonstrating the ability to measure, learn, and iterate for growth.
- A keen eye for studying competitors and benchmarking against best-in-class content in the industry.
- Ability to keep up with the fast-evolving landscape of both the iGaming industry and the content marketing field.
- Experience within the iGaming industry or affiliate marketing, particularly with a deep understanding of casino, sportsbook, poker, or bingo content.
It would also be great, but not essential, if you had:
- Experience uploading content across multiple CMSes
What we offer :
- Remote work environment
- Competitive salariesdepending on your level of seniority in the role
- Dynamic and forward thinking company
About us :
North Star Network hosts sports fan communities across the world. We run sports media in over 30 countries, helping bettors make informed choices about their wagers and where to place them.
Our portfolio of websites cover football, cricket, boxing, MMA, e-sports, basketball and more. And to put that into numbers, the NSN has:
- 50+ websites
- Covering 40+ markets
Seniority level
-
Seniority level
Not Applicable
Employment type
-
Employment type
Other
Job function
-
Job function
Marketing, Public Relations, and Writing/Editing
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Industries
Media and Telecommunications
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Head of Content - Sports Betting Affiliation employer: North Star Network
Contact Detail:
North Star Network Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Head of Content - Sports Betting Affiliation
β¨Tip Number 1
Familiarise yourself with the latest trends in sports betting content and SEO strategies. This will not only help you understand the industry better but also allow you to speak confidently about how you can enhance their content strategy during interviews.
β¨Tip Number 2
Network with professionals in the iGaming and sports betting sectors. Attend relevant webinars, conferences, or online forums to connect with others in the field. This could lead to valuable insights and potential referrals for the Head of Content position.
β¨Tip Number 3
Prepare to discuss your experience with content automation and AI tools. Be ready to share specific examples of how you've implemented these technologies to improve efficiency and quality in previous roles, as this is a key aspect of the job.
β¨Tip Number 4
Research North Star Network's existing content and identify areas for improvement. Presenting your ideas on how to optimise their content workflow or enhance user engagement can set you apart from other candidates during the interview process.
We think you need these skills to ace Head of Content - Sports Betting Affiliation
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights your experience in content strategy and team leadership. Focus on relevant achievements, especially those related to SEO and content automation, as these are key for the Head of Content role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for sports betting and content creation. Discuss how your background aligns with the company's goals and mention specific examples of how you've driven content strategies in previous roles.
Showcase Your Leadership Skills: Emphasise your managerial experience by detailing how you've led teams and collaborated with cross-functional departments. Highlight any successful projects where you optimised content workflows or implemented new processes.
Demonstrate Industry Knowledge: Research the iGaming industry and North Star Network's position within it. Mention any insights you have about competitors and best practices in content marketing that could benefit the company in your application.
How to prepare for a job interview at North Star Network
β¨Showcase Your Leadership Experience
As a Head of Content, you'll be leading teams across multiple markets. Be prepared to discuss your previous leadership roles, focusing on how you managed content strategies and collaborated with cross-functional departments like SEO and marketing.
β¨Demonstrate Your SEO Knowledge
Given the importance of SEO in this role, make sure to highlight your experience with SEO strategies and tools. Discuss specific examples where your SEO knowledge led to improved content performance or user engagement.
β¨Discuss Content Automation Tools
The job requires familiarity with content automation and AI tools. Be ready to talk about any tools you've used in the past, how they streamlined workflows, and the impact they had on content quality and production speed.
β¨Prepare for Industry Insights
Stay updated on trends within the iGaming industry and content marketing. Be prepared to share your insights on competitors and best practices, demonstrating your ability to adapt and innovate in a fast-evolving landscape.