At a Glance
- Tasks: Lead media relations and create engaging content to boost our profile in Scotland.
- Company: Join a prestigious international law firm with a dynamic PR team.
- Benefits: Competitive salary, professional development, and the chance to shape media strategy.
- Why this job: Make a real impact on our presence in the Scottish media landscape.
- Qualifications: Degree educated with 4+ years in B2B PR or media relations.
- Other info: Exciting opportunity for career growth in a global organisation.
The predicted salary is between 36000 - 60000 £ per year.
An international law firm is seeking a Public Relations Manager to join its PR and Communications team. This role will focus on media relations, content creation and campaign delivery, with particular responsibility for raising the organisation’s profile across the Scottish media landscape while supporting the wider UK press office.
Key Responsibilities:
- Act as the main contact for Scottish media, building strong journalist relationships.
- Proactively secure media coverage across national, trade and broadcast outlets.
- Draft and distribute press releases, articles and media briefings.
- Identify PR opportunities by monitoring news and market trends.
- Create engaging content for websites, blogs and social media.
- Support integrated marketing, business development and PR campaigns.
About You:
- Degree educated or equivalent.
- 4+ years’ B2B PR or media relations experience (agency or in-house).
- Experience working with the Scottish media market preferred.
- Strong writing skills and a proven track record of securing media coverage.
- Able to manage multiple projects and work with senior stakeholders.
This is an excellent opportunity to join a global organisation and play a key role in shaping its media presence.
PR Manager - Scotland in Edinburgh employer: Norfolk Capsey
Contact Detail:
Norfolk Capsey Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR Manager - Scotland in Edinburgh
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals, especially those in the Scottish media scene. Attend events, join relevant groups on social media, and don’t be shy about reaching out for a chat over coffee.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best press releases, articles, and any successful campaigns you've managed. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Stay updated on trends! Keep an eye on the latest news and developments in the PR world, especially within Scotland. This knowledge will help you identify opportunities and demonstrate your expertise during interviews.
✨Tip Number 4
Apply through our website! We’ve got loads of exciting roles, including the PR Manager position. It’s the best way to ensure your application gets seen by the right people. Don’t miss out!
We think you need these skills to ace PR Manager - Scotland in Edinburgh
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the PR Manager role. Highlight your experience in media relations and content creation, especially any work you've done with the Scottish media. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about PR and how your background makes you the perfect fit for our team. Don't forget to mention specific examples of your successes in securing media coverage.
Show Off Your Writing Skills: Since strong writing skills are key for this role, include samples of your best work. Whether it's press releases, articles, or social media posts, we want to see your ability to create engaging content that resonates with audiences.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates directly from us. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Norfolk Capsey
✨Know Your Media Landscape
Before the interview, do your homework on the Scottish media scene. Familiarise yourself with key journalists and outlets relevant to the law firm. This will show that you’re proactive and understand the unique challenges and opportunities in the local market.
✨Showcase Your Writing Skills
Prepare samples of your writing that demonstrate your ability to create engaging content. Whether it’s press releases, articles, or social media posts, having tangible examples ready will highlight your strong writing skills and your knack for securing media coverage.
✨Be Ready to Discuss Campaigns
Think of specific PR campaigns you've worked on and be prepared to discuss them in detail. Highlight your role, the strategies you employed, and the outcomes achieved. This will illustrate your experience and ability to manage multiple projects effectively.
✨Engage with Current Trends
Stay updated on current news and trends in both the legal sector and the PR industry. Being able to discuss how these trends could impact the firm’s PR strategy will demonstrate your insight and strategic thinking, making you a more attractive candidate.