At a Glance
- Tasks: Own the organic search strategy and optimise ecommerce site performance.
- Company: Join a beloved Scottish retailer with a strong digital presence.
- Benefits: Competitive salary, hybrid work model, and a supportive team environment.
- Other info: Collaborative culture with opportunities for growth and learning.
- Why this job: Make a real impact on traffic and revenue in a hands-on role.
- Qualifications: Experience in SEO, especially in ecommerce, with strong technical skills.
The predicted salary is between 34000 - 38000 € per year.
About the Company
We're working with a well-known and much-loved Scottish retailer with a strong ecommerce presence and a digital team that's genuinely invested in doing things properly. They've recently replatformed onto Shopify and are now looking to build on that foundation. SEO is a core channel for the business, not an afterthought.
About the Job
You’ll take full ownership of the organic search strategy across their ecommerce site, from technical SEO and Core Web Vitals through to keyword strategy, content optimisation, and link acquisition. This is a hands‑on, high‑visibility role where your work will have a direct and measurable impact on traffic and revenue. Day to day you’ll be running site audits, managing crawl health and site architecture, working with the development team on front-end performance, and ensuring structured data, sitemaps and redirect strategies are all properly implemented. You’ll collaborate closely with digital designers, content teams and the performance marketing, and you’ll act as the internal SEO authority, translating technical detail into clear recommendations for wider stakeholders. Reporting covers weekly and monthly performance across rankings, traffic and channel contribution.
About You
You’ll have a few years of hands‑on SEO experience, ideally within ecommerce or a commercially driven environment. Strong technical SEO knowledge is essential: crawling, indexing, canonicalisation, structured data, along with proven experience on Shopify or a comparable platform. You’ll be proficient across Google Search Console, GA4, Google Tag Manager, Screaming Frog and Ahrefs or SEMrush, and you’ll have a demonstrable track record of improving organic performance commercially. A proactive, data‑led mindset and the ability to communicate complex SEO concepts clearly to non-technical teams will set you apart. A love of the outdoors is a genuine bonus!
You can apply for this role by reaching out to Kerry McFarlane at Nine Twenty Recruitment for a confidential chat, or send your CV via the link. If you meet most but not all of the requirements of this role, we would still love to hear from you.
SEO Specialist in Edinburgh employer: Nine Twenty
Join a beloved Scottish retailer that prioritises SEO as a core channel, offering a dynamic and supportive work environment in Edinburgh. With a strong focus on employee growth and collaboration, you'll have the opportunity to make a tangible impact on the company's ecommerce success while enjoying a hybrid work model that promotes work-life balance. The company fosters a culture of innovation and teamwork, making it an excellent place for passionate SEO professionals looking to thrive in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land SEO Specialist in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend SEO meetups or webinars, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal project or case study that highlights your SEO expertise. This could be a blog, a website, or even a detailed analysis of a site’s performance. It’s a great way to demonstrate your hands-on experience.
✨Tip Number 3
Prepare for interviews by brushing up on common SEO questions and scenarios. Be ready to discuss your past projects and how you tackled challenges. Remember, they want to see your problem-solving skills in action!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love hearing from passionate candidates who are eager to join our team and make an impact!
We think you need these skills to ace SEO Specialist in Edinburgh
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your hands-on SEO experience, especially with Shopify, and any relevant achievements that showcase your impact on organic performance.
Craft a Compelling Cover Letter:Use your cover letter to tell us why you're passionate about SEO and how you can contribute to our team. Mention specific projects or strategies you've implemented in the past that align with the role's requirements.
Showcase Your Technical Skills:Since technical SEO is crucial for this role, be sure to include your proficiency with tools like Google Search Console, GA4, and Screaming Frog. We want to see how you've used these tools to improve site performance.
Apply Through Our Website:We encourage you to apply directly through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Nine Twenty
✨Know Your SEO Stuff
Make sure you brush up on your technical SEO knowledge before the interview. Be ready to discuss concepts like crawling, indexing, and structured data in detail. This role is all about ownership of the organic search strategy, so showing that you can talk the talk will impress them.
✨Showcase Your Experience
Prepare specific examples from your past work where you've improved organic performance. Whether it’s through keyword strategy or content optimisation, having quantifiable results will help you stand out. They want to see how your hands-on experience can translate into success for their ecommerce site.
✨Communicate Clearly
Since you'll be acting as the internal SEO authority, practice explaining complex SEO concepts in simple terms. Think about how you would explain technical details to non-technical teams. This skill is crucial for collaboration with digital designers and content teams.
✨Be Data-Driven
Familiarise yourself with tools like Google Search Console, GA4, and Ahrefs. Be prepared to discuss how you've used data to inform your SEO strategies in the past. Showing a proactive, data-led mindset will resonate well with the interviewers, especially since they value measurable impact on traffic and revenue.
