Sales Team Lead

Sales Manager (Player-Coach) | London, hybrid

Up to £80,000 base plus commission, OTE around £130,000.

A fast-growing, niche, experiential advertising business is looking for a Sales Manager to lead a small team and personally grow a book of higher-value accounts.

The business connects household-name brands across food delivery, tech and financial services with hard to reach consumers. Historically, the account base has been sold transactionally, which means a lot of clients have never been shown the wider opportunity, and some haven't been contacted in months. That is the gap this role exists to close.

What you'd own

You'd lead and develop four account managers as a genuine player-coach, while carrying your own book of 10 to 15 higher-value accounts below the enterprise tier. Day to day that means coaching the team, modelling consultative selling on your own clients, embedding a proper contact cadence and account planning, and moving accounts up the value ladder. One recent partnership on this book grew from a c.£20K activation into a c.£300K relationship, and this role is about making that kind of growth repeatable.

What we're looking for

You'll come from an advertising services background, so agency, media owner, experiential, sponsorship or partnerships, and you'll know how briefs, activations and retained client relationships actually work. Proven consultative selling into existing accounts with a clear record of growing client spend, not pure new-business hunting. Real people-management experience, ideally a current or recent player‑coach with a couple of years leading a team who sees management as the next step, so not a first‑time manager and not someone looking to step back onto the tools. You can take transactional sellers and build solution‑selling habits in them, you lead with curiosity and commercial judgement over growth at all costs, and you're comfortable carrying a personal target and commission.