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- Tasks: Optimise and create paid media campaigns to hit lead generation targets.
- Company: Join Nord Anglia Education, a leading international schools organisation.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact in digital marketing while working with global teams.
- Qualifications: Experience in performance marketing and a degree in a related field.
- Other info: Be part of a diverse and innovative team dedicated to educational excellence.
The predicted salary is between 36000 - 60000 £ per year.
Nord Anglia Education is looking to recruit a Digital Performance Executive to join our Marketing, Admissions and Communications (MAC) team, based in our London global headquarters. We are looking for someone to assist with the optimisation and creation of paid media campaigns to deliver lead generation targets, working closely with regions and schools to apply local insight.
The focus of the role will be tracking and optimising the delivery of our campaigns to meet lead generation targets. As a member of the central support Digital team, you will help us improve our Digital Performance marketing while working alongside our Product and Analytics teams.
The role involves:
- Understanding various digital media channels and their potential for Nord Anglia.
- Accurately developing and adhering to campaigns/projects timelines, cost estimates, schedules, and forecasts.
- Ensuring campaigns are set up and optimised according to brief and best practices.
- Monitoring budgets to ensure they are spent within daily/monthly limits.
- Regularly checking that campaigns hit relevant targets.
- Overseeing the delivery of reports and presentations to the highest level of quality and integrity.
- Developing strong relationships with agency partners to maximise their expertise and ensure alignment with global strategy.
- Working with the Performance Manager to create and execute a digital acquisition strategy to increase enquiries to our schools globally.
The Successful Candidate will possess:
- Performance Marketing experience - client or agency side & a bachelor’s degree in a related field.
- Paid Search experience - Google Adwords & Bing Ads certified.
- Hands-on experience of paid social campaign implementation e.g. Meta.
- Good cross-cultural, interpersonal & communication skills to interact with diverse nationalities and cultures.
- Excellent analytical skills – with the passion and drive to demonstrate and quantify success.
- Experience working with Google Adwords and other paid search platforms, such as Bing.
- Desired experience on Google Analytics (GA4).
To Apply: On-line applications need to be directly through the Nord Anglia Education careers page and should include a CV. At Nord Anglia Education, we are an equal opportunities employer dedicated to creating a diverse and inclusive workforce. We treat all colleagues fairly based on their skills and qualifications, without discrimination.
Nord Anglia Education is committed to ensuring the highest possible safeguarding standards in our schools and we expect every employee to share this commitment.
Digital Performance Executive employer: Nord Anglia Education Group
Contact Detail:
Nord Anglia Education Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Performance Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Familiarise yourself with their digital performance strategies and think of ways you can contribute. Show them you’re not just another candidate, but someone who’s genuinely interested in their mission.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills in performance marketing and campaign optimisation can help Nord Anglia achieve its lead generation targets. Confidence is key, so rehearse until it feels natural.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Nord Anglia team.
We think you need these skills to ace Digital Performance Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Performance Executive role. Highlight your performance marketing experience and any relevant skills, like Google Ads or social media campaigns, to show us you’re the right fit!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your background aligns with our goals at Nord Anglia Education. Keep it engaging and personal!
Showcase Your Analytical Skills: Since this role involves tracking and optimising campaigns, make sure to highlight your analytical skills in your application. Share examples of how you've used data to drive success in past projects – we love numbers!
Apply Through Our Website: Don’t forget to apply through our careers page! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Nord Anglia Education Group
✨Know Your Digital Channels
Make sure you brush up on your knowledge of various digital media channels. Understand how each platform works and be ready to discuss how they can be optimised for lead generation. This will show that you're not just familiar with the tools, but that you can leverage them effectively.
✨Prepare Campaign Examples
Have specific examples of past campaigns you've worked on ready to share. Be prepared to discuss the objectives, your role, the strategies you implemented, and the results achieved. This will demonstrate your hands-on experience and analytical skills.
✨Understand the Company’s Goals
Research Nord Anglia Education and understand their mission and values. Be ready to explain how your skills and experiences align with their goals, especially in terms of improving digital performance marketing. This shows genuine interest and helps you stand out.
✨Ask Insightful Questions
Prepare thoughtful questions to ask during the interview. Inquire about their current digital strategies or how they measure success in their campaigns. This not only shows your enthusiasm but also your strategic thinking and desire to contribute meaningfully.
