Campaign & ABM Marketing Manager

Campaign & ABM Marketing Manager

Full-Time 50000 - 60000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Drive pipeline growth through innovative marketing campaigns and strategic ABM initiatives.
  • Company: Join a cutting-edge startup revolutionising the robotics industry.
  • Benefits: Work remotely, competitive salary, equity options, and a vibrant team culture.
  • Other info: Collaborate with top professionals and enjoy excellent career growth opportunities.
  • Why this job: Be part of a mission to teach robots and shape the future of smart technology.
  • Qualifications: 3-5 years in campaign management with HubSpot expertise.

The predicted salary is between 50000 - 60000 £ per year.

Do you dream of deploying the perfect picking robots in warehouses all around the world? Are you ready to learn the new, exciting world of smart robots? Are you excited about joining a startup and contributing to building its future? Would you like to cooperate with top professionals in our industry? If your answers are mostly yes, then you should keep reading.

At Nomagic, we’re on a mission to teach robots the real world. We’re now looking for a highly motivated and results-driven person to join our growing marketing team. This role is crucial for driving pipeline growth within our target accounts. The successful candidate will be responsible for developing, executing, and measuring integrated marketing campaigns, with a strong focus on strategic ABM initiatives and managing end-to-end campaign operations, primarily utilizing HubSpot.

Offer essentials:

  • Home office English-speaking environment
  • Full-time job with disrupting scaleup funded by top VCs from US & EU
  • Possibility to work from Spain, UK, Germany or Poland
  • The best technology in the market according to key players & integrators
  • Possibility to build the company's growth & success from the early days
  • Competitive package, salary & equity

Here is why we love this job ourselves, and hope you will enjoy it too:

  • We build robots powered by AI
  • We have them in production at scale and see their real impact on critical operations.
  • We test our code in unit tests, simulations and on real robots!
  • We’re still pretty small, so everyone has a direct impact on the final result
  • Our team has built Google Warsaw, unicorn startups (Climate Corp), tested rocket engines and worked at top companies such as Nvidia or ByteDance.
  • Now we shape the future of smart robotics together!
  • We combine world-class research with top-notch engineering and apply it to solve real problems

Some of the problems you may try to solve with us:

  • Account-Based Marketing (ABM) Strategy & Execution: Develop and execute strategic ABM programs targeting defined high-value accounts in DACH and UKI in collaboration with sales and business development teams. Manage personalized, multi-channel campaigns (including email, digital advertising, content syndication, and direct mail) designed to engage key decision-makers within target accounts. Identify, curate, and personalize content and messaging for specific target accounts based on their industry, pain points, and stage in the buying journey. Track, analyze, and report on the performance of all ABM initiatives, providing actionable insights and recommendations for optimization.
  • Campaign Management & Operations: Design, implement, and manage end-to-end marketing campaigns, including awareness, demand generation, and lead qualification programs. HubSpot Ownership: Be the primary owner and expert for ABM campaign setup and execution within HubSpot, including landing page creation, form management, list segmentation, and comprehensive campaign tracking. Nurture Campaign Development: Create and optimize robust lead nurturing campaigns and automated workflows in HubSpot to move prospects efficiently through the sales funnel. Manage campaign budgets, timelines, and resources to ensure projects are delivered on time and meet objectives. Ensure all campaigns adhere to brand guidelines, legal requirements, and best practices for deliverability and performance.
  • Performance Analysis & Reporting: Establish clear metrics and reporting dashboards (within HubSpot and other tools) for all campaigns and ABM programs. Regularly analyze campaign performance against key performance indicators (KPIs) such as engagement rates, lead quality, pipeline contribution, and ROI. Present campaign results and strategic recommendations to marketing and sales leadership.
  • Collaboration & Alignment: Work closely with the Content team to brief and acquire necessary campaign assets (e.g., e-books, webinars, case studies). Maintain strong communication and alignment with the Sales team to ensure seamless lead handover, feedback loops, and campaign support. Collaborate with the Marketing Operations team to ensure data integrity and proper tracking of all campaign activities.

What skills we’d like you to have:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 3-5 years of experience in campaign management, demand generation, or ABM, preferably in a B2B environment.
  • Expert-level proficiency with HubSpot (Marketing Hub required; certification is a plus).
  • Must be comfortable setting up complex workflows, campaigns, reports, and segments.
  • Proven track record of designing and executing successful multi-channel marketing campaigns that generate qualified pipeline.
  • Strong understanding of the B2B sales cycle and lead management process (MQL, SQL, SAL, etc.).
  • Excellent analytical skills and experience using data to drive decision-making and optimize campaigns.

Desired Attributes:

  • Familiarity with sales engagement platforms (e.g., Salesforce, Outreach) is a plus.
  • Exceptional project management and organizational skills.
  • Creative thinker with a customer-centric approach to campaign development.
  • Ability to thrive in a fast-paced, collaborative environment.

What should you expect once you apply?

  • 3-5 interview rounds, with one onsite in person in our Warsaw office.
  • We make the final decision after max. 2-3 days after on-site interview.
  • Important: Feedback after completing the recruitment process.

See a short sneak peek of our product here: Video 1, Video 2. Learn more about us at Nomagic.

Campaign & ABM Marketing Manager employer: Nomagic

At Nomagic, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. Our team enjoys comprehensive benefits, ample opportunities for professional growth, and the chance to make a significant impact in the B2B marketing landscape. Located in a vibrant area, we offer a dynamic environment where creativity thrives and employees are empowered to drive meaningful results.

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Contact Details:

Nomagic Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Campaign & ABM Marketing Manager

Tip Number 1

Network like a pro! Reach out to people in the industry, especially those at Nomagic. A friendly chat can go a long way in getting your foot in the door.

Tip Number 2

Show off your skills! Prepare a portfolio or case studies that highlight your past campaign successes. This will help you stand out during interviews and showcase your expertise.

Tip Number 3

Be ready to discuss your ideas! Research Nomagic’s current marketing strategies and come prepared with suggestions on how you could enhance their ABM initiatives.

Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team.

We think you need these skills to ace Campaign & ABM Marketing Manager

Campaign Management
Account-Based Marketing (ABM)
HubSpot Expertise
Multi-Channel Campaigns
Lead Nurturing
Performance Analysis
Data-Driven Decision Making

Some tips for your application 🫡

Show Your Passion:When you're writing your application, let your enthusiasm for smart robotics shine through! We want to see that you’re genuinely excited about the role and our mission at Nomagic. Share why this opportunity speaks to you and how you can contribute to our journey.

Tailor Your Application:Make sure to customise your CV and cover letter for the Campaign & ABM Marketing Manager position. Highlight your relevant experience in campaign management and ABM, especially with HubSpot. We love seeing how your skills align with what we’re looking for!

Be Data-Driven:Since this role involves a lot of performance analysis, don’t shy away from showcasing your analytical skills. Include specific examples of how you've used data to optimise campaigns in the past. We appreciate candidates who can back up their claims with numbers!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!

How to prepare for a job interview at Nomagic

Know Your ABM Inside Out

Make sure you understand Account-Based Marketing (ABM) thoroughly. Familiarise yourself with the latest trends and strategies in ABM, especially how they apply to B2B environments. Be ready to discuss specific examples of successful ABM campaigns you've managed or contributed to.

Showcase Your HubSpot Expertise

Since HubSpot is a key tool for this role, brush up on your skills. Be prepared to talk about your experience with setting up complex workflows, managing campaigns, and tracking performance metrics. If you have any certifications, don’t forget to mention them!

Prepare for Performance Analysis Questions

Expect questions about how you measure success in your campaigns. Think about the KPIs you’ve used in the past and be ready to share how you’ve optimised campaigns based on data analysis. This will show your analytical skills and ability to drive results.

Demonstrate Collaboration Skills

This role requires working closely with sales and content teams, so be ready to discuss how you’ve successfully collaborated in previous roles. Share examples of how you’ve maintained communication and alignment across teams to achieve campaign goals.