At a Glance
- Tasks: Engage with jewellery businesses, turning cold calls into warm conversations.
- Company: Join Nivoda, a fast-growing B2B diamond marketplace revolutionising the industry.
- Benefits: Enjoy flexible hours, remote work, unlimited holiday, and growth opportunities.
- Other info: Dynamic culture with a focus on learning and personal growth.
- Why this job: Be part of a mission to democratise diamond trading and empower jewellers.
- Qualifications: 1-3 years in sales, strong communication skills, and resilience required.
The predicted salary is between 30000 - 40000 £ per year.
Location: UK (with occasional travel to clients across London and the UK)
Salary: Competitive base + Commission
About Nivoda
Nivoda is a rapidly scaling global B2B diamond and gemstone marketplace connecting jewellery retailers with competitive, high-quality suppliers worldwide. Processing $300M+ in annual transactions and operating across multiple regions, Nivoda is transforming a $350B industry that has historically been slow to modernise.
Our Mission
Diamond and gemstone trading has long been plagued by inefficiency, opacity, and exclusivity. Nivoda was built to change that – to democratise access and empower every business, regardless of size or location, to buy and sell with confidence.
The Team
Our Sales team is the engine that brings Nivoda's mission to life. We're a high-energy, globally distributed group that moves fast, owns outcomes, and genuinely cares about the success of every jewellery business we work with.
About The Role
As a Sales Development Representative (SDR) at Nivoda, you'll be at the front line of our EMEA growth – identifying, engaging, and qualifying prospective jewellery businesses, and turning cold outreach into warm, excited conversations for our Account Executive team. This is a phone-first, high-volume role: you'll be on the phone every day, having genuine conversations with jewellery business owners across the UK, and building the pipeline that powers our expansion.
What you would be doing:
- Proactively prospect and qualify new business opportunities via outbound calls, emails, and LinkedIn, targeting independent jewellers, retailers, and diamond buyers across the UK.
- Research target accounts to identify key stakeholders and tailor outreach that resonates.
- Conduct high-volume outreach with a clear narrative: help prospects understand how Nivoda saves them time, money, and headaches.
- Qualify inbound leads efficiently, ensuring the right conversations get to the right AEs at the right time.
- Book and run high-quality demo calls, with handoff to the Account Executive team after signup and KYC verification, with clear notes and context.
- Maintain a clean and accurate CRM (we use Salesforce), pipeline hygiene matters here.
- Collaborate closely with AEs and marketing to refine messaging, test new sequences, and share what's working.
- Hit and exceed weekly and monthly KPIs around activity, conversations held, and meetings sat.
- Stay sharp on Nivoda's product, competitive landscape, and the jewellery industry.
- Be a key voice in shaping how we build and scale the SDR function in EMEA.
What we need from you:
- 1–3 years of experience in a sales or business development role – ideally at a high-velocity SMB SaaS or marketplace company.
- Proven cold calling experience and genuine comfort on the phone; this role requires daily outbound calling.
- You understand what a strong SMB sales motion looks like – short cycles, high volume, value‑led conversations.
- Excellent communicator – you write clearly, speak confidently, and can adapt your pitch on the fly.
- Resilient and driven – you don't let rejection slow you down.
- Naturally curious – you ask good questions and genuinely want to understand the customer's world before you pitch.
- Organised and accountable – you keep your pipeline clean, your follow‑ups timely, and your commitments.
- Comfortable working in a fast‑paced, ambiguous environment where things evolve quickly and initiative is rewarded.
Nice to have:
- Experience in the jewellery industry, luxury goods, or a marketplace with a jewellery or luxury vertical.
- Familiarity with Salesforce or another CRM for pipeline management.
- Any exposure to marketplaces, two-sided platforms, or B2B e-commerce.
- A second language – particularly European languages such as French, German, Italian, Spanish, or Dutch.
Our Culture And What we offer
At Nivoda, we believe that employees today want to evolve in a collaborative, high-growth environment where they can demonstrate their abilities and thrive both professionally and personally. We work to create a culture of empowerment, continuous learning, and growth where everyone can bring their expertise, own projects, and easily measure their impact.
Our Current Benefits:
- Flexible working hours and a vibrant company culture.
- Remote work.
- Plenty of opportunities for growth and learning.
- Unlimited holiday allowance.
- Chance to join and contribute to a company during its exponential expansion phase.
Equal Opportunity
Nivoda is proud to be an equal opportunity workplace dedicated to promoting diversity. We don't discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.
Please note: Our Talent Acquisition Team is international. We kindly ask you to submit your CV and application in English so that it can be reviewed correctly.
Not quite the right fit? If after reading this job description you believe this is not the best fit for you, we encourage you to join our Nivoda Talent Pool so we can keep you in mind as new roles open up.
Sales Development Representative (UK) employer: Nivoda
Nivoda is an exceptional employer that fosters a dynamic and collaborative work culture, empowering employees to thrive in a high-growth environment. With flexible working hours, unlimited holiday allowance, and ample opportunities for professional development, Nivoda supports its team members in making a meaningful impact as they contribute to the transformation of the diamond and gemstone industry. Join us in our mission to democratise access to quality jewellery supplies while enjoying the benefits of a vibrant, low-hierarchy workplace.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Development Representative (UK)
✨Tip Number 1
Get to know the company inside out! Research Nivoda's mission, values, and recent news. This will help you tailor your conversations and show genuine interest when you reach out.
✨Tip Number 2
Practice your pitch! Role-play with a friend or in front of a mirror. The more comfortable you are on the phone, the better you'll connect with potential clients and turn those cold calls into warm leads.
✨Tip Number 3
Leverage LinkedIn! Connect with jewellery business owners and engage with their content. This not only builds rapport but also gives you insights into their needs, making your outreach more effective.
✨Tip Number 4
Stay organised! Keep your CRM updated and track your interactions. This will help you follow up effectively and ensure you're always ready for the next conversation, keeping that pipeline flowing.
We think you need these skills to ace Sales Development Representative (UK)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Sales Development Representative role. Highlight any relevant sales experience, especially in high-velocity environments, and don’t forget to mention your comfort with cold calling!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about the jewellery industry and how you can contribute to Nivoda's mission. Be genuine and let your personality come through.
Showcase Your Communication Skills:Since this role involves a lot of phone work, make sure your written application showcases your communication prowess. Write clearly and confidently, and remember to adapt your tone to match our vibrant company culture.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive – a key trait we value at Nivoda!
How to prepare for a job interview at Nivoda
✨Know Your Product Inside Out
Before the interview, make sure you understand Nivoda's platform and how it revolutionises the diamond and gemstone marketplace. Familiarise yourself with the key features and benefits that set it apart from competitors. This knowledge will help you answer questions confidently and demonstrate your genuine interest in the role.
✨Master the Art of Cold Calling
Since this role involves a lot of outbound calling, practice your cold calling skills beforehand. Role-play with a friend or family member to refine your pitch and get comfortable with handling objections. Show that you can turn a 'no' into a learning opportunity, just like you would in the actual job.
✨Research Your Prospects
Take the time to research potential clients in the jewellery industry. Understand their needs and pain points so you can tailor your outreach effectively. This will not only impress your interviewers but also show that you’re proactive and genuinely interested in helping businesses succeed.
✨Show Your Resilience and Curiosity
During the interview, share examples of how you've bounced back from rejection in previous sales roles. Highlight your curiosity by asking insightful questions about Nivoda’s mission and future plans. This will demonstrate that you’re not just looking for any job, but that you’re excited about contributing to Nivoda’s growth.
