DTC Creative Strategist

DTC Creative Strategist

Full-Time 5000 - 7000 £ / month (est.) Home office (partial)
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At a Glance

  • Tasks: Own the creative strategy for ads and landing pages, driving performance growth.
  • Company: Fast-growing DTC beauty/wellness brand with a clear scaling plan.
  • Benefits: Competitive salary, performance bonuses, and a paid home work setup.
  • Why this job: Make a real impact on creative strategy and grow into a leadership role.
  • Qualifications: 2-5+ years in DTC creative strategy with a strong track record.
  • Other info: Join a dynamic team and enjoy excellent career growth opportunities.

The predicted salary is between 5000 - 7000 £ per month.

International fast-growing DTC brand in the beauty/wellness niche with a clear plan to scale. We’re hiring an experienced Creative Strategist to take full ownership of the creative strategy that drives our performance marketing growth. This role is central to the business. Creative strategy is our biggest lever, and the right person will bring structure, clarity, and consistently strong output — with the goal of growing into a Creative Strategist Lead within a short period of time.

What You’ll Be Responsible For

  • You’ll own the full-funnel creative strategy across ads and landing pages, and lead our system for testing, iteration, and creative improvement.

Day-to-day Responsibilities

  • Own the full-funnel creative strategy for paid social and landing pages.
  • Deliver high-intent strategy based on research, insights, performance data, and learnings (not guesswork).
  • Maintain a strong creative cadence: roadmap, launches, timelines, and quality control.
  • Continuously refine strategy through playbooks, new initiatives, and market changes.

Key Tasks

  • Customer and competitor research (surveys, forums, reviews, ads, offers).
  • Turn learnings into clear hypotheses and test plans (incl. marketing psychology).
  • Write strong briefs for editors, designers, creators, and landing page development.
  • Analyse creative performance and run a tight feedback loop (learn → iterate → win).
  • Oversee production flow, approvals, and external vendors when relevant.
  • Coach and align the creative team; improve workflows, processes, and playbooks.

What Success Looks Like In The First 6 Months

  • Creative strategy is fully owned and running as a consistent system.
  • You have deep customer understanding and clear positioning across the funnel.
  • You’ve made measurable impact on performance through stronger creative strategy.
  • You’re ready to step into a Creative Strategist Lead role with full ownership.

Who you’ll work directly with: Founder (CMO & CEO), Head of Growth, Media Buyer, Marketing Assistant, and the full creative team.

Requirements (must-have)

  • Strong direct response foundation across full-funnel (paid social, landing pages, email).
  • Senior-level experience in a high 8- to 9-figure environment.
  • Extremely curious and committed to continuous learning and improvement.
  • Data-driven and fast decision-making (not dependent on perfect data).
  • Ownership mindset, high standards, and strong collaboration.

Education: Not required — proof of results matters most.

Experience: 2–5+ years in DTC creative strategy with a strong track record.

Tools & Platforms

  • Meta Ads (required).
  • Shopify, ClickUp, Notion, Slack (nice).
  • TikTok Ads, Google Ads, and other channels (bonus).

Compensation & Benefits

  • €6,000–€8,500/month + performance bonus.
  • Paid home work setup.
  • Growth path: Creative Strategist → Creative Strategist Lead → Head of Growth → CMO (includes equity deal).

DTC Creative Strategist employer: Nordic Sculpt

Join an innovative and rapidly expanding DTC beauty and wellness brand that prioritises creative excellence and employee growth. As a Creative Strategist, you'll enjoy a collaborative work culture that values data-driven decision-making and continuous learning, with a clear path for advancement to leadership roles. With competitive compensation and a performance bonus structure, this is an exceptional opportunity to make a significant impact in a thriving environment.
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Contact Detail:

Nordic Sculpt Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land DTC Creative Strategist

✨Tip Number 1

Get to know the brand inside out! Dive into their social media, website, and any content they produce. This will help you tailor your approach and show them you’re genuinely interested in their mission.

✨Tip Number 2

Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and get insider tips on what the company values most in a Creative Strategist.

✨Tip Number 3

Prepare for the interview by crafting a portfolio that showcases your best work. Highlight projects that align with their needs, especially those involving full-funnel strategies and data-driven results.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team!

We think you need these skills to ace DTC Creative Strategist

Creative Strategy
Performance Marketing
Full-Funnel Marketing
Customer Research
Data Analysis
Testing and Iteration
Marketing Psychology
Brief Writing
Creative Performance Analysis
Collaboration
Project Management
Ownership Mindset
Continuous Learning
High Standards

Some tips for your application 🫡

Show Your Creative Flair: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can own the creative strategy, so make sure your application reflects that.

Be Data-Driven: Since this role is all about performance marketing, back up your claims with data. Share specific examples of how your previous strategies have led to measurable results. We love numbers, so don’t shy away from showing us your impact!

Tailor Your Application: Make sure to customise your application for the DTC Creative Strategist role. Highlight your experience in full-funnel strategies and any relevant tools you’ve used. This shows us you understand what we’re looking for and that you’re genuinely interested in the position.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows you’re proactive and keen to join our team!

How to prepare for a job interview at Nordic Sculpt

✨Know Your Creative Strategy Inside Out

Before the interview, dive deep into your understanding of creative strategies, especially in the DTC space. Be ready to discuss specific campaigns you've worked on and how they drove performance. This shows you’re not just familiar with the theory but have practical experience that aligns with the role.

✨Bring Data to the Table

Since this role is data-driven, prepare to share examples of how you've used data to inform your creative decisions. Have metrics and results at your fingertips to demonstrate your impact. This will help you stand out as someone who can make fast, informed decisions.

✨Showcase Your Curiosity

The company values continuous learning, so come prepared with questions about their current strategies and market positioning. This not only shows your interest but also your commitment to growth and improvement, which is crucial for a Creative Strategist.

✨Prepare for Collaboration

As you'll be working closely with various teams, think of examples where you've successfully collaborated in the past. Highlight your ability to coach and align teams, as well as how you’ve improved workflows. This will demonstrate that you’re a team player who can drive results together.

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