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- Tasks: Drive Nike's brand strategy and operations in the UK & Ireland, shaping impactful narratives.
- Company: Join Nike, a leader in sports and culture, based in vibrant London.
- Benefits: Competitive salary, dynamic work environment, and opportunities for personal growth.
- Why this job: Be a key player in transforming Nike's marketing landscape and influencing the future of sport.
- Qualifications: Proven experience in brand strategy, strong leadership, and a passion for sports and culture.
- Other info: Collaborative team atmosphere with a focus on developing diverse talent.
The predicted salary is between 36000 - 60000 £ per year.
Are you ready to drive the future of Nike Marketing in the UK & Ireland? As Senior Manager, Brand Strategy, Planning and Operations, you will be the visionary architect of our multi‑brand ambition, discerning emerging trends and shaping a compelling narrative that infuses every facet of our internal story. By championing precise planning and seamless operations, you will drive the brand excellence essential for Nike to flourish in one of our most dynamic and influential markets, setting the benchmark for progress and innovation across the industry.
Based in London, you’ll sit on the UK & Ireland Marketing Leadership Team, where sport, culture and community intersect, reporting directly to the Senior Director, Marketing, UK & Ireland.
Who You’ll Work With
You’ll collaborate across the UK & Ireland Marketing Leadership Team, partnering closely with Sales, Sports Marketing, Brand Creative, Retail Marketing, Communications, Energy Marketing, and Social Community & Impact. You’ll also stay connected to the EMEA Brand Planning and Strategy teams and, at times, work with Global partners to ensure consistency, alignment and impact.
Who We’re Looking For
You’re an experienced, dynamic, consumer‑obsessed brand planning strategist with a deep love of sport and a passion for London and UK culture. You multiply the opinions and expertise of those around you to unlock new thinking. You thrive in fast‑paced, collaborative environments and are ready to drive impact at both local and regional scale. You are team‑obsessed, with a strong track record of developing young, diverse talent into the leaders of the future. With a truly enterprise‑wide perspective, you consistently look beyond immediate priorities to embrace broader organisational opportunities. Above all, you embody adaptable, inspirational leadership - rising to every challenge with a resilient, growth‑oriented mindset and a commitment to continuous evolution.
You’ll Bring:
- Strategic Thinking & Communication: Proven ability to set vision, shape strategy and deliver cross‑functional communication with simplicity and impact.
- Breadth of Brand Experience: Demonstrated success driving brand strategy and shaping the impact of multiple brands with proven results.
- Collaboration & Influence: Strong cross‑functional partnership skills that drive alignment and buy‑in.
- Operational Foresight: Ability to anticipate needs, see around corners and deliver excellence in planning, operations and budget management.
- Entrepreneurial Drive: A proactive mindset, always seeking innovative ways to shape the future.
- Storytelling Ability: Skill in translating complex strategy into compelling narratives.
- Team Leadership: Demonstrated success in building, inspiring and developing diverse teams, fostering creativity and accountability to achieve ambitious outcomes.
What You’ll Work On
In this role, you will partner closely with the Senior Director of Marketing UK&I to drive a wide range of strategic and operational deliverables. This includes the Consumer Code, seasonal concept maps, LT meetings, all‑employee moments, AOP and marketing budget management, resource planning, product management and VP stakeholder engagements; ensuring the organisation is aligned, informed and moving with purpose.
You’ll support the strategic workstreams that shape the future of Nike UK&I Marketing, helping define the direction of the brand across one of our most influential markets. Acting as the connective tissue between teams, you will ensure that strategic, seasonal and operational plans are fully integrated and that the organisation moves in lockstep.
A key part of your impact will be shaping and delivering internal narratives that translate complex strategic insight into compelling stories, bringing our strategy to life in every meeting, presentation and communication. You will maintain a deep obsession with our consumers, gathering, analysing and applying insights to UK&I plans, while feeding them into EMEA and Global teams to help refine Nike’s long‑term strategic direction.
Finally, you will empower and lead a passionate operations team, fostering excellence in budget and product management and enabling the team to deliver at the highest level.
Senior Manager, Brand Strategy, Planning & Operations – UK & Ireland employer: Nike
Contact Detail:
Nike Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Manager, Brand Strategy, Planning & Operations – UK & Ireland
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Show Off Your Passion
When you get the chance to chat with potential employers, let your love for the brand and the industry shine through. Share your insights on trends and how you see the brand evolving. We want to see that fire in your belly!
✨Prepare for the Interview
Do your homework before the interview! Understand Nike's current strategies and challenges in the UK & Ireland market. We recommend crafting thoughtful questions that show you’re not just interested in the role, but also in contributing to the brand’s success.
✨Follow Up with Flair
After your interview, don’t forget to send a thank-you note! Keep it light and personal, mentioning something specific from your conversation. It’s a great way to remind them of your enthusiasm and professionalism, and we all love a little extra touch!
We think you need these skills to ace Senior Manager, Brand Strategy, Planning & Operations – UK & Ireland
Some tips for your application 🫡
Show Your Passion for the Brand: When writing your application, let your love for Nike and its culture shine through. Share specific examples of how you've engaged with the brand or its values in your personal or professional life. We want to see that you’re not just a fit for the role, but also a true fan of what we stand for!
Tailor Your Narrative: Make sure your application tells a compelling story about your experience and skills. Highlight your strategic thinking and collaboration abilities, and how they align with our mission. We’re looking for someone who can weave their journey into a narrative that resonates with our goals.
Be Clear and Concise: While we love creativity, clarity is key! Ensure your application is straightforward and easy to read. Use bullet points where necessary to break down your achievements and skills. We appreciate a well-structured application that gets straight to the point.
Apply Through Our Website: Don’t forget to submit your application through our official website! It’s the best way to ensure it reaches us directly. Plus, you’ll find all the details you need about the role and our company culture there. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Nike
✨Know Your Brand Inside Out
Before the interview, dive deep into Nike's brand strategy and recent campaigns in the UK & Ireland. Understand their market positioning and be ready to discuss how you can contribute to their multi-brand ambition. This shows your genuine interest and helps you align your vision with theirs.
✨Showcase Your Strategic Thinking
Prepare examples that highlight your strategic thinking and communication skills. Think of situations where you've set a vision or shaped a strategy that led to successful outcomes. Be ready to explain your thought process clearly and concisely, as this role demands impactful communication.
✨Demonstrate Collaborative Spirit
Since this role involves working closely with various teams, come prepared with stories that showcase your collaboration and influence. Highlight instances where you’ve successfully partnered with cross-functional teams to drive alignment and achieve common goals. This will illustrate your team-obsessed mindset.
✨Emphasise Your Leadership Style
Be ready to discuss your approach to team leadership and development. Share specific examples of how you've inspired and nurtured diverse talent in previous roles. This is crucial for demonstrating your commitment to building future leaders and fostering creativity within your team.
