At a Glance
- Tasks: Shape Nike's brand through storytelling and cultural connections in sportswear.
- Company: Join the iconic Nike team, leading brand marketing in the UK & Ireland.
- Benefits: Competitive salary, creative environment, and opportunities for personal growth.
- Other info: Be part of a dynamic team driving Nike's growth and innovation.
- Why this job: Influence marketing strategies and connect with communities while staying ahead of trends.
- Qualifications: Experience in brand marketing and a passion for sports and culture.
The predicted salary is between 59400 - 72600 £ per year.
Nike Sportswear in the UK & Ireland is seeking a Lead Professional, Brand Marketing to shape how Nike connects with consumers through storytelling, experiences and cultural connections. Join a team that translates global priorities into locally relevant campaigns, builds partnerships with external communities, and drives integrated marketing across channels.
This role offers the chance to influence across functions, stay ahead of trends in sport and culture, and contribute to Nike's growth.
Brand Marketing Lead: Sportswear & Culture (UK & Ireland) employer: Nike
NIKE, Inc. is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and ambition are celebrated. As a part-time Retail Assistant (Athlete) at the NIKE Factory Store in Bishopbriggs, you will enjoy a competitive compensation package, generous employee discounts, and opportunities for personal and professional growth within a supportive team environment. Join us to be part of a brand that inspires and innovates, while connecting with a community of sport and style enthusiasts.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Lead: Sportswear & Culture (UK & Ireland)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Nike and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Nike are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Nike on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Nike. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Marketing Lead: Sportswear & Culture (UK & Ireland)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Nike. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Nike:Show us that you’ve done your homework! In your application, briefly mention what you admire about Nike’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Nike
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Nike will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Nike, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
