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For Companies At a Glance
- Tasks: Lead membership growth, drive sales, and enhance member satisfaction through strategic initiatives.
- Company: Join a professional body dedicated to supporting members with education and recognition in their industry.
- Benefits: Enjoy flexible working options, professional development opportunities, and a vibrant team culture.
- Why this job: Be part of a mission-driven organisation that values relationships and offers impactful services.
- Qualifications: Experience in B2B sales or account management is essential; strong communication skills are a must.
- Other info: Opportunity to represent the organisation at industry events and expand your professional network.
The predicted salary is between 36000 - 60000 £ per year.
We are working with a professional body organisation within its industry, committed to supporting members through education, technical guidance, and professional recognition. They aim to foster excellence within the profession, offering exceptional support and services to their members.
Role Overview
The organisation is looking for a results-oriented and strategic Membership Strategic Account Manager to spearhead new business development, drive membership growth and retention, and uncover opportunities for expansion across various membership programmes. The individual will play a key role in promoting and selling memberships, training programmes, annual event tickets, and sponsorships, while implementing initiatives to maximise member satisfaction and long-term engagement. The ideal candidate will have a strong background in B2B sales, account management, and business development, with a passion for building lasting relationships and delivering value to clients.
Key Responsibilities:
- Sales & Business Development: Develop and implement a strategic sales plan to attract new members and increase revenue through training programmes, events, and sponsorship opportunities. Identify and engage potential clients, building a pipeline of new business leads. Promote and sell a range of membership packages, training programmes, event tickets, and sponsorships. Meet and exceed revenue and sales performance targets.
- Client & Member Relationship Management: Build and maintain strong relationships with key decision-makers to address their needs effectively. Drive member retention through engagement initiatives and maintain high levels of satisfaction. Travel to client sites as needed to foster engagement and retention. Act as the main point of contact for members, handling enquiries and providing support.
- Market Intelligence, Strategy & Growth: Provide insights on industry trends, competitor activities, and membership dynamics to enhance strategy. Identify opportunities for growth by exploring new markets, partnerships, and service offerings. Collaborate with senior leadership to shape and implement long-term business development strategies. Propose innovative ways to enhance membership value and differentiate the organisation from competitors. Regularly track and report on sales performance and market developments to refine future strategies.
- Brand Representation & Networking: Work closely with marketing and events teams to align sales strategies with broader organisational goals. Represent the organisation at industry events, networking opportunities, and conferences to build brand visibility and cultivate leads.
Skills & Experience Required:
- Proven success in B2B sales, account management, or business development, ideally within membership organisations, training services, or event sponsorship sales.
- Strong negotiation and communication skills with an ability to build and sustain professional relationships.
- Experience with CRM systems and sales reporting tools.
- Self-motivated, target-driven, and able to work independently or as part of a team.
- Excellent presentation and organisational abilities.
- Enthusiastic about networking and building professional connections.
- Industry knowledge and experience would be advantageous.
Membership Account Manager employer: Nobul Resourcing Solutions
Contact Detail:
Nobul Resourcing Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Membership Account Manager
✨Tip Number 1
Network actively within the industry by attending relevant events and conferences. This will not only help you meet potential clients but also give you insights into the latest trends and needs of membership organisations.
✨Tip Number 2
Familiarise yourself with the specific membership programmes offered by the organisation. Understanding their unique selling points will enable you to effectively communicate their value to potential members.
✨Tip Number 3
Engage with current members through social media or professional platforms. This will provide you with first-hand feedback on what they value most, which can be crucial in tailoring your approach to new prospects.
✨Tip Number 4
Research the competition thoroughly. Knowing what other organisations offer can help you identify gaps in the market and position the membership programmes more effectively to attract new members.
We think you need these skills to ace Membership Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B sales, account management, and business development. Use specific examples that demonstrate your success in driving membership growth and retention.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for building relationships and delivering value to clients. Mention how your skills align with the key responsibilities of the Membership Account Manager role and express your enthusiasm for the organisation's mission.
Highlight Relevant Skills: In your application, emphasise your negotiation and communication skills, as well as your experience with CRM systems. Provide examples of how you've successfully managed client relationships and driven engagement initiatives.
Showcase Industry Knowledge: If you have experience or knowledge of the industry related to the organisation, make sure to include this in your application. Discuss any insights you have on industry trends and how they could inform your approach to membership growth and retention.
How to prepare for a job interview at Nobul Resourcing Solutions
✨Showcase Your Sales Success
Be prepared to discuss specific examples of your past successes in B2B sales and account management. Highlight how you met or exceeded targets, and share any innovative strategies you implemented to drive membership growth.
✨Demonstrate Relationship-Building Skills
Since the role involves maintaining strong relationships with members, come ready to talk about how you've built and nurtured professional relationships in the past. Use anecdotes that illustrate your ability to engage clients and ensure their satisfaction.
✨Research the Organisation
Familiarise yourself with the organisation's mission, values, and current membership offerings. Understanding their unique selling points will allow you to tailor your responses and show genuine interest in contributing to their goals.
✨Prepare for Market Insights Discussion
Be ready to discuss industry trends and competitor activities. This shows that you are not only knowledgeable but also proactive in identifying opportunities for growth and innovation within the membership landscape.
