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- Tasks: Join a dynamic team to manage B2B digital marketing campaigns and support demand generation.
- Company: A fast-paced marketing company in Guildford, offering hybrid working options.
- Benefits: Earn up to £250 per day with flexible hybrid work arrangements.
- Why this job: Gain hands-on experience in digital marketing while working closely with the CMO.
- Qualifications: Ideal for B2B marketing specialists with digital campaign management experience.
- Other info: This is a 3-month interim role starting ASAP.
INTERIM DIGITAL & CAMPAIGN SPECIALIST
START ASAP FOR 3 MONTHS
GUILDFORD – HYBRID WORKING
UP TO £250 PER DAY
I am currently working with a company who have the need for a Marketing professional to join a busy, successful and fast paced marketing team. The role will report directly to the CMO and will support in key areas across Digital and Demand Generation planning and execution. You will support with key aspects of the businesses Digital and Demand Generation campaign planning and execution. Managing B2B marketing campaigns (PPC, Paid Social ad, SEO initiatives) and online tools and platforms, whilst also project managing the planning and execution of various marketing campaigns including Account Based Marketing (ABM), direct marketing email campaigns and trade shows.
- Paid Search: Oversee the execution of digital acquisition campaigns working closely with the marketing team and external agencies to plan and execute digital campaigns across Paid Search (PPC) and Paid Social (Linked In)
- SEO: Support the execution of the SEO/organic search strategy
- Website: Maintain and update web content including campaign landing pages
- Data Management: Support data management processes
- Campaign execution: Support the planning and then execute a wide range of B2B marketing campaigns either directly or through an agency including ABM, Events, Webinars and Content syndication with 3rd parties
- Email management: Build and schedule and send direct emails using Marketing Automation Platform
- Event Management: Plan and manage attendance at various events
- Lead Management: Manage all aspects of the lead and prospect funnel in Salesforce
- Reporting: Compile digital and lead generation campaign reports highlighting performance against KPI\’s
- Budget management
The ideal candidate will be a B2B marketing specialist with experience in both digital and B2B lead generation campaign management with experience of working in fast paced environments. Available immediately and able to commit for 3 months
Morgan McKinley is acting as an Employment Agency and references to pay rates are indicative.
BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF MORGAN MCKINLEY SERVICES.
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Digital & Campaign Marketing Specialist employer: North Dakota State University
Contact Detail:
North Dakota State University Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital & Campaign Marketing Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in B2B digital marketing, especially in PPC and Paid Social. Being able to discuss recent campaigns or tools you've used can really impress during your interview.
✨Tip Number 2
Prepare specific examples of successful campaigns you've managed, particularly those involving SEO and lead generation. This will showcase your hands-on experience and ability to drive results.
✨Tip Number 3
Brush up on your knowledge of Salesforce and any marketing automation platforms you’ve used. Being able to demonstrate your proficiency with these tools can set you apart from other candidates.
✨Tip Number 4
Network with professionals in the industry, especially those who have experience in digital and campaign marketing. They might provide insights or even referrals that could help you land the job.
We think you need these skills to ace Digital & Campaign Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing and B2B lead generation. Use keywords from the job description to demonstrate that you meet the specific requirements of the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your ability to manage campaigns effectively. Mention specific examples of past successes in similar roles, particularly in PPC, SEO, and email management.
Showcase Relevant Skills: In your application, emphasise skills such as data management, campaign execution, and budget management. Highlight any experience with tools like Salesforce and Marketing Automation Platforms, as these are crucial for the role.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects attention to detail, which is essential in a fast-paced marketing environment.
How to prepare for a job interview at North Dakota State University
✨Showcase Your Digital Expertise
Make sure to highlight your experience with digital marketing tools and platforms. Be prepared to discuss specific campaigns you've managed, particularly in PPC and SEO, as these are crucial for the role.
✨Demonstrate Project Management Skills
Since the role involves project management of various marketing campaigns, be ready to share examples of how you've successfully planned and executed campaigns in the past, especially in a fast-paced environment.
✨Understand the Company’s Marketing Strategy
Research the company’s current digital and demand generation strategies. Showing that you understand their approach and can contribute to it will impress the interviewers.
✨Prepare for Data-Driven Discussions
Be ready to talk about how you've used data to inform your marketing decisions. Discuss any experience you have with reporting on campaign performance and managing budgets, as these are key aspects of the role.
