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- Tasks: Drive customer loyalty through targeted communications and manage email campaigns.
- Company: Join Nobody's Child, a London-based brand revolutionising sustainable women's fashion.
- Benefits: Full-time role with a focus on inclusivity and diversity in the workplace.
- Why this job: Be part of a passionate team making fashion more sustainable and affordable.
- Qualifications: 5+ years in digital/CRM, strong project management, and collaboration skills required.
- Other info: Opportunity to propose new initiatives and drive impactful change in a dynamic environment.
The predicted salary is between 36000 - 60000 ÂŁ per year.
We are on a mission to revolutionise women's fashion by making it more sustainable and affordable. Our message is clear: we believe thoughtfully made clothes can exist at an accessible price point with sustainable materials. At Nobody's Child, we are driven by creating responsible and affordable fashion for kind and spirited women. We are an independent, Londonâbased brand, powered by a passionate team of change makers and skilled people who make our clothes. The good news? You could be part of the journey!
Day to day, you will be:
- Reporting to the Digital Marketing Lead, responsible for driving customer loyalty and retention both online and inâstore through the delivery of targeted customer communications and insights.
- Managing the daily product selection and data segmentation for our email channel, working with all necessary stakeholders to increase effectiveness and efficiencies to drive business value.
- Managing direct mail activity within the business; across project management (via shared critical path), data selection, supplier management (print and production) alongside internal stakeholders (Ecom, design, buying and merchandising).
- Managing internal and external stakeholders to understand the business requirements for email and CRM tactics.
- Proposing new initiatives (processes to technology) to improve the effectiveness and efficiencies of CRM activity â such as a loyalty programme.
- Ongoing management and continued segmentation of customer database to identify and target actives, lapsers and dormants with specific campaigns.
- Managing a monthly CRM KPI 'statâpack' report, and customer data requests.
- Managing Agency and 3rd party SaaS management to ensure NC realise CRM benefits within a highly collaborative working relationship.
You will have:
- Around 5+ years' experience in digital / CRM across managing email campaigns, CRM and direct mail tactics.
- ESP experience and CRM tactics to increase customer retention / response rates.
- Experience of managing 3rd party relationships across agencies and tech providers.
- Strong project management skills and ability to drive outcomes in a rapidly changing environment independently alongside collaborating across multiple teams.
- Experience with Emarsys or similar ESP, Shopify.
- Knowledge of direct mail, RFM reports and match back activity.
- Experience across Ecom and stores.
Inclusion & diversity statement: At Nobody's Child, we are committed to creating an inclusive, diverse and equitable workplace. We aim to ensure that we are always recruiting, retaining and promoting a diverse mix of talent and encourage all to apply to join our journey!
Seniority level: MidâSenior level
Employment type: Fullâtime
Job function: Marketing
CRM Manager in London employer: Nobody's Child
Contact Detail:
Nobody's Child Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land CRM Manager in London
â¨Tip Number 1
Network like a pro! Reach out to people in the fashion and marketing industry, especially those who work with CRM. A friendly chat can lead to opportunities you might not find on job boards.
â¨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past CRM campaigns and successes. This will give potential employers a taste of what you can bring to their team.
â¨Tip Number 3
Be proactive! Donât just wait for job openings to pop up. Reach out directly to companies you admire, like Nobody's Child, and express your interest in working with them. You never know what might come of it!
â¨Tip Number 4
Apply through our website! Itâs the best way to ensure your application gets seen by the right people. Plus, it shows youâre genuinely interested in being part of our mission to revolutionise womenâs fashion.
We think you need these skills to ace CRM Manager in London
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV speaks directly to the role of CRM Manager. Highlight your experience with email campaigns and CRM tactics, and donât forget to mention any relevant tools like Emarsys or Shopify. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for sustainable fashion and how you can contribute to our journey at Nobody's Child. Be sure to mention specific examples of your past successes in driving customer loyalty and retention.
Showcase Your Collaboration Skills: Since this role involves working with various stakeholders, make sure to highlight your collaboration and project management skills. We love team players who can drive outcomes while working independently and alongside others!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. Itâs the best way for us to receive your application and get to know you better. Donât miss out on the chance to join our passionate team!
How to prepare for a job interview at Nobody's Child
â¨Know Your Stuff
Make sure youâre well-versed in CRM strategies and email marketing tactics. Brush up on your experience with ESPs like Emarsys and be ready to discuss how you've driven customer retention in previous roles.
â¨Showcase Your Collaboration Skills
Since the role involves working with various stakeholders, prepare examples of how you've successfully collaborated with teams in the past. Highlight any project management experiences that demonstrate your ability to drive outcomes.
â¨Be Data-Driven
Familiarise yourself with key metrics and reports related to CRM performance. Be prepared to discuss how youâve used data segmentation to target specific customer groups effectively and improve campaign results.
â¨Propose Fresh Ideas
Think about innovative initiatives you could bring to the table, such as loyalty programmes or new CRM processes. Show your potential employer that you're not just a follower but a forward-thinker who can enhance their current strategies.
