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For Companies At a Glance
- Tasks: Lead marketing strategies and drive growth in a dynamic tech environment.
- Company: Innovative AI-led tech company focused on public sector solutions.
- Benefits: Board-level role, hybrid work, and direct access to founder CEO.
- Other info: Opportunity for genuine ownership in a fast-paced, founder-led team.
- Why this job: Join at a pivotal moment and shape the future of marketing.
- Qualifications: Proven B2B SaaS marketing experience and leadership skills.
The predicted salary is between 80000 - 100000 £ per year.
A board-level marketing leadership role at a profitable, founder-led UK technology business at a defining commercial moment.
About the company
A UK-based, AI-led data and technology business serving the public sector. Founder-led, profitable, scaling, and backed by an institutional growth investor. The business has spent several years building a proprietary product set and is now entering a category-defining phase, with its methodology recently adopted as a national standard.
The role
A hands-on, number-carrying marketing leadership role at board level, reporting directly to the founder CEO and working closely with the Executive Chair. The model is marketing-led, with the sales function operating on a dotted-line basis for pipeline cadence and reporting.
You will own:
- Marketing-sourced pipeline against agreed revenue targets
- Account-based marketing into a finite, named UK customer base
- Sales and marketing alignment, including SLAs, qualification and handover
- Customer marketing for retention and upsell across the existing base
- Brand and category leadership through the next phase of growth
- Marketing operations, attribution and board-level reporting
Who we're looking for
A B2B SaaS, technology or data marketing leader, currently in a Marketing Director, Head of Demand Generation, Head of Growth or smaller-business CMO role, ready for the step up to a first proper board-level seat.
Essential experience:
- Personal ownership of marketing-sourced pipeline against revenue targets
- Account-based marketing into a finite, named target market, not high-volume lead generation
- Built and operated SLAs with sales teams in a peer relationship
- Hands-on campaign execution: writing briefs, building dashboards, running campaigns yourself
- Marketing operations fluency across CRM, automation, attribution and conversion analytics
- Comfort reporting at board and investor standard
Desirable:
- Public sector or regulated-industry buying experience
- Familiarity with framework procurement (G-Cloud, ESPO, YPO, KCS)
- Experience designing or operating sales commission plans
- Background in a PE or growth-equity backed scale-up environment
What you'll get
- A board-level role at a profitable, scaling business at a once-in-a-decade commercial moment
- Direct working relationship with the founder CEO and a hands-on Executive Chair with multiple successful exits behind them
- Genuine ownership and the autonomy to build the marketing function properly
- A small, tight team operating with the pace and clarity of a founder-led business
- Hybrid working with regular in-person collaboration at the Northern England head office
- Suited to a candidate based in Northern England within commutable distance of the head office.
Apply or have a confidential discussion. This search is being led exclusively by Simon Cannon at Nobul Resourcing Solutions.
Marketing Director in Leicester employer: Nobul Resourcing Solutions
Contact Detail:
Nobul Resourcing Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Director in Leicester
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and don’t be shy about letting people know you’re on the lookout for a new opportunity. You never know who might have the inside scoop on a role that’s perfect for you.
✨Tip Number 2
Prepare for interviews by researching the company thoroughly. Understand their products, culture, and recent news. This will not only help you answer questions but also show your genuine interest in the role and the business.
✨Tip Number 3
Practice your pitch! Be ready to articulate your experience and how it aligns with the job description. Highlight your achievements in marketing-sourced pipeline and account-based marketing to make a strong impression.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team and contributing to our exciting growth phase.
We think you need these skills to ace Marketing Director in Leicester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Director role. Highlight your experience in B2B SaaS and any hands-on campaign execution you've done. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this board-level position. Share specific examples of how you've driven marketing-sourced pipeline and worked closely with sales teams.
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use numbers and metrics to demonstrate how you’ve met or exceeded revenue targets. We love seeing quantifiable success!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Nobul Resourcing Solutions
✨Know Your Numbers
As a Marketing Director, you'll need to demonstrate your ability to own marketing-sourced pipeline against revenue targets. Brush up on your past achievements and be ready to discuss specific metrics that showcase your success in driving growth and aligning marketing efforts with sales.
✨Understand the Company’s Product
Familiarise yourself with the company's proprietary product set and its impact on the public sector. Being able to articulate how their technology stands out in the market will show your genuine interest and help you connect your experience with their needs.
✨Prepare for Board-Level Conversations
Since this role involves reporting at board and investor standards, practice discussing complex marketing operations fluently. Be ready to explain your approach to attribution, conversion analytics, and how you've successfully communicated these insights in previous roles.
✨Showcase Your Hands-On Experience
This position requires a hands-on approach to campaign execution. Prepare examples of campaigns you've written briefs for, built dashboards, and executed yourself. Highlighting your practical experience will demonstrate that you're not just a strategist but also someone who can roll up their sleeves and get things done.