At a Glance
- Tasks: Engage with jewellery businesses, turning cold outreach into warm conversations.
- Company: Join Nivoda, a fast-growing B2B diamond marketplace revolutionising the industry.
- Benefits: Enjoy flexible hours, remote work, unlimited holiday, and growth opportunities.
- Other info: Dynamic culture focused on empowerment, learning, and career growth.
- Why this job: Be part of a mission to democratise diamond trading and make a real impact.
- Qualifications: 1-3 years in sales, strong communication skills, and resilience are key.
The predicted salary is between 50000 - 70000 £ per year.
Location: UK (with occasional travel to clients across London and the UK)
Salary: Competitive base + Commission
Team: Buy-side Sales
About Nivoda
Nivoda is a rapidly scaling global B2B diamond and gemstone marketplace connecting jewellery retailers with competitive, high-quality suppliers worldwide. Processing $300M+ in annual transactions and operating across multiple regions, Nivoda is transforming a $350B industry that has historically been slow to modernise.
Our Mission
Diamond and gemstone trading has long been plagued by inefficiency, opacity, and exclusivity. Nivoda was built to change that - to democratise access and empower every business, regardless of size or location, to buy and sell with confidence. Independent jewellers are at the heart of this mission. They deserve the same access to quality, pricing, and selection as the biggest players in the industry. That's exactly what we give them.
The Team
Our Sales team is the engine that brings Nivoda's mission to life. We're a high-energy, globally distributed group that moves fast, owns outcomes, and genuinely cares about the success of every jewellery business we work with. This is a team that thrives on commercial creativity, deep customer relationships, and relentless execution and we're growing fast.
About the Role
As a Sales Development Representative (SDR) at Nivoda, you'll be at the front line of our EMEA growth - identifying, engaging, and qualifying prospective jewellery businesses, and turning cold outreach into warm, excited conversations for our Account Executive team. This is a phone-first, high-volume role: you'll be on the phone every day, having genuine conversations with jewellery business owners across the UK, and building the pipeline that powers our expansion. It's also a launchpad - you'll learn the full sales motion, build real expertise in an industry undergoing massive disruption, and accelerate your career in tech sales.
What would YOU be doing?
- Proactively prospect and qualify new business opportunities via outbound calls, emails, and LinkedIn, targeting independent jewellers, retailers, and diamond buyers across the UK.
- Research target accounts to identify key stakeholders and tailor outreach that resonates, no generic copy-paste sequences.
- Conduct high-volume outreach with a clear narrative: help prospects understand how Nivoda saves them time, money, and headaches.
- Qualify inbound leads efficiently, ensuring the right conversations get to the right AEs at the right time.
- Book and run high-quality demo calls, with handoff to the Account Executive team after signup and KYC verification, with clear notes and context.
- Maintain a clean and accurate CRM (we use Salesforce), pipeline hygiene matters here.
- Collaborate closely with AEs and marketing to refine messaging, test new sequences, and share what's working.
- Hit and exceed weekly and monthly KPIs around activity, conversations held, and meetings sat, and a few other metrics.
- Stay sharp on Nivoda's product, competitive landscape, and the jewellery industry - we invest in your learning.
- Be a key voice in shaping how we build and scale the SDR function in EMEA.
What do we need from YOU?
- 1–3 years of experience in a sales or business development role - ideally at a high-velocity SMB SaaS or marketplace company.
- Proven cold calling experience and genuine comfort on the phone, this role requires daily outbound calling, and you need to be energised by it, not just willing to do it.
- You understand what a strong SMB sales motion looks like - short cycles, high volume, value-led conversations.
- Excellent communicator - you write clearly, speak confidently, and can adapt your pitch on the fly.
- Resilient and driven - you don't let rejection slow you down. You treat every 'no' as data and iterate.
- Naturally curious - you ask good questions and genuinely want to understand the customer's world before you pitch.
- Organised and accountable - you keep your pipeline clean, your follow-ups timely, and your commitments.
- Comfortable working in a fast-paced, ambiguous environment where things evolve quickly and initiative is rewarded.
Nice to have
- Experience in the jewellery industry, luxury goods, or a marketplace with a jewellery or luxury vertical.
- Familiarity with Salesforce or another CRM for pipeline management.
- Any exposure to marketplaces, two-sided platforms, or B2B e-commerce.
- A second language - particularly European languages such as French, German, Italian, Spanish, or Dutch.
Our culture and what we offer
At Nivoda, we believe that employees today want to evolve in a collaborative, high-growth environment where they can demonstrate their abilities and thrive both professionally and personally. We work to create a culture of empowerment, continuous learning, and growth where everyone can bring their expertise, own projects, and easily measure their impact. Dynamic working environment in a rapidly growing company. Enjoy a pleasant, low-hierarchy work environment. Engage in intellectually challenging work that contributes significantly to Nivoda's success and scalability.
Our current benefits
- Flexible working hours and a vibrant company culture.
- Remote work.
- Plenty of opportunities for growth and learning.
- Unlimited holiday allowance.
- Chance to join and contribute to a company during its exponential expansion phase.
Equal Opportunity
Nivoda is proud to be an equal opportunity workplace dedicated to promoting diversity. We don't discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. Even if it seems you don't meet 100% of our musts - don't let it stop you. We are all about finding the best talent out there! Skills can be learned, and embracing diversity is invaluable.
Please note: Our Talent Acquisition Team is international. We kindly ask you to submit your CV and application in English so that it can be reviewed correctly.
Not quite the right fit?
If after reading this job description you believe this is not the best fit for you, we'd encourage you to join our Nivoda Talent Pool so we can keep you in mind as new roles open up.
Sales Development Representative (UK) employer: Nivoda Limited
Nivoda is an exceptional employer that fosters a dynamic and collaborative work culture, empowering employees to thrive in a high-growth environment. With flexible working hours, unlimited holiday allowance, and ample opportunities for professional development, team members can truly make an impact while contributing to the transformation of the diamond and gemstone industry. Join us in our mission to democratise access to quality jewellery supplies and be part of a rapidly expanding company that values diversity and innovation.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Development Representative (UK)
✨Get Ready to Network Like a Pro!
Sales is all about connections, so dive into local networking events or sales meetups in your area. These gatherings are goldmines for making contacts and showcasing your enthusiasm. It’s a great chance to meet people from companies like Nivoda Limited who could be looking for fresh talent!
✨Polish Your Pitch
In sales, your communication skills matter just as much as your resumé. Practise your elevator pitch until you can recite it confidently. When you go to those networking events, be ready to sell yourself as the ideal candidate for the entry-level role at Nivoda Limited!
✨Leverage Social Media for Sales Roles
Follow and engage with industry leaders and influencers on LinkedIn or Twitter. Share your insights or interesting articles related to sales to get noticed. When hiring managers at Nivoda Limited see you’re active in the sales community, it adds a bonus touch to your application!
✨Show Your Passion in Creative Ways
Consider creating a short video or writing a blog about why you're excited about a career in sales and what skills you bring to the table. Not only does it show creativity, but it can really set you apart when applying for that entry-level role at Nivoda Limited!
We think you need these skills to ace Sales Development Representative (UK)
Some tips for your application 🫡
Show Your Sales Savvy:When applying for an entry-level role in sales or business development, it’s important to highlight any relevant experience, even if it's from part-time jobs or internships. Showcase your ability to connect with people, understand their needs, and handle objections, as these skills are crucial for success in sales.
Quantify Your Achievements:Even if you don’t have much formal experience yet, try to present your accomplishments in a way that showcases your potential. Use numbers to describe your efforts – maybe you assisted with a campaign that increased social media engagement by a certain percentage? This can help us at Nivoda Limited see the impact you could have in our team.
Tailor Your Cover Letter:Your cover letter is a great chance to express your enthusiasm for the role at Nivoda Limited. Share why you're excited about starting your sales career and what specifically about our company or projects appeals to you. This personal touch can really make you stand out in the applicant pool.
Keep It Professional Yet Approachable:While applying for an entry-level position, maintain a friendly and approachable tone in your application, especially in your CV and cover letter. Remember, we're looking for potential and attitude as much as experience. Show us your personality while being credible!
How to prepare for a job interview at Nivoda Limited
✨Know Your Stuff About Sales Techniques
Get familiar with popular sales methodologies, like SPIN selling or the Challenger Sales Model. Having a good grasp of these will not only impress the interviewers at Nivoda Limited, but it’ll also show that you’re eager to learn and ready to jump into this entry-level role!
✨Prepare Your Persuasive Pitch
As you're applying for a sales position, be ready to showcase your persuasion skills. Try preparing a brief elevator pitch about yourself that emphasises not just your background, but what you can bring to Nivoda Limited. It's all about selling yourself!
✨Showcase Relevant Projects or Experiences
Even if you haven't worked in sales before, think about any relevant school projects, internships, or part-time jobs where you used customer service or negotiation skills. Be ready to discuss these in the interview as practical examples of how you’ve handled situations that are relevant to Sales Development Representative (UK).
✨Understand the Product and Market
Dive into Nivoda Limited's products and the market they operate in. You might face questions about how you'd approach selling a specific product or how you perceive the competition. Show that you've done your homework and you're already thinking like a salesperson!
