At a Glance
- Tasks: Lead exciting growth strategies in pop culture merchandise and drive customer engagement.
- Company: Join a dynamic leader in officially licensed pop culture products.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Collaborate with major entertainment brands and work in a vibrant team.
- Why this job: Combine your passion for pop culture with innovative marketing strategies.
- Qualifications: 5+ years in digital marketing with expertise in D2C/B2C growth.
The predicted salary is between 60750 - 74250 £ per year.
- Growth Manager (Pop Culture)
- Hybrid (Welwyn Garden City) | £35-45k | Permanent
I'm partnered with a leader in officially licensed pop culture merchandise in their search for a
Growth Manager to take ownership of paid media, affiliate marketing, and programmatics across multiple D2C and B2C brands.
My client operates at the crossroads of fandom and innovation, delivering standout collectible products that connect with gaming, movie, and comic fans worldwide.
Collaborating with major entertainment partners like
SEGA, Play Station, Ghostbusters, and Netflix , they bring to market everything from miniature retro arcades to quirky duck collectibles & premium licensed merch.
What You'll Do
- Own and execute paid acquisition strategies across Meta, Google, and programmatic platforms.
- Manage and scale affiliate marketing programmes to drive customer acquisition.
- Optimise paid media budgets for maximum ROI and performance.
- Collaborate with design and content teams to brief in creative for ad campaigns.
- Report weekly on KPIs and trends, providing data-led recommendations.
- Support email and CRM growth initiatives with a performance lens.
- Identify emerging channels and test innovative growth tactics.
What You'll Need
- 5+ years in digital marketing, managing paid channels across multiple platforms.
- Proven experience in D2C/B2C growth - e-commerce preferred.
- Expert in PPC, programmatic buying, and affiliate marketing.
- Confident budget owner with strong analytical skills and commercial mindset.
- Strong communicator with experience briefing creatives and working cross-functionally.
- A passion for pop culture, gaming, and staying on the pulse of digital trends.
- Important
Information: We endeavour to process your personal data in a fair and transparent manner.
In applying for this role, NMS Recruit will be acting within your interest and will contact you in relation to the role, either by email, phone or text message.
For more information see our Privacy Policy on our website.
It is important you are aware of your individual rights and the provisions the company has put in place to protect your data.
If you would like further information on the policy or GDPR please get in touch with us here .
#J-18808-Ljbffr
Growth Manager in Welwyn Garden City employer: NMS Recruit Ltd
NMS Recruit Ltd is an excellent employer, offering a vibrant and friendly workshop environment in Preston where skilled technicians can thrive. With opportunities for hybrid and EV training, as well as MOT Tester training, employees are encouraged to grow and develop their skills while enjoying a stable Monday to Friday work schedule that promotes a healthy work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Manager in Welwyn Garden City
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for NMS Recruit Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like NMS Recruit Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with NMS Recruit Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at NMS Recruit Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Growth Manager in Welwyn Garden City
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit NMS Recruit Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of NMS Recruit Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about NMS Recruit Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at NMS Recruit Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at NMS Recruit Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At NMS Recruit Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
