At a Glance
- Tasks: Lead B2B marketing campaigns to generate qualified leads and support business growth.
- Company: Dynamic client based in Birkenhead, Wirral, focused on innovation.
- Benefits: Competitive salary, hands-on experience, and opportunities for professional development.
- Other info: Collaborative environment with a focus on commercial success.
- Why this job: Make a real impact by driving marketing strategies that lead to measurable results.
- Qualifications: Proven experience in B2B lead generation and campaign management.
The predicted salary is between 33750 - 41250 £ per year.
We are looking for a commercially focused B2B Marketing Lead Generation Manager to lead UK and Ireland campaign activity for our client based in Birkenhead, Wirral.
This is a hands-on, commercially driven marketing role rather than a pure digital marketing, SEO or website position.
Working closely with the UK sales team and the wider marketing function, you will develop targeted sector campaigns designed to generate qualified leads, increase market awareness and support business growth.
The role will involve creating and delivering campaigns into specific industrial markets, generating qualified enquiries, coordinating exhibitions and seminars, organising customer Lunch Learn events, and promoting products and application solutions to new and existing customers.
The ideal candidate will have proven experience in B2B lead generation, campaign management and sales-aligned marketing, with the ability to understand target markets, identify opportunities and translate technical products into compelling commercial campaigns.
Experience within an industrial, engineering, automation, instrumentation or technical product environment would be highly advantageous.
We are looking for someone who is commercially minded, proactive and confident working closely with sales teams, with a genuine focus on generating measurable business results through marketing.
If you feel that you fit the bill for this role please send us your CV!
If you do not hear from us...
Marketing & Lead Generation Manager employer: NMS Recruit Limited
Join a leading engineering team in Redditch, where your skills as a PSV Engineer will be valued and nurtured. With a modern workshop, ongoing training, and a supportive work culture, you'll have the opportunity to work on a diverse fleet while enjoying competitive pay and career growth. Embrace the chance to develop your expertise in a dynamic environment that prioritises safety and reliability.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing & Lead Generation Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for NMS Recruit Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like NMS Recruit Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with NMS Recruit Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at NMS Recruit Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing & Lead Generation Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit NMS Recruit Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of NMS Recruit Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about NMS Recruit Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at NMS Recruit Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at NMS Recruit Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At NMS Recruit Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
