At a Glance
- Tasks: Drive sales, build relationships, and ensure exceptional customer service for events.
- Company: Join the vibrant team at Brighton i360 and Drift Beach Bar.
- Benefits: Enjoy a £35-40,000 salary, 30% bonus, and 50% discount on food and drink.
- Other info: Training opportunities and early pay access through Wagestream available.
- Why this job: Be part of a fun environment while making an impact in the events industry.
- Qualifications: Sales experience and strong communication skills are essential.
The predicted salary is between 30000 - 40000 £ per year.
ROLE PURPOSE
Brighton i360 is one of the UK’s leading visitor attractions, offering a unique and unforgettable experience. The Sales Manager plays a key role in driving ticket sales, developing corporate proposals, and identifying new revenue opportunities to maximise growth and visitor engagement and corporate trade. This role involves a mix of proactive business development, relationship management, and sales strategy execution to increase corporate partnerships and ticket sales.
KEY RESPONSIBILITIES
Sales Leadership & Team Management
- Lead, coach, and develop two Sales Executives to deliver consistent sales performance.
- Set clear targets, priorities, and expectations for proactive sales activity.
- Monitor individual and team performance against sales targets and pipeline health.
- Provide regular coaching, feedback, and support to improve sales effectiveness.
- Foster a high-energy, commercially focused team culture.
Sales Strategy & Revenue Growth
- Develop and lead the corporate sales strategy to deliver revenue targets.
- Identify new commercial opportunities to drive incremental ticket and corporate sales.
- Analyse sales performance data to identify trends, opportunities, and areas for improvement.
- Ensure the team maintains a strong and consistent pipeline of new business opportunities.
- Work closely with internal teams to optimise pricing, packages, and sales propositions.
Business Development & Partnerships
- Develop strategic partnerships with corporate organisations, tourism partners, and local businesses.
- Identify and onboard new ticketing and distribution partners to generate incremental sales.
- Represent Brighton i360 at networking events, trade shows, and industry meetings.
- Strengthen relationships with corporate bookers, event organisers, and travel partners.
- Identify partnership opportunities that increase brand visibility and visitor numbers.
Corporate & Group Sales
- Oversee the delivery of corporate bookings, private events, and group experiences.
- Support the team in developing tailored proposals and packages for corporate clients.
- Ensure a seamless end-to-end booking journey for corporate and group customers.
- Identify opportunities to grow corporate bookings and repeat business.
Collaboration & Marketing Alignment
- Work closely with the marketing team to support campaigns targeting corporate clients and group bookings.
- Provide insight into sales trends and customer feedback to shape campaigns and offers.
- Support familiarisation trips (FAM trips) and industry networking opportunities that generate leads.
Customer Engagement & Experience
- Maintain high standards of customer experience across the corporate sales journey.
- Ensure enquiries are handled professionally and efficiently by the team.
- Gather client feedback to continuously improve the sales proposition and experience.
KEY ATTRIBUTES
Behaviours
Commercially Minded
Able to identify revenue opportunities and translate strategy into action.
Leadership & Coaching
Motivates and develops team members to perform at their best.
Proactive & Results Driven
Takes initiative to drive new business opportunities and partnerships.
Relationship Builder
Builds strong long-term relationships with clients and partners. Organised & Strategic Able to balance day-to-day execution with long-term commercial planning.
Essential Skills & Experience
- Experience in corporate or hospitality sales, ideally within events, visitor attractions, or venues.
- Experience leading a team.
- Proven ability to drive revenue, win new business, and manage a sales pipeline.
- Strong commercial awareness and relationship-building skills.
- Experience using CRM systems to manage enquiries and track performance.
Desirable Skills & Experience
- Knowledge of ticketing systems, booking platforms, and distribution channels. Experience working with marketing teams on B2B campaigns or lead generation.
Sales Manager - Brighton i360 employer: Nightcap
Join the vibrant team at Brighton i360, where we prioritise employee well-being and growth. With a competitive salary, generous bonuses, and a fantastic 50% discount on food and drink, we foster a fun and supportive work culture that encourages professional development and meaningful relationships. Our commitment to your success is evident through our training opportunities and comprehensive Employee Assistance Program, making us an exceptional employer in the heart of Brighton.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Manager - Brighton i360
✨Tip Number 1
Network with local businesses and event planners in Brighton. Attend industry events or meetups to build relationships that could lead to potential clients or partnerships, showcasing your proactive approach.
✨Tip Number 2
Familiarise yourself with the Brighton i360 and Drift Beach Bar offerings. Understanding the unique selling points of these venues will help you tailor your sales pitches and proposals effectively.
✨Tip Number 3
Demonstrate your customer service skills during any interactions. Highlighting your ability to manage client relationships and ensure satisfaction can set you apart from other candidates.
✨Tip Number 4
Stay updated on the latest trends in the events industry. Being knowledgeable about current market demands and innovative event solutions will show your commitment to driving sales and enhancing client experiences.
We think you need these skills to ace Sales Manager - Brighton i360
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant sales experience and achievements. Focus on quantifiable results, such as exceeding sales targets or successful event management, to demonstrate your capability for the Sales Manager role.
Craft a Compelling Cover Letter:Write a cover letter that showcases your passion for sales and customer service. Mention specific experiences that align with the job description, such as managing client relationships or developing event proposals, to make your application stand out.
Highlight Key Skills:Emphasise skills that are crucial for the role, such as communication, negotiation, and relationship-building. Use examples from your past work to illustrate how these skills have led to successful outcomes in sales or event coordination.
Show Enthusiasm for the Company:Research Brighton i360 and express your enthusiasm for their brand and values in your application. Mention any specific aspects of their venues or services that resonate with you, showing that you are genuinely interested in being part of their team.
How to prepare for a job interview at Nightcap
✨Know Your Sales Metrics
Familiarise yourself with key sales metrics and targets relevant to the role. Be prepared to discuss how you've achieved or exceeded sales goals in your previous positions, as this will demonstrate your capability to meet the expectations of the Sales Manager role.
✨Showcase Relationship Building Skills
Highlight your experience in building and nurturing client relationships. Prepare examples of how you've successfully managed customer accounts and driven repeat business, as this is crucial for the role at Brighton i360.
✨Prepare for Scenario Questions
Anticipate scenario-based questions that may focus on handling customer enquiries or managing event proposals. Think through your approach to these situations, showcasing your problem-solving skills and ability to deliver exceptional customer service.
✨Demonstrate Industry Knowledge
Stay updated on current trends in the events and hospitality industry. Being able to discuss recent developments or innovations will show your passion for the field and your commitment to keeping the venue competitive and relevant.
